behaviourist
AO1
only interested in behaviour that can be observed and measured
tries to maintain more control and objectivity within their research and relies on lab studies
main assumption - all behaviour is learned, john locke believed that the mind is a blank slate or ‘tabula rasa’
behaviourists identified two important forms of learning: classical and operant conditioning
classical conditioning
pavlovs dog - dogs can be conditioned to salivate to the sound of a bell if that sound was repeatedly presented at the same time as they were given food
gradually they learned to associate the sound of the bell with food and would produce saliva when they heard it, even when food was not present
thus, pavlov was able to show how a neutral stimulus can come to elicit a new learned response through association
operant conditioning
skinner suggested that learning is an active process whereby humans and animals operate on their environment, behaviour is shaped by its consequences
skinner’s rat - every time the rat activated the lever, it was given a food pellet which encouraged it to to press the lever more, it would be shocked and pressing the lever would prevent this (negative reinforcement)
positive reinforcement - receiving a reward when a certain behaviour is performed
negative reinforcement - performing a certain behaviour to avoid something unpleasant and the outcome is positive
punishment - unpleasant consequence of behaviour
AO3
one strength of the behaviourist approach is that research is well controlled
behaviourists focus on the measurement of observable behaviour within highly controlled lab settings. breaking down behaviour into basic stimulus-response units removes extraneous variables, allowing causal links to be established
this increases the validity of the behaviourist approach because research has high internal validity and produces empirical data
CA - however, because behaviour is broken down into components, it is reduced and oversimplifies the learning process. researchers may have ignored important influences on behaviour such as thought and emotion. other approaches like SLT and the cognitive approach have drawn attention to mental processes involved in learning
this suggests that behaviour is more complex than just observable behaviour alone
a strength of the behaviourist approach is that it has strong RWA and can be used to fix real problems
operant condition have helped form the basis of token economy systems that have been used in institutions like prison and school. these work by rewarding appropriate behaviours with tokens that can be exchanged for privileges
this increases the value of the behaviourist approach because it has widespread application
one limitation of the behaviourist approach is that ignores the role that free will plays in human behaviour
it sees all behaviour as conditioned by past conditioning experiences
skinner suggested that everything we do is the sum total of our reinforcement history; according to skinner, our past conditioning history determined the outcome
this ignores any possible influence that free will may have on behaviour
this is an extreme position and ignores the influence of conscious decision making processes on behaviour. it could also be problematic to assume that people are a product of their environment and have no control over their behaviour
therefore, the behaviourist approach is environmentally deterministic.