Chapter 4 - The Market Forces of Supply and Demand
4.1 Markets and Competitions
What Is a Market?
- Market- A group of buyers and sellers of a particular good or service
- Supply and demand
- Forces that make market economies work
- Determine the quantity of each good produced and the price at which it is sold
- Markets can be organized with in-person meet ups along with an auctioneer
- More often markets without any formal meeting
What is Competition?
- Competition market- a market in which there are many buyers and many sellers so that each has a negligible impact on the market price.
4.2 Demand
The Demand Curve: The Relationship between Price and Quantity Demanded:
Quantity demanded- the amount of a good that buyers are willing and able to purchase
Law of demand- the claim that, other things equal, the quantity demanded of a good falls when the price of the good rises
Demand schedule- a table that shows the relationship between the price of a good and the quantity demanded
Demand curve- a graph of the relationship between the price of a good and the quantity demanded

Market Demand versus Individual Demand:
Market demand- the sum of all individual demands for a particular good or service
Market demand at each price is the sum of the individuals’ demands

Shifts in the Demand Curve:
Increase in demand- any change that increases the quantity demanded at every price and shifts the demand curve to the right
Decrease in demand- any change that reduces the quantity demanded at every price and shifts the demand curve to the left
There are many variables that can cause a shift in the demand curve
- Income
- Prices of related goods
- Tastes
- Expectations
- Number of buyers


The Supply Curve: The Relationship between Price and Quantity Supplied:
- Quantity supplied- the amount of a good that sellers are willing and able to sell
- Law of supply- the claim that other things equal, the quantity supplied of a good rise when the price of the good rises
- Supply schedule- a table that shows the relationship between the price of a good and the quantity supplied
- Influences how much producers of the good want to sell
- Supply curve- a graph of the relationship between the price of a good and the quantity supplied
Market Supply versus Individual Supply:
Market supply- the sum of the supplies of all sellers

Shifts in the Supply Curve:
The market supply curve holds other things constant, the curve shifts when one of its factors change
- Input prices
- Technology
- Expectations
- Number of sellers

4.3 Supply and Demand Together
Equilibrium:
Equilibrium- a situation in which the market price has reached the level at which quantity supplied equals quantity demanded
- Equilibrium price- the price that balances quantity supplied and quantity demanded
- Equilibrium quantity- the quantity supplied and the quantity demanded at the equilibrium price
- Surplus- a situation in which quantity supplied is greater than quantity demanded
Shortage- a situation in which quantity demanded is greater than quantity supplied
Law of supply and demand- the claim that the price of any good adjusts to bring the quantity supplied and the quantity demanded for that good into balance


Three Steps to Analyzing Changes in Equilibrium:
- Decide whether the event shifts the supply or demand curve (or perhaps both).
- Decide in which direction the curve shifts.
- Use the supply-and-demand diagram to see how the shift changes the equilibrium price and quantity