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IKE can’t go for a third term because of constintution
Heath wasn’t great - two heart attacks
Republicans - Nixon, Lodge;
Democrats - JFK, LBJ; JFK is intelligent, charismatic, articulate, good-looking, wealthy, young, energetic, younger wife that could be more intelligent, but he didn’t have a lot of experience, especially compared to Nixon
JFK wins - debates generally favor the underdog
Debates are televised, Nixon is not as marketable - older, kids are older too
JFK used to be a movie star, knew exactly what to wear to make himself look better
Nixon doesn’t look nearly as good
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