Communication Studies - Day 2 Week 2 Review

Course Structure and Module Breakdown


Handwritten lecture notes covering communication modules, bases of communication, and technological determinism theory

  • Module One: Covers Theory across units/weeks 1 through 4.

  • Module Two: Covers Analysis across units/weeks 5 through 8.

  • Module Three: Covers Culture across units/weeks 9 through 12.

  • Module Four: Covers Research across units/weeks 13 through 16.

  • Session Context: Day 2, Week 1.

Four Bases of Studying Communication

The study of communication is anchored in four fundamental bases or pillars:

  1. Theory (T): Identified as base 1.

  2. Analysis (A): Identified as base 2.

  3. Culture (C): Identified as base 3.

  4. Research (R): Identified as base 4.

Theoretical Frameworks and Technological Determinism

  • Technological Determinism (TD): A central theoretical framework examining how technological developments drive social, cultural, and communicative structures.

  • Associated Theorists and Surnames:

    • U. Franklin (Ursula Franklin)

    • Michel Dion

    • Examined in relation to Technological Determinism (TD) and Cultural Constructivism (CC).

  • Nature and Human Focus:

    • Acknowledged as complex in nature.

    • Emphasizes human experience and agency rather than merely abstract terms ("oh humans, not these terms").

  • Definition and Primary Purpose of Theory:

    • Theory is defined as a means by which we view the world.

    • It provides the tools and structure allowing us to answer fundamental questions.

    • It enables individuals to interpret, process, and understand meaning.