Demand, Equilibrium, and Determinants of Demand (Lecture Notes)
Demand and Equilibrium Basics
Demand curve characteristics can vary across products: some demand curves are flat (elastic), some are steep (inelastic), and some can be straight. Elasticity of demand affects how quantity demanded responds to price changes.
Law of demand: as price falls, quantity demanded tends to rise; as price rises, quantity demanded tends to fall. This implies a downward-sloping demand curve: the slope is negative.
Equilibrium concept: the market-clearing price and quantity where quantity supplied equals quantity demanded.
Equilibrium price and quantity:
At equilibrium, there is no inherent pressure for price to change because the forces of supply and demand are balanced.
Surplus and shortage (conceptual implications of prices away from equilibrium):
If the price is above the equilibrium price, a surplus occurs (excess supply). This is usually a bad situation for producers because unsold goods may force price reductions over time.
If the price is below the equilibrium price, a shortage occurs (excess demand).
Notation for equilibrium: the equilibrium price is commonly denoted as and the equilibrium quantity as , with the condition that at equilibrium where and .
The concept of ceteris paribus: when discussing demand, we often say that all other factors are held constant (holding many other factors constant) to isolate the effect of a single determinant.
Demand Curve: Movements vs Shifts
Movement along the demand curve (price-only change):
When the price changes and all other determinants remain constant, quantity demanded changes along the same demand curve.
Example interpretation: a decrease in price leads to an increase in quantity demanded along the current demand curve.
Mathematical intuition: if changes, then rac{dQ_d}{dP} < 0.
Shift of the demand curve (non-price determinants):
Changes in determinants cause the entire demand curve to shift to the right (increase in demand) or to the left (decrease in demand).
When the discussion says
Example noting population of hats: if hats become more desirable due to fashion, demand for hats shifts to the right.
Important distinction: shifting the curve is not the same as moving along it.
Factors That Shift the Demand Curve (Determinants of Demand)
Income (normal goods):
If income increases, quantity demanded at each price tends to increase for normal goods, shifting the demand curve to the right.
If income decreases, demand shifts to the left.
Example: Organic apples may see higher demand at a given price when income rises.
Taste and preferences:
An increase in taste or preference for a good shifts the demand curve to the right.
A decrease in taste or preference shifts it to the left.
Prices of related goods:
Substitutes: an increase in the price of a substitute good tends to increase demand for the good in question, shifting the curve to the right. Example: butter and margarine; if the price of butter rises, demand for margarine may rise.
Complements: an increase in the price of a complementary good tends to decrease demand for the good in question, shifting the curve to the left.
Expectations about future income or prices:
If people expect their income to rise in the future, they may buy more now, increasing current demand.
The expectation of higher future prices can also affect current demand depending on the context.
Other practical considerations:
When the narrator mentions keeping other factors constant and discussions about access or other practical concerns, these are examples of real-world factors that can influence demand besides price.
Examples and Intuition
Income effect example: Restaurant dining
If income rises, people are more likely to dine out at nicer restaurants, increasing demand for restaurant meals at each price and shifting the demand curve to the right.
Substitutes vs complements (quick recap):
Substitutes: goods that can replace each other; price rise in one increases demand for the other (shift right).
Complements: goods that are often consumed together; price rise in one decreases demand for the other (shift left).
Expectations example: If you expect higher income next month, you might buy more today, increasing current demand.
Clarifications on the Demand Curve Shifts vs Movements (User-facing recap)
When demand determinants change (income, tastes, prices of related goods, expectations, etc.), the entire demand curve shifts to the left or right.
When only the price of the good changes, quantity demanded moves along the same demand curve (no shift in the curve).
A common illustrative phrase: “holding many other factors constant” (ceteris paribus) to emphasize that the observed change is due to a single determinant at a time.
Quick References (Formulas and Key Points)
Equilibrium condition: at price and quantity .
Market pressure near equilibrium: if price deviates, market tends to move back toward equilibrium through the surplus/shortage mechanism.
Demand slope intuition: the demand curve is downward-sloping; the negative slope indicates that quantity demanded increases as price falls. Mathematically: rac{dQ_d}{dP} < 0.