Reinforcement
Positive Reinforcement Principle
goal: improve or increase one’s performance of a certain activity
how: arrange for an immediate reward after EACH correct response
when: use when you want to STRENGTHEN new behavior
Successive Approximations Principle
goal: teach one to act in a manner in which he has seldom or never before behaved
how: reward SUCCESSIVE steps to the final behavior
when: use when you want to DEVELOP new behavior
Modeling Principle
goal: teach one a new way of behaving
how: allow one to observe a person of prestige perform the desired behavior
when: use when you want to DEVELOP new behavior
Cueing Principle
goal: teach one how to remember at a specific time
how: arrange for one to receive a cue for the correct performance just before the action is expected, rather than after he has performed incorrectly
when: use when you want to DEVELOP new behavior
Discrimination Principle
goal: teach one to act in a particular way under ONE set of circumstances but not another
how: help one to identify the cues that differentiate the circumstances and reward him ONLY when his action is appropriate to the cue
when: use when you want to develop new behavior
Substitution Principle
goal: to reinforce one with a previously ineffective reward
how: present the previously ineffective reward just before the time you present the more effective reward
when: use when you want to MAINTAIN new behavior
Intermittent Reinforcement Principle
goal: encourage one to continue performing an established behavior with few or no rewards
how: gradually and intermittently decrease the frequency with which the correct behavior is rewarded
when: use when you want to maintain new behavior
Satiation Principle
goal: stop one from acting in a particular way
how: you may allow one to continue performing the undesired act until he tires of it
when: use when you want to STOP inappropriate behavior
NOTE: most appropriate when undesirable behavior is not all that bad, and it does not matter very much if it continues
Extinction Principle
goal: stop one from acting in a particular way
how: arrange conditions so that one receives no rewards following the undesired act
when: use when you want to STOP inappropriate behavior
NOTE: valuable when you can arrange conditions so that one is not rewarded for the undesired behavior, and when you have major control of the rewards
The Incompatible ALternative Principle
goal: stop one from acting in a particular way
how: you may reward an alternative action that is inconsistent with or cannot be performed at the same time as the undesired act
when: use when you want to STOP inappropriate behavior
NOTE: should be used when you can devise a way to reward behavior incompatible with the undesired behavior
NOTE: this principle is by far the most useful and effective principle in stopping inappropriate behavior
Negative Punishment Principle
goal: stop one from acting in a particular way
how: you may arrange for one to terminate a mild aversive situation immediately by improving his behavior
when: use when you want to STOP an inappropriate behavior
NOTE: this prinicple should ONLY be used when the satiation, extinction, adn incompatible alternative principle do not work
Avoidance Principle
goal: teach one to avoid a certain type of situation
how: simultaneously present to one the situation to be avoided and some aversive condition
when: use when you want to modify emotional behavior
Fear Reduction Principle
goal: help one overcome his fear of a particular situation
how: gradually increase one’s exposure to the feared situation while he is otherwise comfortable, relaxed, secure, or rewarded
when: use when you want to modify emotional behavior