Level I Graphic Design Tutorial 012 Notes

Research Proposal Assignment

  • Construct a 2500-word outline of your proposed topic with a working title.

  • Identify an area that allows you to develop an independent argument.

Outline Components:

  • Introduction: Explain the subject matter to the reader.

  • Aims and Objectives: State the goals of your proposal.

  • Methodologies/Approaches: Indicate the research methods you plan to use.

  • Literature Review: Identify, summarise, and appraise key texts related to your topic, including literature on your theme and chosen subject.

  • Dissertation/Special Study Structure: Outline the structure of your Dissertation or Special Study, including section or chapter titles and works to be discussed.

  • Evaluation: Assess the feasibility of your research proposal and identify potential problems and solutions.

  • Bibliography: Include a bibliography of relevant sources (not included in the word count).

Important Guidelines:

  • Write in prose, not bullet points; use bullet points to create subheadings

  • Include references to relevant sources.

  • Illustrate any key works mentioned.

Rationale:

  • In-depth study aids development and strengthens key skills:

    • Subject knowledge

    • Research skills

    • Critical analysis skills

    • Written communication skills

  • The research proposal allows independent and in-depth work on a chosen subject relating to your subject specialism.

Special Study/Dissertation

  • A Special Study is a research project focusing on a specific theme, issue, or question.

What Makes a Good Topic?

  • A good topic allows for analysis and investigation and should be discursive.

  • Avoid descriptive topics (e.g., 'The Early Works of C. R. Mackintosh') and survey topics (e.g., 'The Nude in nineteenth-century Art').

  • Formulate idea-led topics that allow you to explore, anaanalyseiscuss, and argue.

Planning Your Title

  • Construct the question/title yourself.

  • Ensure a structured, substantiated, and developed argument forms the response to your question/title.

  • Titles can be questions or non-questions (e.g., 'Exploring the Changing Aesthetics of the National Theatre Posters from 1975 to Present').

  • If choosing a question, make it open rather than closed (e.g., 'To What extent did Saul Bass Revolutionise the Title Sequence?' rather than 'Did Saul Bass Revolutionise the Title Sequence?').

Planning Your Study

  • Structure the 2,500-word assignment via subheadings.

  • Brainstorm ideas to create a ‘mind map’ for easy flow of ideas.

  • Construct a linear plan from the mind map, selecting themes or ideas to discuss.

  • Avoid attempting to include too much in your study; keep the topic small and manageable.

Proposal Format:

  • Working Title

  • Aims and objectives

  • Section headings

  • Main points to be discussed with supporting literature review

  • Indication of objects of study (including relevant illustrations)

  • Preliminary bibliography of sources identified so far (not included in the word count)

Structure:

  • Dictates content.

  • Dictates what you can do in the Research Proposal.

  • A well-planned structure can lift the quality of the work.

Research Proposal Plan Template

Introduction:

  • ‘Opener’ (interesting opening).

  • Aims and objectives.

  • Brief introduction to subject matter.

  • Literature review.

  • Explanation of methodologies/types of evidence used.

  • Expansion of subject matter, if necessary.

  • Overview of structure.

Note: The above order can be altered depending on the nature of the topic.

Main Body:

  • Divide into a series of sub-headed sections with estimated word counts.

    • [section title] (estimated word count)

    • [section title] (estimated word count)

    • [section title] (estimated word count)
      *Delete or expand sections as necessary

Conclusion

Organising Content

Example Title: How significant is Eric Gill’s contribution to modern British design?

Option 1: Case Study Approach

  • Introduction

  • Section 1 - Case Study 1 - Gill Sans

  • Section 2 - Case Study 2 - Prospero and Ariel

  • Section 3 - Case Study 3 - Girl in Bath II

  • Conclusion

Option 2: Thematic Approach

  • Introduction

  • Section 1 - Theme 1 - Typefaces

  • Section 2 - Theme 2 - Sculpture

  • Section 3 - Theme 3 - Printmaking

  • Conclusion

Planning Considerations

  • What is the word count for each section? iIsthis viable?

  • Each section needs to contribute analysis and discussion, not just ‘information’.

  • What is the relationship of each section to the whole?

  • Each section, as well as the whole, should be planned.

  • Ensure all sections are analytical, avoiding entirely descriptive sections (e.g., biography or background of the artist/designer).

  • Think carefully about how and where you incorporate historical material.

Literature Review

  • A good understanding of the literature and themes relating to your project is required.

How the Literature Review Helps:

  • Demonstrates an in-depth understanding of your topic area, including key concepts, terminology, theories, and definitions.

  • Identifies major thinkers.

  • Identifies research already done in the area.

  • Find gaps in the research or current areas of interest to formulate your research questions.

  • Identifies the main research methodologies in your subject area.

  • Identifies main areas of agreement or controversy.

Academic Writing

Key Features:

  • Debate: Creating debate through responding to arguments and evidence encountered through reading and offering your arguments.

  • Scholarship: Linking arguments to existing literature on your chosen topic.

  • Argument: A Clear and logical argument runs throughout the writing.

  • Critical Analysis: Engaging with others' ideas and arguments rather than just presenting them.

  • Formal: But not too fancy!

  • Concise: Straight to the point.

  • Third Person: No "I" or "we".

  • Evidence: Using 'evidence' (textual, visual, etc.) to back up arguments.

  • Objectivity: Presenting rational and logical arguments which stand on their own merits rather than personal 'opinion'.

  • Precision: Being clear and precise in your style to convey your meaning effectively.

  • Citations: You need them!

  • Unbiased: And backed by evidence.

  • Sections: Keep itorganisedd

PEEL Paragraphs

  • PEEL stands for Point, Evidence, Explanation, Link.

  • Point: Make and introduce the reader to your point.

  • Evidence: Back it up, support the point you are making with examples or evidence, typically with academic sources such as textbooks, journals, or specialist products.

  • Explanation: Explain how the evidence or examples support your point. Critically analyse what would happen if the theory were not applied.

  • Link: Link this point to the next point that you will be making in the following paragraph, or link it back to the main point.

PEELC Paragraphs

  • PEELC stands for Point, Evidence, Explanation, Link, Critical Point.

  • Apply critical thinking skills to the literature/evidence you have used and make a point about it.

  • Critical points may include:

    • Commenting on how recently research was carried out

    • Considering the methods that were used in ithe research

    • Pointing out limitations to the research

    • Identifying barriers to implementing recommendations made by the researchers