Big Business and Industrialization in the US (Late 1800s)
Big Business in the Late 1800s US
- Prior to the Civil War, railroads were the only big business in the US.
- They became the model for big business development after the war, as the US rapidly industrialized.
Characteristics of Big Business
- Bureaucracies: Managed by professionals rather than owners.
- Led to the expansion of middle management.
- More staff, managers, and foremen were utilized.
- Financing: Financed by a national banking system centered on New York's Wall Street.
- Marketing: Marketed goods and services across the world.
- Wealth Generation: Generated significant wealth for owners, leading to a new class of industrial magnates.
- Examples: Andrew Carnegie, John Rockefeller, JPMorgan, Vanderbilt.
- New Business Practices: Adopted new accounting procedures and process management.
- Taylorism promoted efficiency.
Andrew Carnegie: A Big Business Leader
- Studying Carnegie's practices helps understand the new class of industrial capitalists, business innovations, and technological advancements of the period.
- Came of age in the 1850s.
- Early career:
- Worked at a textile mill.
- Messenger boy in a telegraph office, then telegraph operator.
- Recruited by the Pennsylvania Railroad.
- Worked as a secretary and personal telegrapher for a superintendent.
- Pennsylvania Railroad:
- Employed more than 4,000 people.
- Carnegie observed new business innovations that allowed trains to run on time and more efficiently.
- President J. Edgar Thomson practiced elaborate bookkeeping detailing minute aspects of operations.
- Carnegie moved up the ladder and ran the Western Division as the Pennsylvania Railroad became the largest private company in the world.
- By the 1870s, Carnegie owned and operated his own companies, building on Pennsylvania Railroad's examples.
- Owned the Keystone Bridge Company, which built the first steel arch bridge over the Mississippi River.
Carnegie's Business Innovations
- Vertical Integration: Lowered costs by purchasing related companies (suppliers and processors).
- Example: Purchased a controlling interest in the Union Iron Company to speed the flow to his Keystone Bridge Company.
- Eliminated middlemen to diminish time and costs.
- Steel Production:
- Recognized steel as a better material for rails, railroads, boilers, locomotives, and railroad cars.
- Purchased a steel plant in 1873 to feed his bridge-making company and other companies.
- Bought iron mines to produce the raw material for steel.
- Sold steel to other industries.
- Cut steel prices in half over a fifteen-year period, lowering the cost of his other products.
Horizontal Integration: John D. Rockefeller
- Companies attempted to gain control of the market for a single product.
- Rockefeller founded the Standard Oil Company in 1870.
- Gained preferential shipping rates from railroads, giving him a pricing advantage.
- Offered railroads a larger volume of oil shipments in exchange for discounted rates.
- Persuaded or coerced other local oil companies to sell their stock so that he controlled part or all of their companies.
- By 1882, controlled over 90% of the US's oil refining industry.
- Monopolies allowed Rockefeller to set prices as he liked because there was essentially no competition.
Sherman Antitrust Act of 1890
- Politicians became concerned about large outfits like Standard Oil, fearing they dampened competition and would hurt consumers.
- Attempted to restore competition by outlawing business combinations that were viewed as restraining trade or commerce (monopolies).
- In practice, the act was poorly worded and difficult to apply.
- Used the words "trust" and "monopoly," but didn't define those terms.
- Wasn't very effective and the emergence of industrial giants continued.
- By 1910, the US had already seen the growth and dominance of companies like Goodyear, General Electric, Westinghouse, Nabisco, and Eastman Kodak.