INFORMATION TECHNOLOGY

L1: ADOBE ILLUSTRATOR

ILLUSTRATOR [VECTOR]

high resolution → geometric shapes [illustrations]

HISTORY — ‘birth of venus' by Sandro Botticelli

1986 → MACINTOSH

[M19]1987 → IN MARKET

[JUN]1994 → features added — layer palette, spell checker, etc.

[FEB]1996 → plug-ins — user interface changed [similar to pts]

[MAY]1997 → internet — competition Windows vs. Macintosh

[OCT]2003 → packed into one — new icon

[APR]2007 → color — isolation, flash, livecolor

[MAY]2012 → digital design — added tools/features

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VECTOR

• mathematical equations

• resolution independent

• illustrations

RASTER

• pixels

• resolution dependent

• photos and digital printing

FILE SIZE

.ai → native [can be edited]

.eps → printing [vector & raster]

.pdf → printing | vector→ actual document

.svg → highest quality [web purposes/dimension]

L2: WORKING IN THE AREA

PARTS OF WORKSPACE

FLOATING PALETTE → shortcut [hidden palettes]

ART BOARD → workstation

MENU BAR → commands

CONTROL PALETTE → quick access [options bar]

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SHORTCUTS:

[P] PEN TOOL

—> create and edit anchor points

[V] SELECTION TOOL → BLACK

—> move and select objects

[A] DIRECT SELECTION TOOL → WHITE reshape individual points

[/] LINE SEGMENT TOOLS

—> create lines

[R] ROTATE TOOL

[I] EYE DROPPER TOOL

—> select color from any palette

GRADIENT → blend colors

[SHIFT + E] ERASER TOOL

—> delete

ANCHOR TOOL

—> edit anchor points

L3: LOGOS

PEN TOOL → making logos

LOGOTYPE → text-based

FACEBOOK, GOOGLE, YOUTUBE

ICONIC → icon-based

TWITTER, APPLE, OLYMPICS

COMBINATION → text and image

WINDOWS, ADIDAS, MERALCO

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SCALE TOOL → resizing elements

CONTROL KEY → angle points/degree

→ easier edit if few anchor points

→ hide layer to avoid displacing [eye icon]

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→ (+) add anchor point

→ (-) delete anchor point

→ [Shift + C] convert anchor point

L5: TEXT EFFECTS

SANS SERIF [BLOCK LETTERS]

→ plain/basic lettering → ARIAL

SERIF [TAIL ON ENDS]

→ tail/small strokes → TIMES NEW ROMAN

CURSIVE/SCRIPT [PENMANSHIP]

→ written together

GOTHIC [OLD STYLE]

→ original calligraphy (middle age)

GRAFFITI [EXAGGERATION]

→ freestyle/absurdity → vivid colors

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LIQUIFY TOOL → width, twirl

EFFECT TAB → effects

→ create outline | type text> right click> create outline

L6: APPLICATION OF EFFECTS

[T] TYPE TOOL

DUPLICATE LAYER [layer panel menu> drop down> duplicate]

LAYER PANEL [window tab> put check on layer]

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DISTORTION [layer> direct selection> move anchor points/outline]

WIDTH TOOL [toolbox> liquify tool> right click> width tool]

3D EFFECTS [effect tab> 3D> extrude and bevel]

ROUGHEN [effects tab> distort and transform> roughen]

SCRIBBLE [effect tab> stylize> scribble]

GRAPHIC STYLE [window tab> graphic style> library]

L7: NOTES FOR PRINTING

FOR PRINTING

COLOR MODE

CMYK - 1 mil colors

RGB - unlimited

BLEED AREA

amount of printing that falls outside the printing box

TEXT TO CREATE OUTLINES

Vector shapes → after outlines, cannot change [behaves like a shape]

RESOLUTION

minimum of 300 ppi (pixel per inch)

FILE FORMAT

.ai - native

→ can use .pdf

UNIT OF MEASUREMENT

centimeter or inch

FOR DIGITAL POSTING/UPLOADING

COLOR MODE → RGB

TEXT TO CREATE OUTLINES → no changes in uploading

RESOLUTION → 72 ppi

FILE → svg, jpg, png, gif

UNIT → pixels for web uploading