NATURE OF MANAGEMENT
1. Management as an Art
Art = practical application of knowledge + personal skill
Management involves creativity in handling people and situations
Managers use experience, intuition, and innovation
Features:
Practical knowledge
Personalised application
Result-oriented
👉 Example: A manager motivating employees differently based on personality
2. Management as a Science
Science = systematic body of knowledge based on principles
Management has established principles (like unity of command, division of work)
Features:
Systematic knowledge
Principles based on observation
Cause-effect relationship
👉 But not exact like physics → human behavior is unpredictable
3. Management as a Profession
Profession = specialized knowledge + formal training + ethical code
Management shows:
Growing professionalisation (MBA, BBA, etc.)
Ethical practices in companies
But not fully a profession because:
No compulsory degree
No universal governing body
4. Management as a Process
Management is a continuous process of:
Planning
Organising
Staffing
Directing
Controlling
👉 These functions are interrelated and ongoing
5. Management is a Group Activity
Requires coordination of people working together
Works towards common organisational goals
6. Management is Goal-Oriented
Focuses on achieving specific objectives efficiently
7. Management is All-Pervasive
Present in all organisations: business, government, school, home
8. Management is Multidimensional
Includes:
Management of work
Management of people
Management of operations
9. Management is a Continuous Process
Never stops
Functions keep repeating
10. Management is a Dynamic Function
Adapts to changing environment (technology, market, society)
11. Management is Intangible
Cannot be seen but results can be observed (success, growth, profits)
⭐ SIGNIFICANCE OF MANAGEMENT
1. Achieving Group Goals
Helps in setting and accomplishing organisational objectives
2. Increases Efficiency
Uses resources (money, time, effort) optimally
Reduces waste
3. Creates a Dynamic Organisation
Helps organisation adapt to change
Encourages innovation
4. Achieving Personal Objectives
Employees satisfy needs (salary, recognition, growth)
5. Development of Society
Generates employment
Improves standard of living
Contributes to economic growth
6. Coordination of Activities
Brings harmony between different departments
7. Optimum Utilisation of Resources
Ensures best use of:
Human resources
Financial resources
Physical resources
🔄 COORDINATION (ESSENCE OF MANAGEMENT)
🔹 Meaning of Coordination
Coordination is the process of synchronising the activities of different departments and individuals
Ensures all efforts are directed towards common organisational goals
👉 In simple terms: “Bringing unity of action”
🔹 Definition (Exam Ready)
Coordination is the force that binds all functions of management together
🔹 Features of Coordination
1. Integrates Group Efforts
Combines individual efforts into a unified whole
Avoids duplication and conflict
2. Ensures Unity of Action
All departments work in harmony
Prevents misunderstandings
3. Continuous Process
Required at all levels and all times
Not a one-time activity
4. All-Pervasive Function
Needed in every organisation and at every level
Top, middle, and lower management
5. Responsibility of All Managers
Every manager ensures coordination within their department
6. Deliberate Function
Managers consciously try to coordinate efforts
Not automatic
🔹 Importance of Coordination
1. Growth in Size
Large organisations need coordination to manage many employees
2. Functional Differentiation
Different departments (HR, Marketing, Finance) have different goals
Coordination aligns them
3. Specialisation
Experts focus on their own tasks
Coordination ensures they work towards common goals
🔹 Coordination vs Cooperation
Basis | Coordination | Cooperation |
Meaning | Organised effort | Willingness to help |
Scope | Wider concept | Narrow concept |
Requirement | Essential for management | Voluntary |
Relationship | Coordination requires cooperation | Cooperation alone not enough |
🔹 Coordination as the Essence of Management
Coordination is present in all functions:
Planning → aligning goals
Organising → structuring tasks
Staffing → placing right people
Directing → guiding employees
Controlling → ensuring alignment
👉 Without coordination, management functions become ineffective