Unit 8 - Supply and demand - 1.0

Unit 8: Supply and Demand: Price-Taking and Competitive Markets

Page 4: Context for This Unit

  • Firms with market power can set their own prices; market outcomes are often not Pareto-efficient.

  • Differences between price-setting firms and price-taking firms:

    • Behavior variations.

    • Competition potential to improve market outcomes (see Unit 7).

Page 5: This Unit

  • Focus on the model of interaction between price-taking firms and consumers.

  • Perfect competition examined as a specific model case.

  • Analysis of similarities and differences between price-taking and price-setting firms.

Page 6: Competitive Equilibrium: Key Concepts

Page 7: Demand Curve

  • Definition: Total quantity desired by consumers at various prices.

  • Represents buyers' willingness to pay (WTP).

  • Example: Secondhand textbook market illustrates this concept.

Page 8: Supply Curve

  • Definition: Total quantity that firms produce at various prices.

  • Represents sellers' willingness to accept (WTA).

  • Different sellers may have varying reservation prices.

Page 9: Equilibrium Price

  • Definition: A price point where supply equals demand (market-clearing).

  • Non-equilibrium prices lead to excess supply or demand, deviating from Nash equilibrium.

    • Example: Price above equilibrium (P*) results in excess supply; sellers can benefit from reducing price.

Page 10: Price-Taking Firms

  • Demand curve appears flat for price-takers.

  • Profit maximization occurs at MR = P = MC (Marginal Cost).

  • Firm's supply curve corresponds to the MC curve.

  • Price-taking firms cannot influence market prices; they select quantity.

Page 11: Market Supply Curve

  • Represents total production by all firms at each price level.

  • If firms share identical cost functions, the market supply curve is equivalent to the market's marginal cost curve.

Page 12: Competitive Equilibrium

  • Condition where all buyers and sellers act as price-takers.

  • At prevailing market price, supply equals demand.

Page 13: Characteristics of Competitive Equilibrium

  • Total trade gains are fully optimized (no deadweight loss).

  • Allocated resources are Pareto efficient under the following assumptions:

    • All participants are price-takers.

    • Contracts are comprehensive.

    • Transactions solely affect involved buyers and sellers (no external factors).

Page 14: Caveats of Competitive Equilibrium

  • Pareto efficiency may not be achieved if initial assumptions are violated.

  • Distribution of total surplus influenced by demand and supply elasticities:

    • The share of total surplus inversely relates to elasticity.

  • Real-life scenarios rarely identify true price-takers.

Page 15: Factors Affecting Equilibrium

Page 16: Changes in Supply and Demand

  • Buyer and seller behaviors adapt to market conditions leading to clearance.

  • Example: Improved bread baking technology causes an increase in supply, shifting the supply curve.

    • Results in excess supply at current market price.

    • Prices continue falling until a new equilibrium price is reached.

Page 17: Market Entry

  • If existing firms reap economic profits and entry costs are manageable, new firms may enter the market.

  • Market supply curve adjustments can occur due to firm entrance or exit.

Page 18: Taxes

  • Taxes on suppliers and consumers shift supply and demand curves upward; price increases at each quantity.

  • Impact on surplus:

    • Consumer surplus marked in red, producer surplus in purple, government revenue in green, with deadweight loss illustrated as a white triangle.

  • Taxes have historically been utilized for government revenue generation.

Page 19: Taxes: Welfare Effects

  • Total surplus reduction positively correlates with demand elasticity.

  • Tax incidence is determined by relative elasticity—less elastic groups shoulder more tax burden.

  • Tax revenues can facilitate elevated welfare if utilized for public benefits.

Page 20: Example: Denmark’s Butter Tax

  • Consumption of butter decreased by 15-20% post-tax implementation.

  • The tax, initially targeting saturated fat, faced removal due to collection burdens.

Page 21: Perfect Competition

Page 22: Definition of Perfect Competition

  • Characteristics include:

    • Homogeneous goods/services

    • Numerous potential buyers and sellers

    • Independent behavior among participants

    • Availability of price information for buyers and sellers.

Page 23: Characteristics of Perfect Competition

  • Law of One Price: All transactions transact at a unified price.

  • Market equilibrium is achieved at this price (supply = demand).

  • All buyers and sellers partake as price-takers, realizing all trade gains.

  • While perfect competition may not be fully realizable, it approximates real market behavior effectively.

Page 24: Evidence of Perfect Competition

  • Economists evaluate two competitive equilibrium tests:

    1. Do all trades occur at a uniform price?

    2. Are entities pricing goods at equal to marginal cost?

  • Difficulties arise in pinpointing true examples; price variances exist even when price-checking is simplified (e.g., online shopping).

Page 25: Price-Setters vs. Price-Takers

  • Price-setters (Monopoly) versus Price-takers (Perfect Competition):

    • Price-setters operate with MC < Price; may incur deadweight losses and result in Pareto inefficiency.

    • Price-takers realize no deadweight loss, achieving potential Pareto efficiency.

    • Unlike price-setters, price-takers incur no economic rents in the long run and demonstrate minimal advertisements.

Page 26: Summary

  1. Model of price-taking firms showcases competitive equilibrium where demand meets supply.

  2. Firms optimize profits when MC equals price.

  3. Perfect competition serves as a special case demonstrated against pricing-setter models.

  4. Illustrated how equilibrium alters due to exogenous demand/supply shifts or market entry, emphasizing tax impact on surplus.

Page 27: Next Unit

  • Examination of the labor market differing from goods markets concerning wage, employment, and income distribution dynamics.

  • Analysis of supply and demand fluctuations due to unions and public policy implications on wages and employment.