Notes on Price and Quantity Demanded under Ceteris Paribus
Ceteris Paribus (All Else Equal)
- Key assumption used when analyzing how one variable changes while holding all other determinants constant.
- In this context, we analyze how quantity demanded responds to a change in price, keeping income, tastes, prices of other goods, expectations, and the number of buyers unchanged.
- This assumption underpins the idea of the demand curve: a relationship between price and quantity demanded holding everything else constant.
Law of Demand
- Inverse relationship between price and quantity demanded: as price falls, quantity demanded rises; as price rises, quantity demanded falls.
- This results in a downward-sloping demand curve when plotted with price on the vertical axis and quantity demanded on the horizontal axis.
- Intuition: lower price makes the good more affordable, leading more consumers (or existing buyers) to purchase; higher price discourages purchases.
Quantity Demanded Change When Price Changes
- Along the demand curve: a change in price causes a movement along the curve, changing the quantity demanded.
- If price changes but all other determinants stay the same, the curve itself does not shift; only the point on the curve moves.
- Distinction:
- Movement along the curve: due to price change (ceteris paribus).
- Shift of the curve: due to changes in income, tastes, prices of related goods, expectations, or number of buyers.
Demand Curve Shifts vs Movement
- Shifts occur when non-price determinants change:
- Income (normal vs inferior goods)
- Prices of related goods (substitutes and complements)
- Tastes and preferences
- Expectations about future prices
- Number of buyers in the market
- When a curve shifts, at the same price, quantity demanded changes.
Elasticity of Demand (Price Elasticity of Demand)
- Definition (discrete changes):
ϵ<em>d=%ΔP%ΔQ</em>d=ΔP/PΔQ<em>d/Q</em>d - Definition (point elasticity, for small changes):
ϵ<em>d=dPdQ</em>d⋅QdP - Interpretation (in absolute value):
- Elastic: |\epsilon_d| > 1 (quantity demanded responds strongly to price changes)
- Inelastic: |\epsilon_d| < 1 (quantity demanded responds weakly)
- Unit elastic: |\epsilon_d| = 1
- Sign convention: usually negative for standard downward-sloping demand; we report the absolute value for classification.
Total Revenue and Elasticity
- Total revenue (TR):
TR=P×Q - Relationship between elasticity and total revenue:
- If demand is elastic (|\epsilon_d| > 1), a price decrease increases TR because the percentage rise in quantity demanded more than offsets the price drop. Conversely, a price increase decreases TR.
- If demand is inelastic (|\epsilon_d| < 1), a price increase increases TR because the percentage gain in price dominates the smaller percentage drop in quantity.
- If unit elastic (|\epsilon_d| = 1), TR remains unchanged when price changes (to first order).
Determinants of Elasticity
- Availability of close substitutes: more substitutes -> more elastic.
- Budget share: goods that consume a larger share of income tend to have more elastic demand.
- Necessity vs luxury: necessities tend to be inelastic; luxuries tend to be elastic.
- Time horizon: demand is more elastic in the long run as consumers adjust (find substitutes, change behavior).
- Definition of the market: narrow definitions (e.g., Pixie Stix) yield more elastic demand than broad definitions (e.g., snacks).
Example: Pizza (Pizza as a Good)
- Scenario: price change from $P0$ to $P1$ with quantity demanded changing from $Q0$ to $Q1$, holding all else constant.
- Suppose $P0 = 2.00$, $Q0 = 100$ pizzas; $P1 = 2.20$, $Q1 = 80$ pizzas.
- Changes:
ΔP=P<em>1−P</em>0=0.20(increase)
ΔQ=Q<em>1−Q</em>0=−20(decrease) - Percent changes:
%ΔP=P<em>0ΔP=2.000.20=0.10%ΔQ=Q</em>0ΔQ=100−20=−0.20 - Elasticity estimate:
ϵd=%ΔP%ΔQ=0.10−0.20=−2.0 - Interpretation: |\epsilon_d| = 2.0 > 1 => elastic demand at this price range.
- Implication for TR:
- Before: $TR0 = P0 \times Q_0 = 2.00 \times 100 = 200$.
- After: $TR1 = P1 \times Q_1 = 2.20 \times 80 = 176$.
- TR decreased when price increased; consistent with elastic demand.
- Alternative scenario: if price decreased from $2.00 to $1.60 and quantity rose from 100 to 130,
- $\%\Delta P = -20\%$, $\%\Delta Q = +30\%$, $\epsilon_d = -1.5$ (elastic), and $TR$ would increase.
Connections to Foundational Principles and Real-World Relevance
- Microeconomic core: how consumers respond to price changes affects market prices, quantities, and welfare.
- Pricing strategies: firms consider elasticity to decide on pricing, discounts, or promotions to maximize revenue.
- Public policy: understanding elasticity informs tax incidence and welfare effects of price controls or tariffs.
- Ethical/practical implications: pricing that exploits inelastic demand for essential goods can affect access and equity.
Summary of Key Points
- Ceteris Paribus: analyze price effects holding all else constant.
- Law of Demand: price and quantity demanded move in opposite directions; downward-sloping demand.
- Movement vs Shift: price changes cause movement along the curve; non-price determinants shift the curve.
- Elasticity: measures responsiveness; formulae in percent changes or derivatives.
- TR and Elasticity: how price changes affect total revenue depending on elasticity.
- Determinants: substitutes, income share, necessity vs luxury, time, market definitions.
- Pizza example demonstrates calculation of elasticity and TR implications.
- Elasticity:
ϵ<em>d=%ΔP%ΔQ</em>d=Q</em>dΔQ<em>d÷PΔP
or
ϵ<em>d=dPdQ</em>d⋅QdP - Total Revenue:
TR=P×Q - Interpretation rules for elasticity:
- Elastic: |\epsilon_d| > 1
- Inelastic: |\epsilon_d| < 1
- Unit elastic: ∣ϵd∣=1
- Price change example (discrete):
- %ΔP=P0P<em>1−P</em>0
- %ΔQ=Q0Q<em>1−Q</em>0
- ϵd=%ΔP%ΔQ