Communitating with customers
was all in person now there r more ways of communicating. online banking has increased however service given to customers is less personable
Methods of communication
branch
physical place
face to face advice or self serving
ads/disads
ads | disads |
in person / trusted / personable | limmited opening times |
build relationships | long and effort |
brand loyalty | travel and costs accosiated |
other services | |
immediate transactions |
online
manage banking needs online
ads | disads |
24/7 access | less personable |
no travel | needs the internet/knowledge |
privet | cash cannot be given in /out |
cyber security |
telephone
manage banking needs over the phone
ads/disads
ads | disads |
to automate bills | cash cannot be given in or out |
may speak to a advisor | limited open hours |
no additional charges | can be automated |
limited services | |
fraud and identity theft |
mobile
manage banking needs on the mobile phone
ads | disads |
24/7 acess | cash cannot be given in/out |
conveniant | dowload app |
lose ur phone | |
hacking |
postal
paper copies of statments
some still pay bills via cheque
ads/disads
ads | disads |
traditional | long |
no technology required | could get lost |