Ch 2: Managing Interdependence
The Social Responsibility of MNCs
CSR- an action that appears to go beyond the social good (environmental, social welfare, philantrophy, ethical labor)
Ex. Nike’s feminist iniative
Corporate Social Responsibility Dilema
Profit is MNCs only goal
Innovated products, making profit
MNCs should solve and anticipate social needs
Can a company truly be successful if they don’t focus on the greater good
Do you want to focus on profit or solving social problems
Internation CSR is more difficult than domestic CSR
Business Benefits from CSR
Improved access to capital
Tesla committed to sustainability and they got millions
Secured license to operate
Ford invested in electric vehicles
Revenue increase and cost and risk reduction
Improved brand value and reputation with customer attraction and retention
People being against shein or temu because of their bad reputation
Improved employee recruitment, motivation, and retention
Confusion about Cross-Cultural Dilema
Engaging stakeholders in a dialogue
Establishing principles and procedures for addressing difficult issues such as labor standards for suppliers, environmental reporting and human rights
Adjusting reward systems to reflect the company’s committment to CSR
General Guidelines
Moral Universalism
Addressing the need for a moral standard that is accepted by all cultures
Applied a universal standard to all countries
Ex. Child labor and fair wages
Ethocentric Approach
Applying the morality used in home country-regardless of the host country’s system of ethics
Ethical Relativism
Adopting the local moral code of whatever country in which a firm is operating
Creating shared value
International Code of Conduct
The Sweatshop Code of Conduct
developed by PResident Clinton
Provides healthy work environment, fair wages, and no child labor
Electronic Industry Code of Conduct
Social Accountability 8000
Guidelines for MNCs developed by:
International Chamber of Commerce
Organiz
International Business Ethics
Refers to the business conduct or morals of MNCs in their relationships with inviduals
Ethics vary based on cultural value system and gernerally accepted ways of doing business in each soceity
Corporations face ethical dilmnas
New Zealand is the least corrupt country in the world