CSC Vol.2 Chapter 13
SECTION 5: INVESTMENT ANALYSIS
Fundamental and Technical Analysis of investments.
CHAPTER OVERVIEW
Analysts use statistical, market, and industry information for security valuations.
Methods discussed: Fundamental analysis, Technical analysis.
LEARNING OBJECTIVES
Compare fundamental and technical analysis.
Explain the impact of three macroeconomic factors on investor expectations and security prices.
Understand industry classification and its effect on stock valuation.
Describe tools used in technical analysis.
KEY TERMS
Blue-chip, Chart analysis, Continuation pattern, Contrarian investors, Cycle analysis, Cyclical industry, Defensive industries, Economies of scale, Efficient market hypothesis, Emerging growth industries, Fundamental analysis, Growth industry, Head-and-shoulders formation, Mature industries, Moving average, Neckline, Quantitative analysis, Random walk theory, Rational expectations hypothesis, Resistance levels, Reversal pattern, Sentiment indicators, Speculative industry, Support levels, Technical analysis.
INTRODUCTION
A plethora of information aids in investment decision-making: market and economic data, stock charts, industry and company characteristics, and financial statistics.
Fundamental and technical analysis often misinterpreted; understanding is crucial for investment recommendations.
METHODS OF EQUITY ANALYSIS
Fundamental Analysis: Evaluates capital market, economic, and company conditions to find the intrinsic value of a security.
Focuses on macroeconomic factors, industry dynamics, and the issuer's profitability.
Technical Analysis: Studies historical stock price movements to predict future trends.
Analyze market sentiment and patterns, rather than fundamentals.
OVERVIEW OF FUNDAMENTAL ANALYSIS
Fundamental analysis determines the intrinsic value of securities by evaluating economic conditions, which can predict over or undervaluation.
Analysts focus on macroeconomic indicators (e.g., economic outlook) and industry characteristics (e.g., growth stage).
Profitability ratios are essential to gauge a company's ability to service debt and pay dividends.
OVERVIEW OF TECHNICAL ANALYSIS
Technical analysts predict future prices based on past movements; emphasize market sentiment over fundamentals.
Patterns in price movements can signal future trends, yet uncertain times can cause irrational investment behavior, influenced by mass psychology and computerized trading.
MARKET THEORIES
Efficient Market Hypothesis: Prices reflect all available information, implying consistent market behavior.
Random Walk Theory: Price changes are random, based solely on current stock price, minimizing predictability.
Rational Expectations Hypothesis: Investors act rationally, processing all available information for their decisions.
FISCAL POLICY IMPACT
Government spending and tax levels significantly influence economic performance and industry profitability.
Tax Changes: Higher taxes decrease disposable income; lower taxes can spur economic activity.
Government Spending: Stimulating spending boosts economy; cutbacks harm it.
MONETARY POLICY IMPACT
The Bank of Canada controls monetary policy, impacting inflation and credit availability through interest rate adjustments.
Rising bond yields indicate economic expansion, while falling yields suggest slower growth.
INFLATION IMPACT
Inflation creates uncertainty, leading to higher interest rates and lower corporate profits.
Future cash flow value declines during inflation, thus lowering corporate price-earnings ratios.
FUNDAMENTAL INDUSTRY ANALYSIS
Industry Classification: Key to understanding company stock valuation; can be based on products or market life cycles.
Competitive Forces: Porter's Five Forces analyze industry attractiveness and growth potential.
CLASSIFYING INDUSTRIES
By Product/Service, Life Cycle Stage (Emerging, Growth, Maturity, Decline), Competitive Forces, and Economic Cycle Reaction.
TECHNICAL ANALYSIS TOOLS
Chart Analysis: Visual representation of market data helps identify price patterns (e.g. support and resistance levels).
Support Level: Price point where demand is strong enough to stop the price from falling further.
Resistance Level: Price point where selling pressure overcomes buying pressure.
Quantitative Analysis: Uses statistics to identify behaviors in stock price movements, including moving averages.
Sentiment Indicators: Gauge market mood, enabling contrarian investment strategies.
Cycle Analysis: Forecasts market timing by examining cyclical trends.
SUMMARY
Fundamental and technical analysis aids in predicting security price changes; fundamental focuses on causes, while technical focuses on effects.
Macroeconomic factors (fiscal, monetary, inflation) shape investment strategies.
Industry classifications (cyclical, defensive, speculative) and competitive forces inform stock valuation.
Tools for technical analysis comprise chart analysis, quantitative statistics, and sentiment assessments.