DASC 120 Week 9 Lecture 7.2/3 Paired T-Testing and T-Test for two means
Quantitative Data / Numeric Data Inference
Scenarios:
We have one variable and we compare the mean of this data to an expected, previously reported, or theoretical mean
We have two variables and we compare the two means to see if they are different from each other
Samples are paired
Samples are independent
Paired Samples
Paired samples are treated as the same sample with two measurements assigned to each
sample
We analyse the DIFFERENCE for each set, creating a single variable
Shininess factor in cats fur before and after a 30 day diet change
Prices of a single book title at two different book stores
Creating the sample:
Take the difference of each pair consistently:
Re active index measured at Treatment D30 - D0
A price - Bookstore B price
(Could also use the |absolute value|)
Conditions to use the T-Test
In effect, we have now created ONE variable that we can evaluate using the T-Test
Independence. D must be independent. Usually met when randomly sampled OR the
process is a random process
Normality. When sample size is small, must be normally distributed. Larger sized
samples may be less normally distributed.

EXAMPLE
In an earlier edition of the textbook, the authors found that Amazon prices were, on average, lower than those of the UCLA Bookstore for UCLA courses in 2010. It’s been several years, and many stores have adapted to the online market, so the authors wondered how the UCLA Bookstore is doing today?
They sampled 201 UCLA courses. Of those, 68 required books could be found on Amazon. These 68 are the basis of the analysis.

