Media and social change

Media and Social Change

  • What is Media?

\ Print media, broadcast media, digital media, social media, film & video, interactive media and advertising.

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  • How has media changed over the past 100 years?

\ The evolution of technology has made media change significantly.

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  • What type of media do we consume? How much of what we consume is considered mainstream media?

\ 95% of what we consume is considered mainstream media. The media we consume are tv,internet,radio,mobile and other.

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  • Who owns the media?

\ Cooperations

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  • Components of Culture

\ Art/Entertainment, language/communication, habits/customs, institutions, values/beliefs/religions and technology

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  • Sharing and adopting culture:   * Cultural Transmission

Also known as cultural learning

The sharing of culture between individuals

  • (ex. children learning culture from parents)

The sharing of culture between societies/cultures

  • (ex. immigrants bringing traditional foods to their new homes)

Media sharing ideas across borders

  • (ex. watching a youtube video from Japan / Skyping with friends in Australia)

\ Transculturation

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  • The adoption of cultural practices from outside of your native culture   * (ex. Americans learning to take shoes off in the home, from Canadians)
  • Blending various elements of other cultures into the “home” culture   * (ex. I love to eat Thai curry lamb, butter chicken, sushi)
  • Media allows us to adopt the arts, music, entertainment and ideas of another culture and give them place in our lives   * (ex. K-pop, Anime, Latin dancing, American sit-coms)

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  • Where does our media come from?

\ Our media comes from various countries around the world/