Globalization-of-Culture

Globalization of Culture

Learning Outcomes

  • At the end of the lesson, students should be able to:a. Analyze how various media drive various forms of global integration.b. Explain the dynamics between local and global cultural production.c. Explain how globalization affects religious practices and beliefs.

Media & Culture

Definition of Terms

  • Media:

    • Refers to the communication channels through which we disseminate news, music, movies, education, promotional messages, and other data.

  • Culture:

    • Defined as all the ways of life including arts, beliefs, and institutions of a population that are passed down from generation to generation.

Global Media Cultures

  • Globalization entails the spread of various cultures and ideas.

  • Media serves as the main conduit for the spread of global culture and ideas.

Media & Its Functions

  • Lule defines media as a means of conveying information through social channels of communication.

  • The forms of media include:

    • Print Media

    • Broadcast Media

    • Digital Media

Impact of Media on Society

  • Media shapes social behavior and can reorient family dynamics.

  • Marshall McLuhan's idea: "The medium is the message" indicates that the form of media influences the way the message is perceived.

  • The smartphone facilitates instant communication the world over.

  • Different media extend and amputate human senses, changing communication dynamics.

The World Today

  • Media impacts cultural globalization in two ways:

    1. Extensive transnational transmission of cultural products.

    2. Contribution to formation of communicative networks and social structures.

  • Global media cultures foster continuous cultural exchange, raising questions about identity, nationality, religion, behavioral norms, and lifestyles.

Various Forms of Global Integration

Factors affecting economic globalization

  1. Improvements in transportation and communication technology have lowered costs for transporting goods and services.

  2. Societal tastes favor the opportunities presented by reduced transportation and communication costs.

  3. Public policies greatly influence the character and pace of economic integration, not always promoting it.

Globalization of Religion

  • Religion's relationship with globalization is complex; religious adherents may prioritize spiritual beliefs over material wealth, while globalists focus less on spiritual outcomes.

Relationship of Religion to Globalization

  • Globalization can flatten cultural differences, erode local customs, and promote a secular capitalist lifestyle contrary to various religions.

  • Conversely, religion serves as a source of resistance against globalization and provides refuge for those opposed to its influences.

Largest Religions

  • Number of followers (millions):

    • Christianity: 2,200

    • Islam: 1,600

    • Hinduism: 1,100

    • Buddhism: 488

    • Folk Religions: 400

    • Shinto: 100

    • Sikhism: 28

    • Judaism: 17

When Did Globalization Start to Influence Religion?

  • The evolution of trade routes led to colonization in Asia, Africa, Central and South America, with religion integral to this process.

The Impact of Globalization

  • Cultural differences are flattened, local customs eroded, and a secular capitalist lifestyle proliferated.

What is Religion Nowadays?

  • It transcends mere beliefs, acting as a symbolic system that carries identity and delineates social and ethical boundaries.

  • Religion marks crucial life moments with rituals and serves as a mechanism for managing social and psychological tensions.

Role of Religion in Promoting World Peace

  • Moral principles from religious teachings are essential for reducing greed, hatred, and delusion—root causes of conflict.

UNESCO's Constitution Preamble

  • Emphasizes that "Since wars begin in the minds of men, it is in the minds of men that the defenses of peace must be constructed."

  • Peace requires reducing material desires, overcoming racial arrogance, and rejecting madness for worldly power.