CHAPTER 3

What type of business?

1.) Service Business

2.) Manufacturing Business

3.) Merchandising Business

4.) Tech Business

How are you going to sell your products and services?

HOW

-Content Marketing beyond SEO

-E-Commerce

-Search Engine Optimization

-Products in Other Stores

-Pay Per Click Ads

-TV & Radio Advertising

-Physical Storefront

-Email Marketing

-Social Media Marketing

What makes a Business Idea?

What is a business idea?

- A business idea is a very reason why a business exists.

- It answers the what and why.

Possible Reasons why A Business Exists

-A gap in the market

-New product, service or invention

-An innovative solution to an everyday problem

-An interest or hobby that can be monetized

-Utilized skills you’ve learned in your career

Identifying the Business Idea

HOW?

- Examine your own skill set for a business idea

- Identify undeserved needs

- Invent a New Product or Service

- Add Value to an Existing Product

- Investigate Other Market

- Get on the Bandwagon