Profitability and Liquidity Ratio Analysis
Profitability and Liquidity Ratio Analysis Notes
Overview of Ratio Analysis
Definition: Financial tool to interpret and assess organization’s final accounts.
Purpose: Evaluate financial performance and facilitate comparisons for benchmarking.
Profitability Ratios
Purpose: Measure the value of a firm’s profits for investment assessment.
Key Ratios: Gross Profit Margin (GPM), Profit Margin, Return on Capital Employed (ROCE).
1. Gross Profit Margin (GPM)
Definition: Gross profit as a percentage of sales revenue.
Formula: GPM = (Gross Profit / Sales Revenue) x 100.
Example: GPM = ($45m / $100m) x 100 = 45%.
Strategies: Change promotions, launch higher-margin products, adjust prices, outsource.
2. Profit Margin
Definition: Overall profit as a percentage of sales revenue.
Formula: Profit Margin = (Profit / Sales Revenue) x 100.
Example: Profit Margin = ($20m / $100m) x 100 = 20%.
Strategies: Cut expenses, optimize salaries.
3. Return on Capital Employed (ROCE)
Definition: Efficiency and profitability relative to capital employed.
Formula: ROCE = (Profit Before Interest and Tax / Capital Employed) x 100.
Strategies: Increase sales, reduce production costs.
Liquidity Ratios
Purpose: Assess ability to pay short-term liabilities.
Key Ratios: Current Ratio, Acid-Test Ratio.
1. Current Ratio
Definition: Ability to meet short-term debts with liquid assets.
Formula: Current Ratio = Current Assets / Current Liabilities.
Example: Current Ratio = $25m / $15m = 1.67:1.
Strategies: Increase current assets, negotiate credit periods.
2. Acid-Test Ratio
Definition: Ability to pay short-term debts without selling inventory.
Formula: Acid-Test Ratio = (Current Assets - Inventory) / Current Liabilities.
Example: Acid Test Ratio = ($18m - $2m) / $12m = 1.33:1.
Strategies: Manage inflows, improve stock control.