elements of cover Letters

Importance of a Cover Letter

  • A great job can be a rewarding experience, but to increase chances of success, applicants should prepare both a resume and a cover letter.

  • A cover letter is considered essential when submitting a resume, as all businesses expect one accompanying a resume.

  • The primary purpose of a cover letter is to express interest in a job application.

Overview of Cover Letters

  • A cover letter acts as a formal greeting in which the applicant:

    • States the specific employee position they are interested in.

    • Describes how they learned about the job opening.

    • Provides reasons for being a suitable candidate for the position.

  • It is usually the first interaction an applicant has with a potential employer, making it critical for the cover letter to be professional and well-written.

  • Length: A cover letter should not exceed one page.

Key Information to Include in a Cover Letter

  • Essential elements that every cover letter should include:

    • Job Application Intent: Clearly explain why the resume is being submitted. Specify the job being applied for, especially if the employer is a large corporation with multiple job postings.

    • Source of Job Information: Mention how you heard about the job (e.g., classified ads, online posting, or referral).

    • If referring to someone, include the person's name, but only with their permission.

  • The cover letter serves as a persuasive tool to encourage employers to review the attached resume.

  • Stand out from other applicants by being compelling and professional.

Personalization of Cover Letters

  • Avoid submitting a generic cover letter for multiple job applications. Instead:

    • Compose a new cover letter for each application, incorporating details specific to the job and the organization.

    • Address the cover letter explicitly to a specific person. If the hiring manager's name is unknown, contact the business to inquire.

    • Confirm the correct spelling of the manager's name.

Selling Yourself in a Cover Letter

  • A cover letter offers an opportunity to highlight personal qualities along with pertinent information.

  • Include key points from the resume, summarizing:

    • Background: Education, experience, attitudes, personal strengths, and attributes.

    • Use numerical and detailed examples to differentiate oneself, e.g., "Increased sales by 16%" or "Selected as employee of the month."

  • Include additional information that may not be present in your resume, such as:

    • Availability for work.

    • Brief explanations of gaps in employment, e.g., acknowledging a three-month absence due to recovering from an accident.

Researching the Company

  • Demonstrate attentiveness by researching the prospective employer.

  • Mention specific departments or recent events relevant to the company to personalize the cover letter and exhibit genuine interest.

Closing the Cover Letter

  • Conclude the cover letter by stating how you will follow up on the application.

    • For instance, express the desire to meet the employer in person and indicate a timeline for follow-up communication, typically within two weeks.

  • Be direct and assertive to reflect seriousness about the position being sought.

Presentation and Proofreading

  • The appearance of the cover letter is as crucial as its content:

    • Proofread multiple times and seek feedback from others to eliminate errors (misspellings, unfinished sentences) that could lead to automatic dismissal of resume.

  • If submitting a printed version, ensure:

    • High-quality paper is used for both the cover letter and resume.

    • Use blue or black ink to sign the cover letter.

    • Deliver in person or mail in a large flat envelope to avoid folding the documents.