Unit 4
Introduction to Social Psychology
Social psychologists study how we think about, influence & relate to one another...
gender
race
ethnicity
religion
AttributionÂ
process of explaining the causes of people’s behavior, including one’s own, either by crediting:
the external situation (external factors) Â OR
the person’s internal disposition (personality)
Attribution theory:Â
the theory we explain someone’s behavior by crediting the situation or the person’s disposition Â
You just got a 98% on a test!!! Woo hoo, go you! Under your definition of Attribution:
1. Attribute an external factor to this good grade.
2. Attribute an internal factor to this good grade.
Fundamental Attribution Error
tendency to overestimate the influence of personality and underestimate the influence of situations when relating to other peopleÂ
You call someone lazy for being late,
But when you are late, there’s aÂ
reason.
Attitudes
beliefs and feelings that predispose our reactions to objects, people and events
Social psychologists believe that attitudes are made up of three components:
Cognitive – set of beliefs about the attributes of an object
Affective – feelings about the object
Behavioral – way people act toward the object
If someone is nice, we may feel kindness toward them and act in a friendly manner
Attitude examples
Cognitive- Gun owners shoot themselves more often than they shoot intruders
Affective- Guns make me sick
Behavior- I vote for gun control advocates whenever possible
Cognitive- Keanu Reeves has zero talent as an actor
Affective- His facial expressions and monotone voice make me angry
Behavior- I refuse to see his movies
Central Route Persuasion
Attitude change when people are focused on the argument/involved in the issue.
gets to the heart of the issue/problem
more direct
You listen because of the argument presented
Peripheral Route of PersuasionÂ
Attitudes change is influenced by incidental cues, such as speaker’s attractiveness.
celebrity endorsement
Incredibly attractive people
You listen because of WHO is saying it
Celebrity endorsements
Foot-in-Door PhenomenonÂ
To get people to agree to something, “start small & build”
tendency for people who have first agreed to a small request to comply later with a larger request
Similar to “low balling”- not stating the cost/time upfront
Have you used this in your life?
Door-in-the-Face PhenomenonÂ
To get people to agree to something, start big & go backwardsÂ
-tendency for people who will never agree to a ridiculous request to comply later with a smaller request
I really want a puppy, so I bring up adopting a child.
That’s not all
Promise of free stuff gets people to comply/agree.
Car dealership offers a $100 gift card to everyone who test drives a car
The infomercial promises an extra product if you “call now”
Norm of Reciprocity
I gave you something, now you give me something. We like to reciprocate good deeds and bad ones.
You give me a free appetizer, I’ll leave you a positive review on Yelp.
Not necessarily “if you do this, I will do that”
Roles
A set of expectations (norms) about a social position (police officer, teacher, doctor) defining how those in the position ought to behaveÂ
Zimbardo on Roles
Stanford Prison Study, 1972
Found that roles and expectations can cloud judgement
Cognitive Dissonance TheoryÂ
LEON FESTINGER
When our attitudes and our actions don’t mesh we experience psychological tension.
We do not like when we have either conflicting attitudes or when our attitudes do not match our actions.Â
Cognitive Dissonance Theory
Because behavior is hard to change we typically change our attitude to create balance.Â
Justify our behavior
Examples:Â
fitness
addictions - smoking
Care for the environment, drive a gas guzzler
The US can have WMD’s but not our enemies
How to end Cognitive Dissonance
Attitudes-follow-behavior principle--change your behavior and your attitude will follow
Cruel acts shape the self, but so do good acts. Act like you like someone and you soon might actually like them.Â
Social Influence
What is Conformity?Â
Conformity--a change in behavior or belief as a result of real or “imagined” group pressure.Â
You act differently when with others vs. the way we would act alone.Â
What strengthens conformity?
–If you feel “dumb” amongst the group.
–3+ people in the group.
–The group agrees with each other.
–The group is “cool” or desired or popular.
–You don’t stand for something.
–Others will see us.
–Your culture respects authority and obedience.
How Do We Conform?Â
Social Norms
Normative Social Influence:
–Conforming to gain approval and avoid disapproval or rejection.
Informational Social Influence:
–Conforming to accept new ideas & gain new insights.
Social Influence Part IIÂ
Review
Write 2 examples of normative social influence.
wearing pink because everyone likes it
saying you like football even when you dont watch it
Write 2 examples of informational social influence.
jury changing original opinion
learning about the dangers of smoking a quitting
When in a crowd...we experience Social Facilitation
Improved performance of tasks in the presence of others {sometimes}.
Occurs with simple or well-learned tasks.
Not as true with tasks that are difficult or not yet mastered (remember Yerkes-Dodson!?! - Emotion Unit - Study for AP test)
When in a group, we sometimes participate in… Social Loafing
•The tendency for people in a group to exert less effort when pooling efforts toward a common goal than if they were individually accountable.
–Group Projects
–Team goals
–Moving
Social Inhibition
Restraining or changing your behavior in the presence of others
Act differently at a friend’s party than Grandma’s birthday party
You attend an event where you know others have VERY different political views than you do, so you keep your mouth shut
When in a large group, we can experience…Deindividuation
The loss of self-awareness and (loss of) self-restraint occurring in group situations or when a person is anonymous that foster arousal and anonymity.
–Blogs, “Anonymous” letters, looting, Rate my teacher
-Sports Riots, Ferguson Riots, etc
–KKK, Black Panthers, uniforms
–Crowd behavior – would you ever yell that stuff if you were alone? can you find an example of this?
Group PolarizationÂ
The enhancement of a group’s already existing attitudes through discussion among the group to become more extreme.
•Like-minded thinkers tend to make a certain attitude STRONGER.
Politics (political conventions vs wishy-washy)
Social Media (links the like-minded)Â
Blogs, comments sections of news articles
Terrorist organizations
Groupthink
•The mode of thinking that occurs when the desire for harmony in a decision-making group overrides common sense.
•We feel pressure for a unanimous decision.
Examples:
Historical Examples
Vietnam, Iraq, Bay of Pigs
Homecoming themes
Politics
Social Relations
Where to go to lunch?
Social Relations
Stereotypes
Generalized thoughts about a group of people. Can be good, but usually bad.
Examples:
•Muslims are terrorists.
•Poor people are lazy.
•Cheerleaders are dumb.Â
PrejudiceÂ
Prejudices are judgements/attitudes about groups of people PRIOR to experience with that group.
Why do we have prejudices?Â
Cognitive Roots
Availability Heuristic (Bias) (vivid cases)
other-race effect (recognize members of our own race more readily than others
Just World PhenomenonÂ
Discrimination
Typically negative BEHAVIORS toward particular groups, typically based on stereotypes and prejudices
USUALLY based on race, gender, sexual orientation, age, or economic class
Just World PhenomenonÂ
The idea that the world is “just” and that people often “get what they deserved.”
–Lung cancer
–Car accident
–phone stolen from gym locker
–Assault
Also known as “blaming the victim”
Ingroup vs OutgroupÂ
WE and THEY
US and THEM
Ingroup – our “us” – who we belong to
Outgroup – our “them” – who we are NOT a part of
Ingroup Bias – we tend to like people from our “in group” more than from our “out group.”
Outgroup homogeneity bias
Our tendency to perceive those in the outgroup as all being the same, or sharing similar negative traits.
Scapegoat TheoryÂ
Freud said “Scapegoat” was a Defense Mechanism.
Our hatred, prejudice, and stereotypes of our “outgroups” give us SOMEONE ELSE to blame.
Consider:
Losing the game against a rival
Not getting a good grade in math
Research on racism
Doll Study: Kenneth and Mamie Phipps Clark
AggressionÂ
Aggression
any physical or verbal behavior intended to hurt or destroy
Psychological factors of aggression:
genetic influences - genetic markers for aggression
neural influences- amygdala, frontal lobe
biochemical- hormones, alcohol & other substances in the blood -- testosterone
Hostile Aggression
Intent is to harm another and cause physical or psychological pain
Actions are based on anger
Getting in a fight with someone at a football game because they are bothering you
Road rage
Also called emotional aggression
Instrumental Aggression
Intent is to harm another BUT to achieve some sort of goal
Playground bully who pushes people to get their lunch money
Terrorist who kills civilians to gain attention for their political cause
It is intentional and planned
Also called cognitive aggression
Frustration-Aggression Principle
the principle that frustration- the blocking of an attempt to achieve some goal- creates anger, which can generate aggressionÂ
This is why we need to take a step back if prone to violence when frustrated.
Catharsis HypothesisÂ
we feel better by blowing off steam... letting out our emotions
Media Models
Social scripts- culturally provided mental files for how to act
After watching many action movies, a kid might have a script that plays in their head when faced with a new situation
Song lyrics give a script for behavior as well
Sexually explicit content provides scripts for behaviors
Video games and social scripts
Observing TV violence desensitizes us to cruelty and primes people to respond aggressively when provoked
Young teens who play a lot of violent games see the world as more hostile
Get into more arguments and fights than non-gaming peers
More than just “blowing off steam”
Connect the Video Clip...
While watching (after) the video clip connect it to as many Social Psych terms as possible... be able to define the connection...your notes will help you
Hot or Not? The Social Psychology of Attraction
Beauty is....
•Cultural
•Time dependent
•Influenced by the Halo Effect: beautiful people are more likely to be smart, successful, and kind. AND if someone does a good thing, we are more likely to think other positive things about that personÂ
Types of Love
Passionate Love
Unrealistic
Aroused state of infatuation
Emotional
Fizzles (usually) pretty quickly
Companionate Love
Deep
Affectionate
Long-lasting
Friends & Lovers
Committed
Sternberg’s Triangular Theory of Love
Consummate Love
Passion
Intimacy
Commitment
PIC… love is like an ice pic to the heart <3
Self-DisclosureÂ
revealing intimate/personal information about ourselves
likes/dislikes
dreams/worries
proud/shameful moments
Factors that influence attractiveness in mates AND friends
Physical attractiveness-
Matching Hypothesis- males and females of approximately equal physical attractiveness are likely to select one another as partners
Supported by evidence that dating and married couples tend to be similar in level of attractiveness. Â
Some say it’s due to social forces beyond their control, like being rejected by more attractive othersÂ
Similarity
People sit closer to others who have similar simple physical traits (hair length, color, glasses, etc)
Married and dating couples tend to be similar in age, race, religion, social class, education, intelligence, attractiveness, and attitudes
This principle operates in friendships and romantic relationships
Similarity causes attraction: we assume that similar others will like us
Attraction can foster similarity because people who are close gradually align their attitudes...called attitude alignment
Reciprocity
We tend to like people who show us that they like us
We tend to see others as liking us more if we like them
Liking breeds liking; loving promotes loving
Proximity
Most important determinant of attraction is simple proximity
As long as you don’t initially dislike someone, you will like them more with repeated contact
You are likely to be more attracted to a stranger if you meet under pleasant conditions, if you are rewarded in that person’s presence
Mere exposure effect type stuff
Altruism
Learning Targets:
Identify important figures in social psychology (e.g., Solomon Asch, Leon Festinger, Stanley Milgram, Philip Zimbardo).
Describe the variables that contribute to altruism, aggression, and attraction.
Altruism
The unselfish regard for the welfare of others
Bystander Effect
the idea that when in a crowd, a person is LESS LIKELY to help someone out, and MORE LIKELY to “ignore” the problem thinking someone else will help.
•Seeing someone fall
•A disabled car
•In the grocery store and dropping items
Why do we help?Â
social exchange theory: The idea that we balance costs and rewards of helping. We’re more likely to help if reward is high and cost is low.
Donating blood (high reward, low cost) vs. donating kidney (high reward, high cost)
Why do we help?Â
Reciprocity norms lead people to help others because they have helped or want help in the future.
         for example: gifts, social invitationsÂ
Social Responsibility norms say that we should help out people who need us.
for example: kids, elderly, sickÂ
Superordinate Goals
Superordinate goals are when a common goal is MORE important than the differences between two groups.
–“Real World” Examples:
•Teams
•Group WorkÂ
•Neighborhood Watch
Others?
Social Traps
When conflicting parties engage in mutually destructive behavior because they’re so focused on their own self-interest.
Rolling power outages in Texas
Water conservation efforts
Ugly divorces
Mirror-Image Perceptions
Each side views itself in the same way
we are the peaceful side & the other side is evil.
Obedience and Compliance
Obedience
Changing one’s behavior at the direct order of an authority figure
Must be someone who can enforce the directive
Police officer, parent, teacher, work supervisor, etc
Actor-Observer Bias
When we attribute our own actions to external causes and the actions of others to internal causes
Similar to fundamental attribution error, but this is something we are more likely to do to ourselves.
You fail to realize that you were grossly unprepared for a test. In the testing environment, you notice that it’s really warm and stuffy in the room, your pencil keeps breaking and the person next to you is sniffling their nose like crazy. When you get your test back and you scored really low, you attribute it to the environment, not your lack of preparation
Compliance
Changing one’s behavior as a result of others’ directing or asking for the change
Person asking for the behavior change doesn’t have any real power or authority to command the change
Hostile Aggression
Intent is to harm another and cause physical or psychological pain
Actions are based on anger
Getting in a fight with someone at a football game because they are bothering you
Road rage
Also called emotional aggression
Instrumental Aggression
Intent is to harm another BUT to achieve some sort of goal
Playground bully who pushes people to get their lunch money
Terrorist who kills civilians to gain attention for their political cause
It is intentional and planned
Also called cognitive aggression
Welcome to Personality
What is Personality?
“Characteristic pattern of thinking,
feeling and acting.”
Psychologist who study personality focus on the enduring traits and qualities we demonstrate over time.
Types of Personality Perspectives
Psychoanalytic - unconscious drives & motivations
Trait - specific characteristics of personality
Humanistic - inner capacity for growth
Social-Cognitive - influence of environment and society
Sigmund Freud
Born May 6, 1856
Father of Psychoanalysis Perspective
You either LOVE him or HATE him
Most popular dead psychologist
Believed that there are unlearned biological instincts (especially of a sexual and/or aggressive nature) that can occur early in life and these instincts influence how a person thinks, feels, and behaves
Psychoanalysis
Freud’s theory that our current thoughts & actions are due to unconscious motives and conflicts from our past.
Also, the therapy technique in which a patient lies on a couch ...
Free Association: relaxing & saying any word that comes to mind
The Iceberg
Conscious: our awareness
Preconscious: we can easily retrieve these thoughts
Unconscious: unaware of these thoughts (Freud said these were naughty, bad, sexual, aggressive thoughts)
Freud’s Psychosexual Stages
Oral (0-18 mos) - centered on the mouth
Anal (18-36 mos) - focus on bowel/bladder elimination
Phallic (3-6 yrs) - focus on genitals/“Oedipus/ Electra Complex”
Latency (6-puberty) - sexuality is dormant
Genital (puberty on) - sexual feelings toward others -- maturation of sexual interests
Other Freudian Ideas
Oedipus Complex- a boy’s sexual desires toward his mother and feelings of jealousy and rivalry toward father
Electra Complex- Same idea for girls (not Freud’s idea though)
Identification- process by which child’s superego gains strength as they incorporate parents’ values by identifying with the same-sex parent
Fixation- being stuck in one of the psychosexual stages due to some sort of conflict that is unresolved.
oral fixation- smoking, pen chewing, nail biting OR by being passive and dependent (nursing infant) or aggressive and sarcastic (denied of that dependence earlier)
anal fixation- overly organized and neat v. messy and disorganized
Defense Mechanisms
Why?
Our aggressive and sexual urges are not appropriate to act on.
If you are thirsty, you go get a drink. If you are hungry, you eat. If you find someone attractive, it’s not OK to just walk up to them and get physical. If a store clerk makes you angry, you can’t just punch them. (without consequences)
Defense mechanisms are the way that the conflicts between the id, ego, and superego can be resolved so that anxiety goes away
Definition
largely unconscious reactions that protect a person from unpleasant emotions like anxiety and guilt.
Sublimation
channeling unconscious, unacceptable impulses into socially acceptable or admirable activities
a sadist becomes a doctor or a dentist
an “old maid” becomes a famous artist
someone who has a hot temper becomes an MMA fighter
Compensation
striving to make up for unconscious impulses or fears
a business executive’s extreme competitiveness might be aimed at compensating for unconscious feelings of inferiority
Intellectualization
Taking a cold, clinical approach to an anxiety inducing stimulus
After being diagnosed with stage 4 cancer, the patient does as much research as possible and prepares a powerpoint to help her family best understand her diagnosis
Humanistic Personality Perspective
Carl Rogers & Abraham Maslow
Humanist Perspective psychologists
-sick of Freud’s negativity
-more to people than just behaviorists (They were too strict)
-Live your best life perspective
Humanistic Theory
Emphasizes idea that individuals control their own behavior
Views human nature in a positive way
believes we are innately good
very popular perspective at its time because it was person centered
Self-Actualizing Person
Maslow believed that we try to reach the state of self-actualization (fulfilling our unique potential)
We all have this desire but our environment challenges us in reaching full potential
Self-Actualizing Characteristics
accept the self unconditionally
spontaneous and natural
democratic nature
like privacy
focus on problems outside self
strong ethical & moral sense
close, yet limited number of friends
very realistic
Carl Rogers
Believed in personal growth & people
are naturally good
Central feature of person= self-concept
(our perception of our abilities, behaviors & characteristics if self-concept positive, we tend to act in positive ways)
answering the question “Who am I?”
Carl Rogers= Growth & Fulfillment
For an individual to grow, Rogers said must have:
1. Genuineness
-Be open with feelings & drop facades
2. Acceptance
-Get rid of conditions of worth
-Must have/offer unconditional positive regard
3. Empathy
-sharing & mirroring our feelings & reflecting the meanings
Self-Concept
Describe yourself as you would like to be (ideal) & how you think you really are (real)
Self-concept is all our thoughts & feelings we have in response to the question, “Who am I?”
If positive, we tend to act & see the world as positive. If negative, we feel we fall short of our ideal self and are dissatisfied and unhappy
Evaluating the Humanistic Perspective
-Humanist had pervasive impact on counseling, child rearing, education & management.
-Concepts are vague & lacked scientific evidence...also subjective.
-Individualism can lead to self-indulgence, selfishness & corruption... need to be careful of emphasis
-focus on self-esteem has created empty compliments
-also fails to appreciate the reality that people can be evil
-positive psychology movement grew out of humanistic
Trait Theorists
•Conscious motives (not UNCONSCIOUS like Psychoanalysts)
•Characteristic behaviors of people
•Identifiable behavioral traits
•18,000 identifiable traits
Factor AnalysisÂ
•a statistical way to describe variability by looking at clusters of test items. In personality, someone who says they are outgoing might say they like excitement and dislike quiet reading. Those reflect a basic factor, or trait...in this case, extraversion
Eysenck Personality Inventory
Eysenck Personality Inventory
–Extraversion-Introversion Scale
–Emotional Stability-Instability Scale
Biology & PersonalityÂ
Eysenck believed that personality was genetically influenced. (1947 & 1976)
this was proven in 1999Â
extroverts seek stimulation their normal brain arousal is relatively low
dopamine & dopamine-related activity higher in extroverts
Other research has attributed a child’s shyness and inhibition to their autonomic nervous system reactivity
if we have a reactive ANS, we respond to stress with greater anxiety and inhibition
Animals have similar traits as far as reactivity, affection, curious intelligence and you can carry that on through selecting for certain traitsÂ
Validity
Does it test what you want it to test?
Reliability
can it be replicated?
Personality Inventories
longer questionnaire- wide range of feelings & behaviorsÂ
•MMPI – Minnesota Multiphasic Personality Inventory
–Looks at the abnormal
–Has a “lie scale” – you can’t “fake” it
–Hundreds of questions – 567 to be exactIs
objective but not always valid
Myers-Briggs
•126 questions
•Based off of Jung’s theory of Personality
•Gives 16 personality types
–Thinker-Feeler
–Introvert-Extrovert
–Perceiver-Judger
–Senser-Intuitive
NOT EMPIRICALLY BASED
The Big 5
•McCrae and Costa developed another set of factors, working off Eysenck’s.
•This scale is dubbed “OCEAN” – the five dimensions are openness, conscientiousness, extraversion, agreeableness, and neuroticism.
The Person-Situation ControversyÂ
So, are people the same across time & place? Do they change?
•Traits, however, don’t really influence behaviors.
–Example – you might score high on an extroversion scale, but in certain company, you might be very introverted.
•SO MANY VARIABLES…so a trait is really just an average!
Exploring the Self
Terms
self- the center of personality, it’s the part of us that organizes our thoughts, feelings and actions.
possible selves- include your visions of the self you want to be, the self you fear becoming. These allow us to sort of plan our goals and work to achieve them. Provides motivation to achieve goals
spotlight effect- overestimating that others notice and evaluate our performance as we do to ourselves, assuming there is a spotlight and all attention is focused on you. In reality, the whole world is not watching you :)
being realistic about the spotlight effect can help you be more confident
self-esteem
your sense of self-worth, can be either high or low
people who feel good about themselves generally report higher levels of satisfaction with their lives
they are less likely to conform, are less shy, anxious and lonely
if something goes bad, they are more likely to do something to fix it next time.
those with low self-esteem tend to be more critical of others, overly sensitive and judgemental.
people who are down on themselves are likely down on others as well
self-esteem
those with low self-esteem tend to be more critical of others, overly sensitive and judgemental.Â
people who are down on themselves are likely down on others as well
Self-serving bias
our tendency to perceive ourselves favorably
people accept more responsibility for good deeds than for bad, and for successes rather than failures.
how often do you encounter people who blame someone/something else for their mistakes?
we assume we deserve good things and wonder “what did I do to deserve this?” when something goes wrong.Â
most people see themselves as better than average
we overestimate ourselves (and underestimate others) (sport rivalries, etc)
most people also believe they are immune to self-serving biasÂ
for more examples, see p. 547Â
Narcissism
Jean Twenge (2006, 2010) tracked self-importance across the last several decades and determined that “Generation Me” shows more narcissism (excessive self-love and self-absorption) by agreeing more often with statements like “the world would be a better place if I ruled it.” and “I think I am a special person.” (it’s kind of been debunked)
agreeing to these types of statements correlates with consumption, materialism, the desire to be famous, inflated expectations, more hook ups with fewer committed relationships, more gambling...all on the rise as narcissism increases.
Hollywood actors, politicians and reality stars score higher on narcissism inventories.
subtle strategy:
some object to the concept of self-serving bias because it doesn’t explain people who have low self esteem and make disparaging remarks about themselves...BUT these comments:
are subtly strategic: “no one likes me” would come back with “not everyone has met you.”Â
prepare us for possible failure: if we know we have a worthy opponent in a competition, it makes it easier to accept a loss.
allow us to learn from our mistakes: “How could I be so stupid?” that helps us not be stupid again.
mostly pertain to one’s old self: when asked to recall bad behaviors, they recall things from long ago because the good things are more readily available. “Then I was a jerk, now I’m more sensitive.”
Social-Cognitive Perspective
Social Cognitive
Believe we learn behaviors from conditioning/observing/modeling and emphasize the importance of mental processing
Personalities are shaped by our interaction with others (self + environment)Â Â
Combination of the behavioral & cognitive perspectives
Social-Cognitive Ideals
Emphasizes the interaction of our traits with our situationsÂ
BUT it underestimates the impact of enduring traits
Reciprocal Determinism
personality is shaped by an interaction of behavioral, cognitive & environmental factors.
Reciprocal Determinism
Environment: people choose different environments (within their circumstances)... your friends?Â
friends influence your thoughts
Personalities shape how we interpret events
anxious people see things as more threatening
We create situations by how we react
 if you expect someone to be angry at you
Self-EfficacyÂ
Self-efficacy: the expectancy that your efforts will be successful, the belief you can do somethingÂ
Locus of ControlÂ
amount people expect to have control over their lives.
Internal locus of control: they can control their own fate. Through hard work, skill & training.Â
External Locus of Control: do not believe they control their own fate. Instead they are convinced that chance, luck and the behavior of others determines their destiny and that they are helpless to change the course of their lives.
-learned helplessnessÂ
Learned Helplessness
—The hopelessness and passive resignation an animal or human learns when unable to avoid repeated aversive events.
—Martin Seligman
—Can you think of examples of people who stop trying to help themselves?
â—¦Battered wives
â—¦Children who have things done for them
â—¦Prisoners
◦You when you get really far behind in a class or know you’re dropping at semester
Optimist vs. PessimistÂ
Optimist have high self-efficacy (belief in one’s abilities)
Pessimists have low self-efficacyÂ
You may also see it referred to as “explanatory style”
Barnum (Forer) Effect
People readily accept items that are favorable to them or their personal belief system
explains why we believe horoscopes, fortune cookies, etc
we will learn more about this in social psych
P.T. Barnum “there’s a sucker born every minute”Â
Introduction to Motivation
Motivation includes the influences that account for the initiation, direction, intensity & persistence of behavior
Goal-directed behavior
Instinct Theory
•An instinct is a behavior that is patterned throughout a species and is UNLEARNED.
•We are animals and we have instinctual behaviors, but not many.Â
Explains aggression, mating preferences, competition, and sexual behavior
PURELY biological. A mother will stay up all night with a crying baby, depriving herself of sleep, to calm the baby. She hasn’t LEARNED to do this, she just does. It’s universal in all species for the mother to soothe the young.
Drive-Reduction Theory
physiological (need) creates a psychological aroused state (drive) .... this is a push...
motivates us to reduce or satisfy needs
achieve internal homeostasis (internal balance)
Incentive Theory
 A PULLÂ
Positive or Negative stimulus that motivates behavior
*** Learned behaviors
***doing a task to get something or avoid something
Optimum Arousal: Arousal TheoryÂ
Human motivation does not want to eliminate arousal (alertness), but seeks optimum levels of arousal
Optimum level differs for each person
Yerkes-Dodson Law: we perform at our best when we are only moderately aroused
Bored=increase arousal
Stressed=decrease arousal
Difficult tasks can’t be done under extreme arousal.
Opponent Process Theory of Motivation
We perform an activity moving us from our baseline state that causes pleasure, but eventually we feel an opponent process (motivation to return to baseline, neutral state)
Explains addictions: smoke cigarette, feel buzz, return to “normal” but withdrawal moves us away from baseline, requiring use again to move back to normal
Types of motivation
achievement motivation- our desire to master complex tasks and knowledge and to reach personal goals
intrinsic motivation- enjoyment or satisfaction comes from within
extrinsic motivation- the rewards you get from the outside
When Motives Conflict
approach-approach- choose between two desirable outcomes. You can only do one. Â
avoidance-avoidance- choose between two unattractive outcomes.Â
approach-avoidance- one event/goal has attractive and unattractive features
multiple approach-avoidance conflicts-choose between two or more things, each having desirable and undesirable features
Practice
There are two pairs of sneakers you want to buy, but only have money for one.
You are choosing classes for next year and only have room for one more course. You love physics but are nervous about the workload. You know your top college wants you to take calculus, but you find it boring.
You are the last person on the plane and have to choose between a seat next to a smelly man and a middle seat in the back of the plane that doesn’t recline.
You have the money to buy a new car, but the one you want has really high insurance rates.
Motivation- Hunger
Learning target
Identify and apply basic motivational concepts to understand the behavior of humans and other animals (e.g., instincts, incentives, intrinsic versus extrinsic motivation).
2. Discuss the biological underpinnings of motivation, including needs, drives, and homeostasis.
3. Compare and contrast motivational theories (e.g., drive reduction theory, arousal theory, general adaptation theory), including the strengths and weaknesses of each.
4. Describe classic research findings in specific motivation systems (e.g., eating, sex, social)
Why does that video clip motivate us?
why do you think that video clip motivates us…
What other movie is motivating/inspiring?
Hypothalamus: 5Fs (Feeding)Â
The hypothalamus regulates several biological needs (including hunger and thirst)
“Investigators found that when they surgically destroyed animals’ lateral hypothalamus, the animals showed little or no interest in eating.” (Anand & Brobeck, 1951)
Hypothalamus: 5Fs (Feeding)
“When researchers destroyed animals’ ventromedial nucleus of the hypothalamus, the animals ate excessively and gained weight rapidly.” (Brobeck, Teperman, & Long, 1943)
Hypothalamus Centers
LH=Large Hunger   VMH= Very Minute HungerÂ
Food Motivates Us!
Glucose-the form of sugar that circulates in the blood
**provides the major source of energy for body tissues
Glucose Low = hunger
Glucose High = feel full
Hunger Hormones
Leptin- secreted by fat cells, increase in leptin causes an increase in metabolism, decreasing hunger (LOSER STOP EATING)
Ghrelin- secreted by empty stomach, sends signals to the brain saying “I’m hungry” (GRR I’M HANGRY)
Set Point & Metabolism
Set point= the point at which your weight is supposed to be... too thin you will be hungry & eat
basal metabolic rate= how fast can you burn calories while at rest
spend a day in bed over break & eat that amount of calories... you won’t gain weight.
Cultural Connection?
Discussion...
how is food a cultural “thing”?
Explain how the biopsychosocial approach could explain our motivation related to eating.
Emotion
Theories of Emotion
Emotions- mix of bodily arousal (heart pounding); expressive behaviors (quickened pace); conscious experience (is this a kidnapping?); and feelings (fear, panic, joy)
how do these all fit together?
Positive thoughts truly do fuel positive emotions, like happiness. (according to research)
Feel-good, do-good phenomenon – when we feel happy or are happy, we’re more likely to help others out.
Examples?
Helping mom or dad out around the house
Donating $ to charity
Volunteering
James-Lange Theory
Arousal comes before emotion
“We feel sorry because we cry, angry because we strike, afraid because we tremble.”
You notice your heart racing, then you shake, and feel the woosh of emotion, the feeling comes last.
Cannon-Bard Theory
arousal and emotion occur at the same time
the body’s response like heart rate, temperature, sweating--are too similar and they change too slowly to CAUSE the different emotions
your heart begins to pound AS you experience fear
most researchers now agree that emotions require cognition
Schachter-Singer Two Factor Model
cognition can define emotion
emotions have two parts: physical arousal and cognitive appraisal
You have to experience physical arousal and cognitively label that arousal.
“arousal fuels emotion; cognition channels it”
Zajonc, Lazarus, LeDoux: Neuroscience
we have many emotional reactions apart from and before our interpretation of a situation
“high road” long way through thalamus, then cortex and then to amygdala. It’s used for complex feelings like hatred and love
“low road” (neural shortcut) bypassing the cortex...a fear-producing stimulus goes straight to the amygdala, then the cortex can decide later. The amygdala sends more info TO the cortex than it receives back, so it’s easy for us to let our emotions “hijack” our thinking
Zajonc, Lazarus, LeDoux: Neuroscience
our brains process vast amounts of information without our conscious awareness
some emotional responses do not require conscious thinking
Relative Deprivation
Our happiness sometimes makes us compare ourselves with others, it’s a general feeling that we are worse off than others
Envy...Jealousy...
Being upset over other people’s (with your same job) salaries…
Colleges we’re going to…
High school reunion time?
May also work in reverse – you’re bummed that you have to be in school today, but you could be at a funeral…or in the hospital.
Totally not happiness…but the only important thing about “anger” that might show up on the AP Exam.
Catharsis: To vent...an emotional release
To let out your pent-up frustrations in a physically or verbally “de-stressing” manner. Clip
throwing your ex’s stuff in a fire pit
punching a pillow
singing & screaming
Example #1
Are expressions a cultural universal (part of every culture)?
Stress
the process by which we perceive and respond to certain events, called STRESSORS
distress= negative stress~ this is what we think of when someone says “I’m so stressed”
eustress= positive stress~ stress that benefits us, for example, exercise or when we do better under pressure (but not TOO much pressure!)
General Adaptation Syndrome (GAS)
According to Selye stress response to any kind of
stimulation is similar.
The stressed individual goes through three phases
Describes our response to a stressful event.
Three stages
Alarm: stressor disrupts homeostasis by throwing in a revved up SNS (cortisol and adrenaline)
Resistance: body fights back by adjusting to the stress
Exhaustion: rest allows for enhanced adaptation, failure to rest causes risk for injury, illness, failure to adapt later
ARE you stressed???
Sexual Motivation
Physiology of Sex
Asexual- no attraction otherwise
Testosterone- male sex hormone
Estrogen- female sex hormone
During the prenatal period, hormones direct development as male or female
During puberty, sex hormones surges brings us into adolescence
After puberty, they facilitate sexual behavior
How hormones impact sexual behavior
Females have less testosterone than males, and when they hit menopause, their sexual interest typically decreases
Post-menopausal women can take testosterone replacement therapy to restore interest
Male testosterone levels are more constant and don’t respond to decreases in testosterone levels in the same way that women do
Large hormonal surges or declines happen:
The puberty surge in sex hormones triggers the development of sex characteristics and interest in sexual behavior
In later life, hormone levels fall. Women experience menopause, men experience a more gradual decline
For some, surgery or drugs may cause hormonal shifts
Hormone therapy for sex offenders
Alfred Kinsey and the Kinsey Scale
Groundbreaking at the time (1948) based on interviews with thousands of people about their sexual histories
The Kinsey Scale
Sexuality is more complex than homosexual and heterosexual, there’s a continuum
Impact now?
First to really research this
Controversial because non-heterosexual individuals were not out as they are now
Sexuality is fluid
Paved the way for further research into the field of sexual motivation
Assumes gender is binary (either male or female)
Doesn’t account for differences in sexual orientation and romantic orientation
Reduces people to a number on a scale
William Masters and Virginia Johnson (1966)
Studied sexual behavior, specifically intercourse
Had 382 females and 312 males all willing to allow observation of the display of excitement to orgasm
Through this research, they came up with 4 stages of sexual responding, called the sexual response cycle
Sexual Response Cycle
Excitement- arousal for both males and females
Plateau- breathing, pulse, blood pressure rates increase, male becomes fully erect, female’s vaginal secretions increase
Orgasm- muscle contractions all over the body, further increase in breathing, pulse, and blood pressure, no discernable difference in the descriptions by males and females, PET scans show the same brain regions are active in both sexes.
Resolution- body gradually return to unaroused state and blood goes back to normal
Males then enter the refractory period lasting from a few minutes to a day or so before they can have another orgasm. Females experience a much shorter refractory period
Psychology of Sex
External Stimuli
Biology plays a huge role, but the variations in psychological factors also greatly influence
Seeing, hearing, or reading erotic material
With repeated exposure to something, the emotional response decreases (habituation) in the 1920’s the rising hemlines (to the knees) were arousing. Now noone notices
Definitely biopsychosocial, as family and society values, religion, and media play a role in what we determine is attractive, appropriate, and arousing.
Adverse effects of exposure to explicit material
Believing rape is acceptable men who view women being coerced and appearing to like it, makes men think women enjoy being overpowered, etc and are more likely to be willing to hurt women or commit rape
Reducing satisfaction in partner’s appearance or with a relationship people judge their partner or relationship more harshly after viewing explicit material by creating unrealistic expectations
Desensitization extensive online content viewing desensitizes young men to normal sexuality, causing erectile dysfunction
Impact on relationships
Those who have their first sexual intercourse later in life report greater satisfaction in their marriage or partnership
Those who had a deep commitment prior to sexual intercourse reported greater satisfaction with the emotional and sexual parts of their relationship
Women find sex to be more satisfying while in a relationship than sex as a “hook up”