Chapter 13
Types of Analysis
Intra Company Analysis:
- Analyzes performance within the same company across different time periods.
- Example: Comparing financial ratios of the same company over consecutive years.
Inter Company Analysis:
- Compares one company against another (e.g., competitors).
- Useful for investors to analyze options, such as investing in tech companies (Intel, Google, Microsoft, Apple).
Horizontal Analysis
- Focuses on comparing financial data across periods (quarterly, yearly, monthly).
- Base Period: The oldest time period used for comparison.
- Analyzes changes in absolute dollars and as a percentage.
- Example: Comparing total current assets from December 31, 2024, to December 31, 2025, showing a $290,000 increase.
Vertical Analysis
- Analyzes financial statements by expressing each item as a percentage of a base figure (e.g., total assets or net sales).
- Provides insights into the structure and proportions of financial statements.
- Example: Assessing what percentage certain expenses are of net sales.
Ratio Analysis
- Measures company performance using ratios to compare financial health across various factors. It can be broken down into:
- Liquidity Ratios: Assess short-term financial health (e.g., Current Ratio).
- Example: Nike's current ratio of 3.5 indicates they have 3.5 times more current assets than liabilities.
- Solvency Ratios: Measure long-term stability and ability to meet long-term obligations.
- Profitability Ratios: Indicates overall profitability based on net income.
Important Ratios to Know
Current Ratio: Current Assets / Current Liabilities
- Example Calculations:
- If current assets = $2,000,000 and liabilities = $1,000,000, then current ratio = (healthy).
- After purchasing $1,000,000 inventory on credit:
- New Current Assets = $3,000,000
- New Current Liabilities = $2,000,000
- New Current Ratio = (less healthy than before).
Inventory Turnover: Number of times inventory is sold within a period.
- High turnover indicates efficiency and less time holding inventory.
- Example: Discount retailers have higher turnover compared to luxury brands.
Accounts Receivable Turnover: Measures collection efficiency. Higher ratio indicates quicker collections.
- Example: If a company collects receivables every 30 days, with a turnover of 12, payments are made promptly.
Key Takeaways
- Analyzing Ratios: Higher ratios often indicate better performance, but must be understood in the context of the industry.
- Management Impact: Changes in current assets and liabilities affect current ratios, requiring strategic management to maintain healthy ratios.
- Database Resource: The SEC's EDGAR database can provide access to reports for all publicly traded companies for further investigation of financial statistics and ratios.