Media Ownership Notes

Media Ownership

Historical Approach

  • The study of media ownership involves examining patterns of power, influence, and concentration over time.
  • It raises questions about control and its impact on democracy, which have been a concern for a long time.

Paradox of Democracy

  • The turn of the 20th century in Western capitalist societies saw two significant developments:
    • Widening participation in the political process through the extension of the right to vote.
    • Increasing concentration of private ownership in major communication mediums, like the press.

Concerns from Commentators

  • Contemporary commentators viewed the concentration of media ownership as problematic.
  • Delos Wilcox (1900) stated that newspapers should be public institutions distributing working information and not be controlled by individuals solely for profit.

C20th Press Barons in the UK

  • Alfred Harmsworth (Lord Northcliffe) (1865-1922):
    • Owned Daily Mail and Daily Mirror.
  • William Maxwell Aitken (Lord Beaverbrook) (1879-1964):
    • A Canadian/UK press magnate.
    • Publisher of London Evening Standard and Daily Express.

C20th Press Barons in the USA

  • Joseph Pulitzer (1847-1911):
    • Owned New York World.
    • Introduced "yellow journalism."
  • William Randolph Hearst (1863-1951):
    • Owned New York Morning Journal.

Citizen Kane

  • Hearst was the inspiration for the character of Charles Foster Kane in Orson Welles' Citizen Kane (1941).
  • Kane's character reflects the political abuse of owner power, using his media influence to impact policy decisions even during an unsuccessful run for political office.

Key Tension

  • There's a tension between:
    • Corporate interests: expansion, profit maximization, and political influence.
    • The public interest: impartial information, diversity of expression and views, and open debate on key issues.

Power Without Responsibility

  • Beaverbrook and Rothermere created the United Empire Party against PM Stanley Baldwin over trade policy.
  • Baldwin criticized their pursuit of power without responsibility, comparing it to "the prerogative of the harlot throughout the ages" (1931).

Cecil King and the Mirror

  • Cecil (Harmsworth) King was the nephew of Lord Northcliffe.
  • His supportive relationship with PM Harold Wilson deteriorated during an economic crisis.
  • In May 1968, he published a front-page article titled 'Enough is Enough,' directly challenging Wilson's government.

Ownership of UK Newspapers c.1925

  • Sir Edward Hulton: owned 3 Sundays, 4 Dailies.
  • Pearson Group: owned 9 Dailies.
  • Alfred Harmsworth, Lord Northcliffe: Owned 10 Dailies, including Daily Mail, which was the first ‘tabloid’ in 1896.
  • William Berry (Allied Newspapers): owned 4 Dailies and Sundays.
  • Max Aitken, Lord Beaverbrook: owned 1 Daily, 1 Sunday.

The Situation 2025

  • Global multi-media conglomerates operate across all major media sectors and national borders.
  • There is a contradiction between the need for open communication for the common good and the economic reality of private media ownership.

Media Concentration in the U.K.

  • Three companies dominate 90% of the national newspaper market (up from 83% in 2019):
    • DMG Media: publisher of Daily Mail, Sunday Mail, Metro, and "i".
    • News UK: Sun, Times, and Sunday equivalents.
    • Reach Plc: Mirror, Express and Star titles, and Sunday People.
  • Source: Media Reform Coalition UK media in 2023

Rupert Murdoch Profile

  • Originally owned a newspaper chain in Australia.
  • Expanded into the UK press market by acquiring The Sun and The Times.
  • Expanded into the US press market by acquiring the New York Post and Wall Street Journal.
  • Launched Sky satellite service in the UK and acquired a satellite system in Asia.
  • Acquired Twentieth Century Fox film studios.
  • Launched Fox TV as fourth US TV network.
  • Acquired Harper Collins & other book publishing companies.
  • Expanded into digital information services, including financial data, real estate, and education.
  • Retired in 2023.

News International

  • Originally started as a newspaper chain in Australia.
  • Expanded into the UK press market - buying the Sun, and Times.
  • Expanded into the US press market with the New York Post and the Wall Street Journal.
  • Launched Sky satellite service in the UK and acquired a satellite system in Asia.
  • Acquired the Twentieth Century Fox film studios.
  • Launched Fox TV as a fourth TV network in the US.
  • Acquired Harper Collins and other major book publishing companies.
  • Expanded into digital information services – in financial data, real estate and education.

Media Ownership and Political Controversy

  • Strong support for Tory governments; friend of Margaret Thatcher; supports Tory PM John Major in 92 GE.
  • 1997 switches allegiance to Labour; before 2010 switched to Conservatives again; support for Johnson.
  • Political standpoints: anti-EU, climate crisis denier, anti-immigration, anti-BBC, nationalism/patriotism, supports US ‘war on terror’ & Iraq war.

Political Implications

  • "Without his newspaper he is just an ordinary millionaire. With it he can knock on the door of Number Ten any day he pleases". (FT comment on Rupert Murdoch).
  • Murdoch and Trump spoke most days on phone according to Guardian newspaper

Rupert Murdoch's Hacking Scandal

  • Rupert Murdoch was central to the 2010s hacking scandal.
  • British MPs stated that Rupert Murdoch "is not a fit person to exercise the stewardship of a major international company".

Press Ownership Scandals

  • Robert Maxwell looted his own Mirror pension funds (see House of Maxwell in 3 parts).
  • Conrad Black was convicted of defrauding his company, owners of Telegraph (pardoned by Trump).

Power of Newspapers

  • Past and present proprietors from clockwise Barclay Brothers & family (Telegraph); Rupert Murdoch (Sun/Times); Lord Rothermere (Mail); ex-KGB spy Alexander Lebedev (Independent, Evening Standard); his son Evgeny Lebedev given a peerage in 2020 by Boris Johnson.

Buying Big Media Brands

  • Billionaires have been spending $$$billions in recent years to buy big media brands.
  • They want global and political influence - buying extra level of power, membership of the elite/'respectable voice'.

Does Owner Power Matter?

  • The media landscape is very different from the era of press barons.
  • Marxist perspective:
    • Class control of the media performs an ideological function.
    • Tradition of media analysis has focused on the ideological character of news media.

Pluralist Perspective

  • Power is diffused, not concentrated.
  • Two main arguments:
    • Audiences: we get the media we deserve; success in the marketplace depends not on the abuse of corporate power but on satisfying popular demand.
    • Media professionals: what gets to be 'news' has to do with practices & professional ideologies of journalists (owners unlikely to interfere if the enterprise makes £££s).

Pluralists & Ownership Power

  • Power is not simply zero-sum (i.e., 'A' has power, but 'B' does not).
  • It's a variable sum: 'A' exercises power, and so does 'B,' for example:
    • Managers
    • Editors and journalists
    • Regulation
    • Consumer choice

Arguments Against Pluralists

  • Ownership is highly concentrated, making media plurality questionable.
  • Owners continue to exercise overall control.
  • Managers remain employees and can be fired and replaced.

Media Companies and Ownership Power

  • Companies compete, but they also act together to ensure the operating environment is hospitable to shared aims.
  • e.g., lobbying for (no) changes in regulation.
  • Build a sense of mutual interest.

Cross-cutting Links & Connections

  • Interlinks: shareholdings/directorships & leveraging influence across investments.
  • Personal ties - kinship and marriage; 'friendships' (BBC Newsnight 24 Jan 2023 reports Murdoch met Johnson 6 times during his premiership: 4 times for social events.
  • Shared social & educational background/career - common membership of exclusive clubs.

Networks

*Interlinks: shareholdings/directorships & leveraging influence across investments
*Personal ties - kinship and marriage; ‘friendships’ (BBC Newsnight 24 Jan 2023 reports Murdoch met Johnson 6 times during his premiership: 4 times for social events
*Shared social & educational background/career - common membership of exclusive clubs

  • Political - trade business advantages for favorable coverage and endorsement e.g. ministerial meetings.
  • Police - as news sources/concealing corporate crimes e.g. phone hacking.
  • Family and Friends e.g. Rebecca Brooks & Elizabeth Murdoch (daughter).

Recommended Readings

  • James Curran and Jean Seaton (2010) Power without Responsibility. Oxford: Routledge.
  • Mick Temple (2008) The British Press. Berkshire: Open University Press.
  • Kevin Williams (2010) Get Me a Murder a Day! London: Bloomsbury.