Production and Cost - Lecture Notes
Acknowledgement of Traditional Owners
- QUT acknowledges the Turrbal and Yugara people as the First Nations owners of the lands where QUT stands.
- Respect is paid to their Elders, lores, customs, and creation spirits.
- Recognition that these lands have always been places of teaching, research, and learning.
- QUT acknowledges the important role Aboriginal and Torres Strait Islander people play within the QUT community.
Review of Last Week’s Lecture
- Question 1: Consumer and producer surplus at market equilibrium.
- Correct Answer: A; C
- Question 2: Labour market with a minimum wage of $16.
- Firms' surplus equals Area A.
- Question 3: Market for DVDs with a price ceiling of $12 per DVD.
- Consumer surplus equals $400,000.
- Question 4: Market for textbooks with a $20 tax per textbook.
- The price paid by buyers increases to $80 a textbook.
- Question 5: Petrol market with no external cost.
- Equilibrium quantity of petrol is 15 million litres.
Lecture 5: Production and Cost
- Focus: Short run and long run production of a firm.
Outline of Lectures 2 – 12 (Microeconomics & Macroeconomics)
- Microeconomics
- Demand & Supply
- Elasticities
- Efficiency of markets and Government intervention
- Production and Cost
- Perfect Competition and Monopoly
- Monopolistic Competition and Oligopoly
- Macroeconomics
- GDP and Economic growth
- Unemployment and Inflation
- AS and AD; and Aggregate Expenditure
- Fiscal and Monetary Policy
- International Trade Policy
Objectives
- Explain and compare how economists and accountants measure a firm’s cost of production and profit.
- Explain the relationship between a firm’s output and the labor it employs in the short run.
- Explain the relationship between a firm’s output and costs in the short run.
- Derive and explain a firm’s long-run average cost curve.
Lecture Outline
- How profit is measured (Chapter 10, pp. 266-267).
- Short-run production.
- Long-run production.
Profit (Chapter 10, pp. 266-267)
The Firm’s Goal
- The primary goal of a business is profit maximization.
- Economists acknowledge firms may have other goals but consider profit maximization a strong explanation of business behavior.
How is Profit Measured?
- Two views of profit:
- Accounting profit
- Economic profit
- Accounting View vs. Economic View
Accounting Profit
- Total revenue = price x quantity
- Accounting\ profit = total\ revenue - accounting\ costs
- Accounting cost = explicit costs + accounting depreciation
Economic Profit
Economists measure economic profit as total revenue minus opportunity cost.
Economic\ Profit = Total\ Revenue - Opportunity\ Cost
Includes both explicit and implicit costs.
Economic View Formula:
Economic\ Profit = Accounting\ Profit - Opportunity\ Cost
- The accounting view only considers explicit costs and accounting depreciation.
Opportunity Cost
- Opportunity cost = Explicit costs + Implicit cost (including normal profit and economic depreciation).
- Implicit cost: opportunity cost of using a factor of production that the firm already owns and doesn't pay rent for.
Normal Profit
- Normal profit is the cost of entrepreneurship; an opportunity cost of production.
- Minimum level of profit needed to cover all costs (including opportunity costs) for a firm to remain in business.
Output and Costs
Short Run and Long Run
- Short-run:
- A time frame where there is at least one fixed input.
- Long-run:
- A time frame where all inputs can be varied (i.e., all inputs are variable).
- Fixed Input:
- An input that does not change in quantity when output changes.
- Variable Input:
- An input that changes in quantity when output changes.
Short-Run Production Example
- Small coffee shop in Brisbane city.
- Fixed inputs
- Variable inputs
Short-Run Production
- Relationship between output and quantity of labor is described using:
- Total Product (TP):
- Total quantity of a good produced in a given period.
- Marginal Product (MP):
- The change in total product resulting from a one-unit increase in the quantity of labor employed.
- MP = \frac{\Delta Total Product}{\Delta Labour}
- Average Product (AP):
- Total product per worker employed.
- Also known as labor productivity.
- AP = \frac{Total Product}{Labour}
- Relationship between AP and MP:
- When MP > AP, AP is rising.
- When MP < AP, AP is falling.
- Total Product (TP):
Law of Decreasing Marginal Returns
- Occurs when the marginal product of an additional worker is less than the marginal product of the previous worker.
- Increasing marginal returns occur initially.
- Decreasing marginal returns occur eventually.
- Negative marginal returns are also possible.
Short-Run Cost
- To increase output in the short run, a firm employs more labour, increasing costs.
- Three cost concepts:
- Total Cost
- Marginal Cost
- Average Cost
Total Cost
- TC = TFC + TVC
- Total Fixed Costs (TFC):
- Do not vary as output varies and must be paid even if output is zero.
- Total Variable Costs (TVC):
- Are zero when output is zero and vary as output varies.
- Total Cost (TC):
- The sum of TFC and TVC at each level of output.
- Total Fixed Costs (TFC):
Marginal Cost (MC)
- A firm’s marginal cost is the change in total cost resulting from a one-unit increase in total product.
- MC = \frac{\Delta TC}{\Delta Q}
Average Cost
- ATC = AFC + AVC
- \frac{TC}{Q} = \frac{TFC}{Q} + \frac{TVC}{Q}
- Average Total Cost (ATC)
- Average Fixed Cost (AFC)
- Average Variable Cost (AVC)
Relationship Between AFC, AVC, and ATC
- The gap between ATC and AVC diminishes as output increases.
- AFC = \frac{TFC}{Q}
- As Q (output) increases, TFC stays fixed, implying that AFC is diminishing.
Marginal Cost Curve (MC)
- The marginal cost curve (MC) is U-shaped and intersects the average variable cost curve (AVC) and the average total cost curve (ATC) at their minimum points.
Relationship Between MC and ATC
- When MC < ATC, ATC is falling.
- When MC > ATC, ATC is rising.
Illustration: Relationship Between MC and ATC
- Example with a group of 5 individuals weighing 300 kg (average weight = 60 kg).
- If an individual weighing 75 kg joins the group, the total weight becomes 375 kg (average weight = 62.5 kg).
- When MC is greater than ATC, ATC is rising, and vice versa.
Relationship Between Product Curves and Cost Curves
- Graphs illustrating the relationships between marginal product (MP), average product (AP), marginal cost (MC), average variable cost (AVC), and average total cost (ATC).
Long-Run Cost
- In the long run, the quantity of ALL inputs can be adjusted.
- The long-run allows greater planning for the expected level of production.
- Because all inputs can vary, there are no diminishing returns.
- Three outcomes when a firm changes the size of its plant:
- Economies of scale
- Constant returns to scale
- Diseconomies of scale
Economies of Scale
- Occur when a firm’s output increases as average total cost decreases.
- The main source of economies of scale is greater specialization of both labor and capital.
Constant Returns to Scale
- Exist when a firm’s output increases as average total cost remains constant.
- Occur when a firm can replicate its existing production facility including its management system.
Diseconomies of Scale
- Exist when a firm’s output increases as average total cost increases.
- Arise from the difficulty of coordinating and controlling a large enterprise; and management complexity brings rising average total cost.
Review of Today's Lecture
- How is profit measured?
- Short-run production.
- Long-run production.