Quadratic Functions & Applications: Optimization, Sketching, Revenue–Cost Models

Fence–Wall Optimization Problem

  • Scenario
    • Brick wall provides one side; contractor can supply only 100 m of fencing material for the other three sides.
    • Variables
    • L = length (side opposite the wall)
    • W = width (two identical sides perpendicular to the wall)
  • Formulas
    • Area of enclosure: A = W \times L
    • Available fencing gives a linear constraint: 2W + L = 100
  • Expressing W in terms of L
    • 2W = 100 - L \;\Rightarrow\; W = 50 - \frac{L}{2}
  • Area as a single‐variable quadratic
    • A(L) = \Bigl(50 - \frac{L}{2}\Bigr) L = 50L - \frac{L^{2}}{2}
  • Domain
    • Physical lengths imply L \ge 0.
    • Area becomes negative when L > 100 (see parabola crossing the A=0 axis), so practical domain: (0 , 100).
  • Graph
    • Parabolic curve opening downward (negative quadratic term).
    • Vertex gives the maximum attainable area (not explicitly computed here, but concept foreshadows later vertex method).
    • Links to upcoming quadratic‐function theory.

Quadratic Functions: Definition & Terminology

  • General form: f(x) = ax^{2} + bx + c with a \ne 0.
  • Coefficients
    • a = leading coefficient (controls opening direction & width).
    • b, c = remaining linear & constant terms.
  • Example (simplest): f(x) = x^{2}
    • Here a = 1,\; b = 0,\; c = 0.
    • Point table: x=-2,-1,0,1,2 \;\Rightarrow\; f(x)=4,1,0,1,4.
    • Graph features
    • Vertex at (0,0).
    • Axis of symmetry x=0.
    • Concave upward (because a>0).

Five-Step Quick Sketch Method for Any Quadratic

  1. Concavity
    • a>0 ⇒ opens up (cup).
    • a<0 ⇒ opens down (cap).
  2. y–intercept
    • Set x=0 ⇒ point (0,c).
  3. x–intercepts (roots)
    • Solve ax^{2}+bx+c=0.
    • Quadratic formula: x = \frac{-b \pm \sqrt{b^{2}-4ac}}{2a}.
  4. Vertex
    • x_{v} = -\dfrac{b}{2a};
    • y_{v} = f\bigl(-\dfrac{b}{2a}\bigr).
  5. Axis of symmetry
    • Vertical line x = -\dfrac{b}{2a} (passes through vertex, mirrors graph).

Worked Sketch Example: f(x) = -4x^{2} - 8x + 5

  • Identify coefficients: a=-4,\; b=-8,\; c=5.
  • Step 1 (concavity): a<0 ⇒ concave down.
  • Step 2 (y–int): (0,5).
  • Step 3 (x–ints):
    • Discriminant b^{2}-4ac = 64 - 4(-4)(5)=64+80=144.
    • Roots x = \dfrac{8 \pm 12}{-8} \Rightarrow -\tfrac{5}{2},\; \tfrac{1}{2}.
  • Step 4 (vertex):
    • x_{v} = -\tfrac{b}{2a}= \tfrac{8}{-8} = -1.
    • y_{v} = f(-1)= -4(1)+8+5 = 9 ⇒ vertex (-1,9).
  • Step 5 (axis): x = -1.
  • Graph passes all plotted checkpoints; calculator verification confirms.

Business Application 1: Break-Even & Profit with Simple Quadratics

  • Revenue: R(x)= -x^{2}+40x
  • Cost: C(x)=8x+192
  • Break-even (solve R=C)
    • -x^{2}+40x = 8x+192 \;\Rightarrow\; x^{2}-32x+192=0
    • Factor: (x-8)(x-24)=0 \Rightarrow x=8,\,24.
    • Minimum break-even quantity: 8 units.
  • Maximum revenue
    • Vertex x_{v}= -\dfrac{b}{2a}=20.
    • R(20)= -400+800 = 400 ⇒ max revenue $400.
  • Profit function
    • P(x) = R - C = -x^{2}+32x-192 (also quadratic, a<0).
    • Vertex x_{v}=16 ⇒ P(16)=64.
    • Max profit $64, achieved at 16 units.

Business Application 2: Health-Club Pricing (Demand, Revenue, Cost, Profit)

  • Demand equation: Q = -0.06P + 84
    • Q = members, P = annual membership fee ($).
  • Revenue:
    • R(P) = P \times Q = -0.06P^{2} + 84P (concave down).
  • Cost structure:
    • Fixed: 20{,}000 per year.
    • Variable: 20 per member ⇒ 20Q.
    • Substitute demand into cost:
      C(P) = 20{,}000 + 20(-0.06P + 84)= -1.2P + 21{,}680.
  • Profit:
    • \Pi(P) = R(P) - C(P)= -0.06P^{2}+85.2P -21{,}680.
  • Max revenue
    • Vertex of R: P = -\dfrac{84}{2(-0.06)} = 700.
    • R(700)= -0.06(700)^{2}+84(700)= 29{,}400.
  • Max profit
    • Vertex of \Pi: P = -\dfrac{85.2}{2(-0.06)} = 710.
    • \Pi(710)= -0.06(710)^{2}+85.2(710)-21{,}680 = 8{,}566.
  • Interpretation
    • Pricing at $700 maximizes revenue but not necessarily profit.
    • Slightly higher price $710 yields lower membership count but maximizes profit.
    • Illustrates trade-off between volume and margin—core managerial insight.

Conceptual & Practical Takeaways

  • Quadratics naturally model area optimization, projectile motion, break-even analysis, and revenue–cost–profit relationships.
  • The vertex is the key for extrema (max/min) due to parabolic symmetry.
  • Domain restrictions (physical or business) must be checked alongside algebraic solutions.
  • Profit differs from revenue; optimal decisions may shift when costs are included.
  • Five-step sketch method provides a quick qualitative understanding before exact computations or software graphing.
  • Quadratic formula remains an indispensable tool for roots, informing intercepts and feasibility boundaries.