AP Psych Unit 1

UNIT 1


Psychology is a science because it uses the scientific method

  • It is the scientific study of behavior and mental processes 

  • A combination of philosophy and physiology 


What makes Psychology a Science?

  1. Empirical Evidence 

    1. Information acquired by observation or experimentation

    2. Using your senses

  2. Scientific Method


Perspectives in Psychology

  • There are a variety of perspectives or approaches to explain why people think and act the way they do

    • Some are historical while others are modern approaches to psychology

    • Early Approaches: Structuralism & Functionalism 

  • Evolutionary Perspective - psychologists and researchers take the basic principles of evolution, including natural selection and apply them to psychological phenomena

    • Mental processes exist because they serve an evolutionary purpose

  • Psychodynamic Perspective - emphasizes that behavior is determined by your past experiences that are left in the unconscious mind and childhood experiences are crucial in shaping adult personality

  • Behavioral Perspective - focus on observable and learned behaviors, our behavior is controlled by our environment

    • We are more likely do things with a positive outcome than a negative outcome

  • Humanistic Perspective - emphasizes the human capacity for choice and growth, and ability to fulfill their potential

    • Focuses on the future rather than the past

  • Cognitive Perspective - focuses on memory, intelligence, perception, problem solving, language, and learning (internal processes of the mind) influencing behavior

  • Sociocultural Perspective - focuses on society and culture in terms of our behavior and shaping cognition, Eclectic Approach

  • Biological Perspective - the influence of genetics and brain chemistry on thinking and behavior physical and biological processes

    • Grown significantly with the advancement of technology

  • Biopsychosocial Approach - Eclectic (combining) Approach, Multiple Perspectives included, links between genetics and environment

    • Encompasses biological, sociocultural, and psychosocial approaches


Research Methods in Psychology 

  • Basic Research - applying scientific knowledge

  • Applied Research - applying problem solving

  • Case Study - observation technique in which one individual or just a few individuals are carefully studied in depth

    • Can involve ordinary people or often complex and rare phenomena

  • Survey Method Technique - self report data, relies on the individuals own report of their symptoms, behaviors, beliefs, or attitudes


Natural Observation - observing things in a natural environment

Laboratory Observation - involves observing behavior in a more contrived and controlled situation, usually in a laboratory setting

Observer Effect - when people know they are benign watched, they behave less naturally

  • Observer bias - people who act as observers are closely involved in research project and may unconsciously skew their observations to fit their research goals or expectations

  • Strength - allows the investigators to directly observe the subject in a natural setting

  • Limitation - allows researchers no real control


Correlation Studies - researches a link between two variables

  • Correlation DOES NOT EQUAL causation

  • Correlation Coefficient (r) - the direction of the relationship between variable and its strength, helps us figure how closely two things vary together, and thus how well either one predicts and the other

    • Numbers range from +1.00 and -1.00

    • Uses a scatter plot

    • Positive Correlation - both variables increase or decrease

    • Negative Correlation - one variable increases, and the other decreases

    • Illusory Correlation - a perceived but nonexistent correlation

    • Third Variable - researchers cannot rule out the possibility that there is a third variable in many situations


Experimental Method - manipulating variables; the only way to establish cause-and-effect relationship between two variables is to conduct a scientific experiment

  • Changes in one variable can lead to changes in another


Variable - anything that can vary of change

  • Independent variable - the variable that the experimenter can control

  • Dependent variable - the resulting variable, the variable that is being measured or tested in an experiment

  • Confounding Variable - “Lurking Variable,” differences between the experimental group and control group other than those resulting from the independent variable


Operational Definition - a definition of how the variable in terms of precisely how it is to be measured


Population - includes all of the individuals in the group to which the study applies 

  • Representative Sample - a group that closely matches the characteristics of a population as a whole

  • Random Sample - select people to participate in research in such a way that everyone in the population has an equal chance of being included

  • Control Group - no treatment or some kind of treatment with no effect, used to control for the possibility that other factors might be causing the effect that is being examined

  • Random Assignment - process that ensures all members have an equal chance of being placed in either control or experimental groups

  • Quasi Experiment - designed a lot like a true experiment except that the participants are not randomly assigned to experimental groups

  • Placebo Condition “Expectation” - allows researchers to separate the effect if the variable itself from the expectations of the participants

  • Single-Blind Studies - a research design in which the participants don’t know which treatment group - experimental or control - they are in


Validity “Accuracy” - the experiment is testing what it is supposed to test

  • It is vital for a test to be valid in order for the results to be accurately applied and interpreted


Statistics - a large amount of data collected in research studies 

  • Descriptive Statistics - show or summarize data in a meaningful way such that patterns emerge from the data

  • Measure of Central Technology 

    • Mean

    • Median

    • Mode

    • Range

  • Standard Deviation - scores in a group differ from the mean of that group 

    • Large SD: numbers are spread out and range is wide

    • Small SD: numbers are together and range is small

    • Z Scores - the number of standard deviations from the mean a data point is

      • Range from -3 deviations to +3 deviations

    • Standard Deviation tells you how accurate your results are


Standard Deviations around the Mean

Percentage of Scores

-1, +1

68.26%

-2, +2

95.44%

-3, +3

99.72%


  • Skewed Data - An outlier is disproportionately affecting the mean, A few of the scores stretch out away from the group like a tail. The skew is named for the direction of the tail.


Statistical Significance - a measure of the likelihood that the difference between groups results from a real difference between the two groups rather than from chance alone

  • The most common cut off for p values is (0.05) 5% to be considered to be statistically significant


Null Hypothesis - predicts that there will not be significant relationship 

  • The goal is to DISPROVE this hypothesis, as it predicts that results cannot be applied to a larger population


Meta Analysis (Technique) - provides a way of statistically combining the results of individual research studies to reach an overall conclusion 

  • Basically making a study of studies


Ethics - the correct rules of conduct and moral principles necessary when carrying out research

  • Psychologists must act morally and responsibly 

  • Principles are developed by the American Psychological Association and by psychologist internationally

  • General Principle - psychologists strive to benefit those with whom they work and take care to do no harm

    • All experiments can cause stress and anxiety 

  • Informed Consent - provides a written description of what participants can expect during the experiment, including potential risks and implications of the research

    • Participants must sign in an informed consent waiver before being in an experiment 

  • Discontinuing Participation - you can leave an experiment whenever you want even if you signed an informed consent waiver

  • Deception - misleading experiment participants in order to maintain the integrity of the experiment, but not to the point where the deception could be considered harmful

    • Confederate - individuals who appear to be participants but are actually part of the research group

  • Debriefing - the process of giving participants in a completed research project a fuller explanation of the study they just participated in that could not be given before the experiment 

    • Helps the participants leave in a peaceful state of mind

  • Animal Testing - animals are acceptable substitutes for research that would be considered unethical in human participants since they live shorter lives, are easier to control, and engage in simple behavior

    • Institutional Animal Care and Use Committee (IACUC)