Business Operations Management U3 AOS3 3A
Operations Management and Business Objectives
Operations Management Overview
Operations management involves managing activities that transform inputs into final goods or services (outputs).
Effective operations management aims to:
Reduce production time.
_Use minimal resources.
Maximize the quality of goods or services.
Core Objective
The primary goal of businesses is the production of goods and services.
Effective management of transforming inputs into outputs is crucial for business success.
Maximizes efficiency and effectiveness of production.
Meets stakeholder needs.
Students must examine operations management.
Consider responsible use of resources.
Focus on producing quality goods/services in a competitive, global environment.
Areas of Management
Key areas of management include:
Human Resources
Technology Support
Operations
Finance
Sales and Marketing
These areas collaborate to achieve business objectives.
In large businesses, operations managers often hold senior management positions.
Operations managers oversee various roles such as production, warehouse, and quality managers.
Efficiency and Effectiveness
Efficiency: How productively a business uses its resources.
Effectiveness: The extent to which a business achieves its stated objectives.
Efficiency in Operations Management
Aim: Maximize productivity, improving efficiency.
Manage resources through strategies:
Technological Developments
Materials Strategies
Quality Strategies
Waste Minimization Strategies
Optimizing resource use can:
Decrease production costs (materials, equipment).
Reduce waste.
Decrease production time.
Productivity
Essential for maximizing operations.
Defined as the amount of output per unit of input.
Equation:
Increase productivity by:
Reducing input per unit of output, OR
Increasing output per unit of input.
Effectiveness in Operations Management
Using strategies can:
Decrease production costs (materials, equipment).
Increase quality.
Reduce waste.
Decrease production time.
This leads to:
Increase Customer Satisfaction.
Increase Repeat Business.
Improve Business Reputation.
Increase Sales.
Increase Profitability.
Improving operations' effectiveness positively impacts business performance and objective achievement.
Objectives of Operations Management
Effective and efficient operations management enables businesses to achieve their objectives.
Efficient: Generating higher output with constant or decreasing inputs.
Effective: Achieving intended results.
Objectives include:
Growth of Market Share.
Maximizing profit.
Increasing number of sales.
Growing shareholder returns.
Fulfilling a social/market need.
Achieving Objectives Through Operations
Operations can achieve objectives by:
Improving quality to enhance customer satisfaction.
Reducing wastage to cut costs and improve efficiency, making the business more price competitive.
Managing materials effectively to reduce costs and improve efficiency, enhancing price competitiveness.
Utilizing technology effectively to reduce costs and improve price competitiveness.
Using overseas manufacturing, global outsourcing, and global sourcing to cut costs.
How Operations Strategies Support Business Objectives
Operations strategies directly support business objectives:
Business Objectives
Operations Objectives
Operations Strategies
To make a profit
Reduce costs
Just In Time
Increase market share
Improve quality
Quality control
Provide a return for shareholders
Increase productivity
Introduce automated production lines
Contribute to community well-being
Minimize waste
Establishment of lean management
Operation Strategies Assisting with Achieving Objectives
Business Objective | Possible Operations Strategy | Achievement of Business Objectives |
|---|---|---|
To make a profit | Implement technology into the production process. | Reduces the number of employees required, reducing labor costs and increasing profit. |
Increase market share | Check that the products produced are not faulty. | Can improve product quality, increasing customer satisfaction and sales within the industry. |
Meet shareholder expectations | Create a website for customers to purchase goods and services. | Increases online sales, leading to higher levels of profit and higher dividends for shareholders. |
Fulfill a market need | Use technology to design new products. | Can design innovative products to fulfill unmet needs in the market. |
Fulfill a social need | Ensure that any waste is recycled in the production process. | Reduces wastage, minimizing the business's impact on the environment. |