Planning Your Speech

Overview of Speech Structure

  • Once the body of the speech is planned and organized in a logical pattern, focus on the introduction and conclusion.

  • Do not start with the introduction before knowing the content of the body of your speech.

  • Three primary parts of a speech: Introduction, Body, Conclusion.

Introduction Components

  • Purpose: The introduction must contain five essential elements:

    • Gain Audience Attention: Capture interest effectively.

    • Introduce the Topic: Clearly state what the speech is about.

    • Importance of the Topic: Explain why the audience should care about the topic.

    • Establish Speaker Credibility: Convey why you are qualified to speak on the topic.

    • Preview the Speech Content: Outline the main points that will be discussed.

  • Attention Getter: The initial part of the introduction where the speaker captures the audience's interest.

  • Flexibility in Elements: The order of "importance" and "credibility" can vary as long as the attention and topic are prioritized.

Structure and Timing

  • 10-80-10 Rule:

    • 10% for Introduction: Spend this percentage of total speech time on captivating the audience.

    • 80% for Body: The majority of the speech should focus on elaborating key points.

    • 10% for Conclusion: A brief wrap-up to encapsulate the main ideas.

Practical Example of an Introduction

  • Example arranged by five parts:

    • Attention Getter: "I will never forget the day my dad came home and announced he had bought a boat."

    • Topic: "But this isn't a story about a boat. It's about a friendship."

    • Credibility: "As I tell my story… it's my story."

    • Importance: "I hope you will think of friends you have and how important they are to you."

    • Preview Statement: "…the story of a boat, a dock boy, and the friendship that spans more than thirty-five years."

  • This introduction serves to engage the audience and prepare them for the content of the speech while taking about ten to fifteen seconds.

Importance to Audience

  • Consider what matters to the audience and how your topic benefits them, as this should be reflected in your introduction.

  • Establishing Credibility: Why should the audience believe you? For a narrative speech, it's your personal experience. For informative speeches, mention research, relevant experiences, or expertise.

Preview vs. Thesis Statement

  • The preview represents a concise summary of the speech’s main points rather than a traditional thesis statement, often focusing on three main points outlined as the speech progresses.

Attention-Grabbing Techniques

  • Various methods for grabbing attention include:

    • Asking a thought-provoking question.

    • Creating hypothetical scenarios (e.g., "Imagine something…").

    • Using humor appropriately (caution advised).

    • Offering a compliment to the audience.

    • Starting in the middle of a story to pique curiosity.

    • Presenting startling facts or quotes.

  • Humor Caution: Use humor judiciously. Serious topics should avoid jokes unless relevant.

  • Avoid banal openings such as "Today, I am going to talk about…" which do not engage the audience.

Speech Body Structure

  • Organization: Clearly laid out with signal words, transitions, and summaries to guide the audience through the main points.

Conclusion Elements

  • Signal the End of the Speech: Indicate it’s time to conclude.

  • Recap Main Points: Briefly summarize what was covered, avoiding the introduction of new information.

  • Final Statement: Like the attention getter, an impactful closing remark that leaves the audience with a memorable thought or feeling of enthusiasm.

    • Example closing statement: "…so you just never know what an announcement over the dinner table can do to the rest of your life."

  • For most speeches, particularly narrative or informative genres, audience action is not typically required; this is reserved more for persuasive speeches.

Recap of Speech Planning

  • Remind the audience of the key components of the speech:

    • Grab attention in the introduction.

    • Clearly reveal the topic.

    • Establish importance and credibility.

    • Provide a preview of the main points.

    • Transition into the body of the speech seamlessly.

    • Signal and recap in the conclusion while leaving them with a strong final impression.

  • Aim for engaging introductions, a solid body, and impactful conclusions that together create a memorable presentation experience.