Business Study
Part 1: Leadership Styles
Commanding
Direct, "Do what I tell you" style.
Example: Drill sergeants.
Pacesetting
Sets high standards, leads by example.
Example: Sales manager.
Visionary
Inspires others toward a shared vision.
Example: Startup CEOs, project managers.
Affiliative
Focuses on people, making them feel valued.
Example: School principals, HR.
Democratic
Involves everyone in decision-making.
Example: Cabinet members, MPs.
Coaching
Helps people grow and improve.
Example: Sports coaches, conditioning coaches.
Use of Multiple Leadership Styles
Combining styles often more effective.
Example: Drill sergeant using both pacesetting and commanding motivates soldiers better.
Part 2: Needs, Wants, and Obsolescence
Needs
Essential for survival (e.g., food, water, shelter).
Wants
Improve quality of life or business (e.g., new car, laptops for employees).
Types of Obsolescence
Indirect - Product unusable due to lack of spare parts.
Example: Old car with no replacement parts.
Functional - Key part fails, rendering device useless.
Example: Broken motor in washing machine.
Incompatibility - Lack of updates/support.
Example: Old smartphone with no OS updates.
Psychological - Newer model makes old seem outdated.
Example: Yearly phone upgrades.
Aesthetic - Replaced for style, not function.
Example: Swapping a functional fridge for a sleeker model.
Expiration - Forced replacement after a set date.
Example: Food with a "best before" date.
Maslow's Hierarchy of Needs and Workplace
Meeting basic employee needs (e.g., fair pay, job security) leads to higher engagement and satisfaction, improving customer happiness.
Part 3: CSR and Greenwashing
CSR (Corporate Social Responsibility)
Companies have a responsibility to society.
"Triple bottom line": people, planet, profit.
Greenwashing
Companies misleadingly market themselves as eco-friendly.
Examples of CSR
Successes:
Patagonia - 1% profits to environmental causes.
Microsoft - renewable energy, community skills.
Failures:
Volkswagen - “Dieselgate” emissions scandal.
Nestlé - Water bottling criticized during droughts.
Part 4: Types of Businesses
Sole Proprietorship
Owned by one person; full responsibility.
Example: Small bakery.
Partnership
Owned by two or more people; shared profits.
Example: Law firm.
Corporation
Separate legal entity, owned by shareholders.
Example: Apple Inc.
Franchise
Franchisee buys rights to use brand.
Example: McDonald’s locations.
Liabilities, Advantages, and Disadvantages
Each type has different liability (e.g., sole proprietors are personally liable).
Advantages/disadvantages vary by structure (e.g., corporations have limited liability but are complex to manage).