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ANATOMY OF A MAGAZINE LAYOUT

  • always consider the full spread… readers look at both page

    • there should be a form of harmony

  • 3 factors to consider, image, headline - should have a good combination

    • headline: top elft or right. but better thru top left

    • headline should be dominant

  • kicker above headline + have the intro in bold formatting and body copy (largest textual element, should be readable)

  • baseline grid para aligned mga text

  • we can have levels of subheads

  • “pull quote” = quotes that stand out, highlight. can also be separated

  • page number better on bottom right if 1 page lang (folio)

  • have a header and footer?