K-Pop Fandom Notes

K-Pop Fandom

  • Understanding fans and fandom at large.

  • A short history of fandom for popular culture in Korea.

  • K-pop ttechang (fan singing and chanting) and dance covers.

Fan

  • Appeared in England in the late 17th century.

  • Derived from "fanatic" as "a religious zealot" (Cavicchi 1998; Duffett 2013; Kim 2017).

  • American journalists used "fan" to describe baseball spectators' passion from the late 1800s (Abercrombie and Longhurst 1998; Duffett 2013b; Kim 2017).

  • Extended to describe dedicated audiences for film and recorded music (Duffett 2013; Kim 2017).

  • Fans are persons with a "deep, positive emotional conviction" about cultural practitioners, like actors, directors, singers, etc. (Duffett 2013; Kim 2017).

  • The term fan also carries negative overtones from its earlier connotation of religious and political zealotry (Jenkins 1992; Kim 2017).

Fan (Continued)

  • Mass media and literature's unfavorable descriptions of fans as "obsessed loners" or "psychopaths" (Jensen 1992; Jenkins 1992; Kim 2017).

  • The concept expanded to neutrally describe those who are fond of celebrities or famous products (Cavicchi 1998; Kim 2017).

  • Fan self-identifying as an enthusiast, devotee, or follower (Duffett 2013b; Kim 2017).

  • More positive connotation for the word "fan" in everyday language (Kim 2017).

Fandom

  • "Fanatic" + "dom".

  • Negative nuance: Tabloid papers stigmatize fandom as danger, abnormality, and silliness (Lewis 1992; Kim 2017).

  • Social science perspective: Fandom as psychological compensation and a deviant activity (Jensen 1992; Kim 2017).

  • Many people have hidden or disowned their fandom (Lewis 1992; Kim 2017).

  • Otherwise, they have dared the stigma as a member of fandom (Lewis 1992; Kim 2017).

Fandom (Continued)

  • Group of fans.

  • "Identity" as/with a fan (Kim 2017).

  • Activities to determine and demonstrate one’s identity as/with a fan (identification with fans).

References (Fan and Fandom)

  • Cavicchi, Daniel. Tramps Like Us: Music and Meaning among Springsteen Fans. New York and Oxford: Oxford University Press, 1998.

  • Duffett, Mark. Understanding Fandom: An Introduction to the Study of Media Fan Culture. London and New York: Bloomsbury, 2013.

  • Jenkins, Henry. Textual Poachers: Television Fans and Participatory Culture. New York and London: Routledge, 1992.

  • Jensen, Joli. “Fandom as Pathology: The Consequences of Characterization.” In The Adoring Audience: Fan Culture and Popular Media, Lisa Lewis ed., p. 9-29. London and New York: Routledge, 1992.

  • Kim, Jungwon. “K-Popping: Korean Women, K-Pop, and Fandom.” PhD diss., University of California, Riverside, 2017.

  • Lewis, Lisa A. 1992. “Introduction.” In The Adoring Audience: Fan Culture and Popular Media, Lisa Lewis ed., p. 1-6. London and New York: Routledge.

A Short History of Fandom for Popular Culture in Korea

  • Sinminyo (new folksongs) and yuhaengga (popular songs) singers.

    • National/international fandom.

  • Male narrators for silent films in the 1910s-20s.

    • Gisaeng (traditional Korean female entertainers) as the main population of fandom for the narrators.

  • Female performers of yeoseong gukkeuk (women’s national drama) in the 1950s.

    • Fans queuing up from dawn for tickets and awaiting performers after the show.

    • Broad audience members but schoolgirls and adult women as a core group of fandom.

    • Female fans communicating and interacting directly with the female performers.

A Short History of Fandom for Popular Culture in Korea (Continued)

  • British pop singer Cliff Richard’s tour in Seoul in 1969.

    • About 200 fangirls gathering at the airport to welcome him and chanting, “We love you, Cliff ‘oppa’”.

    • A female fan throwing her lingerie during Richard’s concert at Ewha.

    • Media and academia’s criticism that the fangirls spoiled “Korean women’s virtue”.

    • Foreign pop musicians’ tours in Korea banned by Chung-hee Park’s dictatorship in the 1970s (allowed again in 1980).

K-Pop Fans' Roles

  • Audiences, consumers

  • Promoters, donators

  • Performers, creators

Ttechang (떼창): K-Pop Fan Singing and Chanting

  • Tte (떼, group; crowd) + Chang (창, singing)

  • Fans’ chants and sing-alongs in response to popular musicians’ live performances.

  • Fans’ participation in ttechang both within and outside of a concert hall.

Ttechang (떼창): K-Pop Fan Singing and Chanting (Continued)

  • Instruction and distribution of ttechang.

    • By the mid-2000s: Created, directed, and shared by fan club leaders, both online and offline, just before concerts or live TV shows.

    • Impromptu practice by participants during the live performances.

    • Since the mid and late 2000s: Created by labels and songwriters from the music production stage, Guide videos produced and distributed by K-pop labels and idols.

Importance and Implication of Ttechang in the K-Pop Scene

  • Fans as active performers rather than as passive listeners or audiences.

  • Ttechang performed exclusively by fans during K-pop concerts.

  • Creating soundscapes of K-pop by performing ttechang and swaying light sticks at live music events.

Importance and Implication of Ttechang in the K-Pop Scene (Continued)

  • Cultivating listenership as well as musicianship.

    • Listening to music multiple times to facilitate participation in ttechang.

    • Understanding melodies, rhythms, and tempos alongside the song lyrics.

    • Understanding where and how to participate in ttechang during live performances.

    • IU “Nagging (잔소리)” (2010)

Importance and Implication of Ttechang in the K-Pop Scene (Continued)

  • Ttechang virtually performed during the COVID-19 era.

K-Pop Dance Covers

  • Through K-pop dance covers, international (non-Korean) fans can:

    • Comprehend the melodies and rhythms of K-pop songs.

    • Perceive Korean lyrics set to K-pop melodies and rhythms.

    • Understand the contexts of Korean song lyrics suggested and represented through dance movements.

    • Gain opportunities for choreography, spontaneous participation, and impromptu performances (esp. through random dance).

    • Subvert traditional gender roles or images.

    • Build a new community where fans from diverse backgrounds (genders, races, ethnicities, ages, etc.) can unite.

    • Become a star within the fandom due to their proficiency and expertise in K-pop dance.