10/16 PA
Midterm Exam Updates (03/2001)
Release of Midterm Exams
Expected release: tonight or tomorrow
Grading nearly complete
Bonus Points for Course Survey Completion
Bonus points referred to as "fudge points" in the grading system
Exam Average Discussion
Current average scoring between B+ and A-
Extra Credit Opportunities
Generally, no but may offer one-off opportunities based on course feedback
Mention of a fun challenge related to Halloween
Bonus point offered for dressing up as a minion
Guidelines:
Dress must be recognizable
Audience participation may be expected
Midterm Structure & Grading
Open-ended nature may be new for students
Expect differences in interpretations and creative approaches to exam questions
Encouraged to submit assignments by 11:59 PM tomorrow
PDF submission is acceptable
Current Event Writing Assignment Restrictions
No repeating the level of government previously written about in current event assignments
Classroom Interaction & Lecture Activations
Issues with animations during lecture
Discussion of vending machine items in the LBJ School as a case study
Nutritional information and product placement
Examples of behavioral nudges discussed:
Vending Machine: Signage regarding calories
Amsterdam Urinal: Fly sticker for aiming accuracy
Gathering Stairs: Piano-styled stairs incentivizing usage
Trash Can Footsteps: Visual prompts to throw away trash
Nudges Defined
Nudge Definition: Any aspect of choice architecture that alters people's behavior in a predictable way
Popularized by Richard Thaler and Cass Sunstein in the book "Nudge" (2008)
Choice Architecture: Designing the context for making choices
Predictability: Steering individuals towards consistent decisions
Key Characteristics:
Cheap and small interventions
Different from mandates or financial incentives
Types of Nudges Discussed
1. Default Settings
Definition: Preset courses of action that take effect automatically unless changed
Effectiveness due to minimal effort required
Examples include:
Auto-enrollment in health insurance
Organ donation as an opt-out system
Default retirement contribution rates
2. Disclosure
Definition: Presenting information in different ways without changing facts
Framing effects lead to varied responses
Examples include:
Caloric information on food packaging
Traffic light systems for nutritional labeling
Health warnings on cigarette packs
3. Social Norms
Definition: Signals regarding appropriate behavior based on group standards
Examples of usage:
Utility bills comparing consumption to neighborhood averages
Implicit pressure to conform to social behavior
4. Convenience Nudges
Definition: Strategies minimizing cognitive load by making desired actions easier
Placement of healthier food options at eye level in cafeterias
Vending machine arrangement to highlight preferred items
5. Implementation Intentions
Definition: Prompts that encourage individuals to plan for behavior adherence
Example: Text reminders about voting
6. Warnings
Definition: Emotional responses created through imagery highlighting consequences
Use in health and safety awareness campaigns
Effectiveness & Ethical Considerations
Evidence suggests nudges are generally effective and cost-efficient
Nudges may lose effectiveness over time due to habituation
Potential for nudge overload diminishing impact
Ethical Debate on Nudging
Questions regarding freedom of choice and transparency
The intent behind nudging and differentiation of right behaviors
Consideration of public and individual interests in nudging implementation
Discussion on Nudges & Class Activity
Participants to design their own nudge to counter specific public behavioral issues
Notable example: Encouraging proper disposal of cigarette butts through mixed incentives