Media Ownership Notes
Media Ownership
Historical Approach
- The study of media ownership involves examining patterns of power, influence, and concentration over time.
- It raises questions about control and its impact on democracy, which have been a concern for a long time.
Paradox of Democracy
- The turn of the 20th century in Western capitalist societies saw two significant developments:
- Widening participation in the political process through the extension of the right to vote.
- Increasing concentration of private ownership in major communication mediums, like the press.
Concerns from Commentators
- Contemporary commentators viewed the concentration of media ownership as problematic.
- Delos Wilcox (1900) stated that newspapers should be public institutions distributing working information and not be controlled by individuals solely for profit.
C20th Press Barons in the UK
- Alfred Harmsworth (Lord Northcliffe) (1865-1922):
- Owned Daily Mail and Daily Mirror.
- William Maxwell Aitken (Lord Beaverbrook) (1879-1964):
- A Canadian/UK press magnate.
- Publisher of London Evening Standard and Daily Express.
C20th Press Barons in the USA
- Joseph Pulitzer (1847-1911):
- Owned New York World.
- Introduced "yellow journalism."
- William Randolph Hearst (1863-1951):
- Owned New York Morning Journal.
Citizen Kane
- Hearst was the inspiration for the character of Charles Foster Kane in Orson Welles' Citizen Kane (1941).
- Kane's character reflects the political abuse of owner power, using his media influence to impact policy decisions even during an unsuccessful run for political office.
Key Tension
- There's a tension between:
- Corporate interests: expansion, profit maximization, and political influence.
- The public interest: impartial information, diversity of expression and views, and open debate on key issues.
Power Without Responsibility
- Beaverbrook and Rothermere created the United Empire Party against PM Stanley Baldwin over trade policy.
- Baldwin criticized their pursuit of power without responsibility, comparing it to "the prerogative of the harlot throughout the ages" (1931).
Cecil King and the Mirror
- Cecil (Harmsworth) King was the nephew of Lord Northcliffe.
- His supportive relationship with PM Harold Wilson deteriorated during an economic crisis.
- In May 1968, he published a front-page article titled 'Enough is Enough,' directly challenging Wilson's government.
Ownership of UK Newspapers c.1925
- Sir Edward Hulton: owned 3 Sundays, 4 Dailies.
- Pearson Group: owned 9 Dailies.
- Alfred Harmsworth, Lord Northcliffe: Owned 10 Dailies, including Daily Mail, which was the first ‘tabloid’ in 1896.
- William Berry (Allied Newspapers): owned 4 Dailies and Sundays.
- Max Aitken, Lord Beaverbrook: owned 1 Daily, 1 Sunday.
The Situation 2025
- Global multi-media conglomerates operate across all major media sectors and national borders.
- There is a contradiction between the need for open communication for the common good and the economic reality of private media ownership.
Media Concentration in the U.K.
- Three companies dominate 90% of the national newspaper market (up from 83% in 2019):
- DMG Media: publisher of Daily Mail, Sunday Mail, Metro, and "i".
- News UK: Sun, Times, and Sunday equivalents.
- Reach Plc: Mirror, Express and Star titles, and Sunday People.
- Source: Media Reform Coalition UK media in 2023
Rupert Murdoch Profile
- Originally owned a newspaper chain in Australia.
- Expanded into the UK press market by acquiring The Sun and The Times.
- Expanded into the US press market by acquiring the New York Post and Wall Street Journal.
- Launched Sky satellite service in the UK and acquired a satellite system in Asia.
- Acquired Twentieth Century Fox film studios.
- Launched Fox TV as fourth US TV network.
- Acquired Harper Collins & other book publishing companies.
- Expanded into digital information services, including financial data, real estate, and education.
- Retired in 2023.
News International
- Originally started as a newspaper chain in Australia.
- Expanded into the UK press market - buying the Sun, and Times.
- Expanded into the US press market with the New York Post and the Wall Street Journal.
- Launched Sky satellite service in the UK and acquired a satellite system in Asia.
- Acquired the Twentieth Century Fox film studios.
- Launched Fox TV as a fourth TV network in the US.
- Acquired Harper Collins and other major book publishing companies.
- Expanded into digital information services – in financial data, real estate and education.
Media Ownership and Political Controversy
- Strong support for Tory governments; friend of Margaret Thatcher; supports Tory PM John Major in 92 GE.
- 1997 switches allegiance to Labour; before 2010 switched to Conservatives again; support for Johnson.
- Political standpoints: anti-EU, climate crisis denier, anti-immigration, anti-BBC, nationalism/patriotism, supports US ‘war on terror’ & Iraq war.
Political Implications
- "Without his newspaper he is just an ordinary millionaire. With it he can knock on the door of Number Ten any day he pleases". (FT comment on Rupert Murdoch).
- Murdoch and Trump spoke most days on phone according to Guardian newspaper
Rupert Murdoch's Hacking Scandal
- Rupert Murdoch was central to the 2010s hacking scandal.
- British MPs stated that Rupert Murdoch "is not a fit person to exercise the stewardship of a major international company".
Press Ownership Scandals
- Robert Maxwell looted his own Mirror pension funds (see House of Maxwell in 3 parts).
- Conrad Black was convicted of defrauding his company, owners of Telegraph (pardoned by Trump).
Power of Newspapers
- Past and present proprietors from clockwise Barclay Brothers & family (Telegraph); Rupert Murdoch (Sun/Times); Lord Rothermere (Mail); ex-KGB spy Alexander Lebedev (Independent, Evening Standard); his son Evgeny Lebedev given a peerage in 2020 by Boris Johnson.
Buying Big Media Brands
- Billionaires have been spending $$$billions in recent years to buy big media brands.
- They want global and political influence - buying extra level of power, membership of the elite/'respectable voice'.
Does Owner Power Matter?
- The media landscape is very different from the era of press barons.
- Marxist perspective:
- Class control of the media performs an ideological function.
- Tradition of media analysis has focused on the ideological character of news media.
Pluralist Perspective
- Power is diffused, not concentrated.
- Two main arguments:
- Audiences: we get the media we deserve; success in the marketplace depends not on the abuse of corporate power but on satisfying popular demand.
- Media professionals: what gets to be 'news' has to do with practices & professional ideologies of journalists (owners unlikely to interfere if the enterprise makes £££s).
Pluralists & Ownership Power
- Power is not simply zero-sum (i.e., 'A' has power, but 'B' does not).
- It's a variable sum: 'A' exercises power, and so does 'B,' for example:
- Managers
- Editors and journalists
- Regulation
- Consumer choice
Arguments Against Pluralists
- Ownership is highly concentrated, making media plurality questionable.
- Owners continue to exercise overall control.
- Managers remain employees and can be fired and replaced.
Media Companies and Ownership Power
- Companies compete, but they also act together to ensure the operating environment is hospitable to shared aims.
- e.g., lobbying for (no) changes in regulation.
- Build a sense of mutual interest.
Cross-cutting Links & Connections
- Interlinks: shareholdings/directorships & leveraging influence across investments.
- Personal ties - kinship and marriage; 'friendships' (BBC Newsnight 24 Jan 2023 reports Murdoch met Johnson 6 times during his premiership: 4 times for social events.
- Shared social & educational background/career - common membership of exclusive clubs.
Networks
*Interlinks: shareholdings/directorships & leveraging influence across investments
*Personal ties - kinship and marriage; ‘friendships’ (BBC Newsnight 24 Jan 2023 reports Murdoch met Johnson 6 times during his premiership: 4 times for social events
*Shared social & educational background/career - common membership of exclusive clubs
Key Links
- Political - trade business advantages for favorable coverage and endorsement e.g. ministerial meetings.
- Police - as news sources/concealing corporate crimes e.g. phone hacking.
- Family and Friends e.g. Rebecca Brooks & Elizabeth Murdoch (daughter).
Recommended Readings
- James Curran and Jean Seaton (2010) Power without Responsibility. Oxford: Routledge.
- Mick Temple (2008) The British Press. Berkshire: Open University Press.
- Kevin Williams (2010) Get Me a Murder a Day! London: Bloomsbury.