health behavior chapter 2
Generalized Model for Program Planning (GMPP)
Overview
The Generalized Model for Program Planning (GMPP) provides the foundation for health education and health promotion practices.
Its principles serve as the building blocks for other models in the field.
Steps within the GMPP
Needs Assessment
Setting Goals and Objectives
Developing an Intervention
Implementing the Intervention
Evaluating Results
Assessing Needs
Determine Purpose and Scope
Define the objectives and the boundaries of the assessment.
Gather Data
Collect relevant information from various sources.
Analyze Data
Examine the data to identify trends and insights.
Identify Linked Factors
Determine what factors are associated with the health issue.
Identify Program Focus
Pinpoint specific areas of need to address.
Validate Prioritized Needs
Confirm the importance and relevance of identified needs.
Conclusion of Needs Assessment
Who is the priority population?
What are the needs of the priority population?
Which subgroups have the greatest need?
Where are these subgroups located geographically?
What is currently being done to address these needs?
How effectively have past efforts met the identified needs?
Setting Goals and Objectives
Goals:
General statements reflecting desired outcomes (Who, What).
Serve as simple statements of direction.
Objectives:
Specific, measurable steps to achieve the goals (When, How much?).
Critically important for planning and evaluating progress.
Types of Objectives
Process/Administrative Objectives
Focus on tasks and activities.
Learning Objectives
Concern changes in awareness, knowledge, attitudes, and skills.
Action/Behavioral Objectives
Aim for changes in specific behaviors.
Environmental Objectives
Target changes in the surrounding environment.
Program Objectives
Seek improvements in quality of life, health status, or social benefits.
Developing an Intervention
Intervention Activities:
Implement methods to achieve goals and objectives.
Levels of Influence on Health-Related Behaviors
Intrapersonal or Individual Factors
Interpersonal Factors
Institutional or Organizational Factors
Community Factors
Public Policy Factors
Implementing the Intervention
Implementation:
The actual execution of planned activities.
Evaluate whether the intervention produces measurable changes as intended in the objectives.
Evaluation of Results
Assess the effectiveness and achievement of program objectives through the following steps:
Plan the Evaluation
Collect Data
Analyze Data
Report Results
Analyze Results