Globalization
Globalization Introduction
Learning Objectives
Define and discuss globalization and international business.
Discuss the changes that globalization has led to.
Highlight the increasing importance of service supply chains in the global economy.
Distinguish service supply chains from conventional manufacturing supply chains.
Globalization
Definition: Globalization is the process of increasing connectivity and interdependence of the world’s markets and businesses. It is characterized by:
International integration arising from the interchange of world views, products, ideas, and culture.
The worldwide movement toward economic, financial, trade, and communications integration.
Stakeholders in Globalization
Definition: Any individuals or groups whose interests may be affected by organizational actions. This includes:
Suppliers
Competitors
Governments with whom the organization interacts.
Labor unions and trade groups.
Importance:
Even companies operating in just one country must consider international stakeholders.
Players in Globalization
Businesses
Vary in their scope of international presence from none to full operations around the globe.
Consider advantages of global locations (e.g., cheap energy).
Governments
Involved in international treaties regarding trade (e.g., USMCA (NAFTA), WTO).
Nongovernmental Organizations (NGOs)
Nonprofits operating independently of governments, typically focused on social or political issues (e.g., Charity Navigator).
Understanding Globalization through Products
Reflection: Consider the global nature of everyday products:
Identify the manufacturer, headquarters, and production locations of products used daily.
Explore motivations for firms to pursue globalization.
Major Changes Due to Globalization
New Markets
Access to the global marketplace expands opportunities beyond local markets.
New Sources
Access to a wider range of inputs, financing, and technology not confined to local availability.
Results in lower prices, higher quality, and better meeting of specific needs.
Examples:
Airbus plans to double sourcing from India.
American Freight expands its global sourcing capabilities.
Global Marketplace for Talent
Increased access to skilled labor across borders.
Case Study: Japan's ASICS and India
ASICS entered India through its subsidiary in 2015 and currently produces about 22% of its products there.
Under foreign direct investment (FDI) guidelines, full retail operations require domestic production of 30%.
CEO Yasuhito Hirota plans to make India a global sourcing hub as the economy grows, especially in the sporting goods sector.
Case Study: Airbus in India
Airbus expects to increase its sourcing from India to $1.5 billion due to the growth in the aviation sector.
Partnering with over 40 Indian suppliers to meet rising local demand.
Case Study: American Freight
Diversified sourcing into Vietnam and Malaysia, enhancing its product offerings and addressing customer needs during rising inflation.
The retailer emphasizes the importance of securing high-quality products at competitive prices through global partnerships.
Risks Associated with Globalization
Rapid Changes in Competitiveness: New entrants and technology shifts.
Market Volatility: Changes in scarcity and price fluctuations of commodities like energy.
Economic Crises: Examples include the chip shortage and the 2008 sub-prime mortgage crisis.
New Rules: Compliance with international regulations and facing backlash against globalization.
Economic Indicators
US Average Gas Prices: Fluctuations in gas prices compared to historical averages since 2018.
Global Financial Crisis Causes: Deterioration in financial regulations led to increased risks.
Disparities and Job Losses
Growing inequality between wealthier and poorer nations.
Increased outsourcing resulting in job losses in advanced economies.
Free trade agreements contributing to localized issues despite overall benefits.
The Globalization Debate
Overview: Buying goods globally (e.g., vegetables from Mexico, clothing from Asia) is normalized.
Globalization Phases:
Globalization 1.0 (1492-1800): Dominated by nations, shaped by nationalism and religion.
Globalization 2.0 (1800-2000): Corporations take the lead, driven by multinationals seeking new markets.
Globalization 3.0 (2000-2010): Enabled by advances in electronic connectivity.
Globalization 4.0 (2010-Present): Continues with further technological advancements, including AI and robotics.
Barriers to Cross-Border Economic Activity
CAGE Analysis: A framework for understanding barriers based on:
Culture: Norms and beliefs that affect trade.
Administration: Historical government involvement in the economy.
Geography: Distance negatively affects trade costs.
Economics: Varying economic conditions affecting market access.
Gross Domestic Product (GDP)
Definition: The total monetary value of all finished goods and services produced within a country’s borders over a specific period.
Usage: Provides an economic snapshot and estimates a country’s size and growth rate.
Per Capita GDP: Calculated as ext{GDP}/ ext{Total Population}.
GDP Forecasts by Country
A summary of GDP forecast/estimates by major economies:
Global GDP: Estimated at 113,795,678 ext{ million USD} by 2025.
Notable countries include:
United States: 30,507,217 ext{ million USD} by 2025.
China: 19,231,705 ext{ million USD} by 2025.
Germany: 4,744,804 ext{ million USD} by 2025.
Other notable entries include Japan, the United Kingdom, France, and India.
Nominal GDP per Capita by Country
A detailed list of nominal GDP per capita for select countries:
Monaco: 256,581
Luxembourg: 140,941
Bermuda: 207,973
Ireland, Switzerland, and Singapore also score high on this metric.
Economic Overview of the United States
The U.S. economy is the largest and most technologically advanced globally, characterized as:
Market-oriented with minimal government control over companies or prices.
Emphasizes high flexibility in expanding and developing new products.
Current GDP: Approximately 81,695 ext{ per capita}, contributing to a total GDP of 27 ext{ Trillion USD}.
U.S. GDP by Sector
The ratio of services to manufacturing has increased, with services constituting 78% of GDP.
The shift signifies the growing dominance of the service sector in the economy over time.
Understanding Services
Definition: A service is a time-perishable, intangible experience performed for a customer as a co-producer.
Characteristics:
Active customer participation (e.g., medical treatment).
Services may or may not be tied to physical products.
Evolving Economy: The U.S. became a service economy in 1948, reflecting a shift toward service-centric operations.
Breakdown of the Service Sector
The U.S. service sector includes 96 million jobs across various industries:
Health and personal services, education, financial services, transport, hospitality, and more.
Service Supply Chain
Definition: A service supply chain is a network of suppliers, service providers, consumers, and supporting entities involved in:
Transaction of resources necessary for service production.
Transformation of these resources into services.
Delivery of these services to customers.
Differences Between Manufacturing and Service Supply Chains
Manufacturing Supply Chains:
Emphasize standardized, repeatable processes to ensure timely delivery.
Service Supply Chains:
Less tangible, more heterogeneous, more perishable.
Require different management strategies due to customer expectations for variety and customization.
Key Differences: Tangibility, interaction, labor content, input uniformity, and productivity measures.
Models of Service Supply Chains
Single-Level Bidirectional Relationship: Customer and service provider interact directly (examples include healthcare services, financial services).
Two-Level Bidirectional Relationship: Involves an intermediary supplier in the interaction (examples include medical prescriptions managed by pharmacies).