Social Learning

Learning by Observation

  • Learning by observing others is a key method of acquiring knowledge and behaviors.

  • Example: When a child sees someone burn themselves on the stove, they learn not to touch the stove.

  • Modeling involves observing and imitating specific behaviors.

  • A wide range of social behaviors is learned through modeling.

A Third Type of Learning

  • Cognitive learning distinguishes itself by involving changes in mental processes, not just behavior.

  • Sometimes problem-solving leads to "flashes of insight" when traditional approaches fail.

  • This leads to re-evaluating strategies, for example, realizing that a single 15-minute jog is insufficient for maintaining fitness.

Wolfgang Kohler and Sultan

  • Researcher Wolfgang Kohler discovered that chimpanzees like Sultan can solve complex problems by combining previously learned behaviors.

  • Sultan was taught to stack boxes to reach food and later to use a stick to obtain food out of reach.

Sultan’s Situation

  • Kohler set up a scenario where bananas were placed out of reach after Sultan had stacked the boxes.

  • Sultan initially demonstrated frustration but then cleverly dragged the boxes and stick to successfully knock down the bananas, indicating problem-solving skills.

  • This suggested that animals learn by reorganizing their understanding of problems rather than just responding to conditioned behaviors.

Sultan the Chimp

  • Sultan is a model for demonstrating cognitive learning in animals, particularly in problem-solving scenarios.

Cognitive Learning

  • Cognitive learning is not exclusive to chimps.

  • In experiments with rats navigating mazes, they would choose the shortest route to a reward.

  • If that pathway was blocked, the rats quickly adapted to taking the next best route, indicating they formed a clear mental map of the maze.

Cognitive Map

  • A cognitive map is a mental representation of one's environment layout.

  • It may include various techniques for visual representation, helping organisms to navigate effectively.

  • Rats that explore a maze demonstrate cognitive mapping after gaining experience.

Latent Learning

  • Latent learning occurs without any apparent signs until there is motivation to demonstrate it.

  • In maze studies, rats initially wandered without reinforcements. When food was provided, they completed the maze faster than those who had never navigated it before.

  • Example evidence: Rats showed quicker maze completion rates once reinforcements were introduced, suggesting latent learning.

Observational Learning

  • Observational learning is characterized by observing the rewards others receive and imitating them.

  • It involves acquiring new responses based on the observed behaviors of others and the outcomes of those behaviors.

Observational Learning & the Bobo Doll Experiment

  • Albert Bandura tested observational learning with children observing an adult behave aggressively toward a Bobo doll.

  • Post observation, children mimicked the aggressive actions towards the doll, demonstrating learned behaviors through observation.

Media and Violence

  • Research investigates the impact of media violence on children's behavior.

  • Correlation in studies shows observing violence is associated with subsequent violent behavior.

  • Viewers of violent media often become desensitized, or experience a reduction in emotional responses, a condition termed psychic numbing.