8/24 - Mobile Video Production

Pre-production effects on timeline and budget -

  • time may be more than budget but is still limited; how much time overlaps?

  • Usually under-estimating budget, unexpected costs arise

  • Things can take longer than usual due to unexpected situations or improper planning

Lighting - use available light, subject should face light source

  • NATURAL LIGHT

  • No harsh/awkward shadows or cell phone flash

Audio - consider texture/dampening of space. Identify where microphone is and hold accordingly for shooting

  • Mix of soft and firm surfaces good

Composing the Shot

  • Shoot twice as much footage as you need

  • Rule of thirds

Shot Terms

  • Pan - horizontal movement

  • Tilt - vertical movement

  • B-Roll - video adding to what’s happening but isn’t main focus


Post-Production

Text - protect readability and legibility!

  • Super - in the lower 1/3

  • Crawl - scrolling text along the bottom