Stats -CH1

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Ch 1: Intro to Stats

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

What is Statistics?

Motivating Question: What do you think of when you hear

“statistics”?

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Possible Answers/Examples

Sports — play an important role in recruitment, drafting, and

making predictions

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Possible Answers/Examples

Sports — play an important role in recruitment, drafting, and

making predictions

Medicine — comment on the prevalence of disease/illness,

determine the effectiveness of medications/treatments, etc.

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Possible Answers/Examples

Sports — play an important role in recruitment, drafting, and

making predictions

Medicine — comment on the prevalence of disease/illness,

determine the effectiveness of medications/treatments, etc.

News — raise awareness (or chaos), report fads, political

results, etc.

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Possible Answers/Examples

Sports — play an important role in recruitment, drafting, and

making predictions

Medicine — comment on the prevalence of disease/illness,

determine the effectiveness of medications/treatments, etc.

News — raise awareness (or chaos), report fads, political

results, etc.

Take-Away

Statistics is actually a useful area of mathematical study for a

variety of careers. You will end up using statistics in professional

fields such as, psychiatry, medicine, sports, politics, business, etc.

and it is also important to understand statistical reports for

everyday life.

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

So, what is statistics?

Roughly, statistics is a way of using mathematical analysis to make

decisions on the basis of gathered data.

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

So, what is statistics?

Roughly, statistics is a way of using mathematical analysis to make

decisions on the basis of gathered data. More precisely,

Data (1.1) Information gathered from observations, counts,

measurements, or responses.

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

So, what is statistics?

Roughly, statistics is a way of using mathematical analysis to make

decisions on the basis of gathered data. More precisely,

Data (1.1) Information gathered from observations, counts,

measurements, or responses.

Statistics (1.1) The science of collecting, organizing, analyzing,

and interpreting data in order to make decisions.

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Statistics: this course

Since the study of statistics is based on the analysis of gathered

data, it is important to consider the way that data is gathered,

both in method and in source. In this course, we will:

go into detail about different methods for collecting data,

consider how the method of collection can affect the reliability

of the data and the conclusions we can draw from it,

consider different methods for analyzing data,

discover different statistical methods for drawing conclusions

from data,

and learn how to use statistics can be applied to a variety of

real-world scenarios.

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Why study statistics?

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Why study statistics?

Statistics provides useful

tools for making

informed decisions.

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Why study statistics?

Statistics provides useful

tools for making

informed decisions.

Statistics is often

misused—so it is

important to be able to

understand what counts

as a good statistical

inference.

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Section 1.1: Overview of Statistics

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Data sets

Data is of fundamental importance for statistics. You simply

cannot do statistics without data.

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Data sets

Data is of fundamental importance for statistics. You simply

cannot do statistics without data.

Data set

When we collect data, we gather it into what is called a data set.

The data set is just the collection of observations, counts,

measurements, or responses (what ever we were gathering).

Example

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Two Kinds of Data Sets

Population

A population is the collection of all outcomes, responses,

measurements, or counts that are of interest.

Sample

A sample is a subset of a population. In other words, a sample is

only part of the population.

Example: A study is being conducted about the quality of life of

chickens living on Blue Ridge Farm.

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Two Kinds of Data Sets

Population

A population is the collection of all outcomes, responses,

measurements, or counts that are of interest.

Sample

A sample is a subset of a population. In other words, a sample is

only part of the population.

Example: A study is being conducted about the quality of life of

chickens living on Blue Ridge Farm.

Population All of the chickens on living Blue Ridge Farm.

Sample The first 50 chickens caught that live on Blue Ridge

Farm.

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Examples: Population or Sample?

Determine if the following data sets are populations or samples.

Example 1

The household income of every third household in the United

States.

Example 2

The salary of each member of the New York Mets.

Example 3

The temperature in 65 out of the 100 counties of North Carolina.

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Examples 1: Population or Sample?

Example 1

The household income of every third household in the United

States.

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Examples 1: Population or Sample?

Example 1

The household income of every third household in the United

States.

Sample. The population would be the household income of every

household in the US.

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Examples 2: Population or Sample?

Example 2

The salary of each member of the New York Mets.

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Examples 2: Population or Sample?

Example 2

The salary of each member of the New York Mets.

Population–assuming the study is about the salaries of the Mets.

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Examples 3: Population or Sample?

Example 3

The temperature in 65 out of the 100 counties of North Carolina.

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Examples 3: Population or Sample?

Example 3

The temperature in 65 out of the 100 counties of North Carolina.

Sample–Is this a good sample for studying the overall temperature

of North Carolina?

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Populations vs Samples

Motivating Question

Why is it important to distinguish between populations and

samples?

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Populations vs Samples

Motivating Question

Why is it important to distinguish between populations and

samples?

Some Answers:

Can affect the reliability of the data.

May be relevant in determining what kind of conclusions can

be drawn from the data gathered.

Important if the study wants to be recreated. A good study

will always be able to be recreated.

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Example:

Example

The NC department of health is conducting a survey to determine

how many NC adults stay home from work when they have a cold.

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Example:

Example

The NC department of health is conducting a survey to determine

how many NC adults stay home from work when they have a cold.

What is the population relevant for this study?

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Example:

Example

The NC department of health is conducting a survey to determine

how many NC adults stay home from work when they have a cold.

What is the population relevant for this study? All NC adults.

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Example:

Example

The NC department of health is conducting a survey to determine

how many NC adults stay home from work when they have a cold.

What is the population relevant for this study? All NC adults.

Name an example of sample that might be used for this

study?

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Example:

Example

The NC department of health is conducting a survey to determine

how many NC adults stay home from work when they have a cold.

What is the population relevant for this study? All NC adults.

Name an example of sample that might be used for this

study? 10,000 NC adults selected at random.

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Example:

Example

The NC department of health is conducting a survey to determine

how many NC adults stay home from work when they have a cold.

What is the population relevant for this study? All NC adults.

Name an example of sample that might be used for this

study? 10,000 NC adults selected at random.

Bad sample choice:

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Example:

Example

The NC department of health is conducting a survey to determine

how many NC adults stay home from work when they have a cold.

What is the population relevant for this study? All NC adults.

Name an example of sample that might be used for this

study? 10,000 NC adults selected at random.

Bad sample choice: All male adults over 50 yrs old in

Watauga County.

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Example:

Example

The NC department of health is conducting a survey to determine

how many NC adults stay home from work when they have a cold.

What is the population relevant for this study? All NC adults.

Name an example of sample that might be used for this

study? 10,000 NC adults selected at random.

Bad sample choice: All male adults over 50 yrs old in

Watauga County.

Note: Whether some data set is a population or sample depends

on the context determined by the study in which the data set is

being used.

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Parameter vs Statistic

In order to help us distinguish between populations and sample, we

introduce some vocab to use in each case.

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Parameter vs Statistic

In order to help us distinguish between populations and sample, we

introduce some vocab to use in each case.

Parameter

A parameter is a numerical description of a population

characteristics, i.e., a general statement that describes the

population as a whole.

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Parameter vs Statistic

In order to help us distinguish between populations and sample, we

introduce some vocab to use in each case.

Parameter

A parameter is a numerical description of a population

characteristics, i.e., a general statement that describes the

population as a whole.

Example: LMC is conducting a survey to determine how many

credits of math graduating seniors have taken. Out of the 218

graduating seniors, 81 have taken more than 6 credits of math

classes.

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Parameter vs Statistic

In order to help us distinguish between populations and sample, we

introduce some vocab to use in each case.

Statistic

A statistic is a numerical description of a sample characteristic,

i.e., a statement that describes the outcomes/responses of a

particular sample.

Example: 100 Walmarts were selected across the country reported

that in June 2022 they sold an average of 81.4 gallons of ice cream

each day.

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Parameter vs Statistic

In order to help us distinguish between populations and sample, we

introduce some vocab to use in each case.

Statistic

A statistic is a numerical description of a sample characteristic,

i.e., a statement that describes the outcomes/responses of a

particular sample.

Example: 100 Walmarts were selected across the country reported

that in June 2022 they sold an average of 81.4 gallons of ice cream

each day.

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Examples: Parameter or Statistic?

Determine whether each of the following is a parameter or a

statistic.

Example 1

The freshman class at a university has an average math SAT score

of 514.

Example 2

In a random check of several hundred grocery stores, the FDA

found that 34% of the store were not storing fish at the proper

temperature.

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Results: Parameter or Statistic?

Example 1

The freshman class at a university has an average math SAT score

of 514.

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Results: Parameter or Statistic?

Example 1

The freshman class at a university has an average math SAT score

of 514.

Parameter—the population is the freshman class at the university.

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Results: Parameter or Statistic?

Example 1

The freshman class at a university has an average math SAT score

of 514.

Parameter—the population is the freshman class at the university.

Example 2

In a random check of several hundred grocery stores, the FDA

found that 34% of the store were not storing fish at the proper

temperature.

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Results: Parameter or Statistic?

Example 1

The freshman class at a university has an average math SAT score

of 514.

Parameter—the population is the freshman class at the university.

Example 2

In a random check of several hundred grocery stores, the FDA

found that 34% of the store were not storing fish at the proper

temperature.

Statistic—the randomly checked grocery stores are a sample.

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

2 Kinds of Statistics

Now that we have a better understanding of data sets, we can talk

about the kinds of statistics we can do with these data sets. There

are two main branches of statistics:

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

2 Kinds of Statistics

Now that we have a better understanding of data sets, we can talk

about the kinds of statistics we can do with these data sets. There

are two main branches of statistics:

1 Descriptive Statistics

2 Inferential Statistics

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Descriptive vs Inferential Statistics

Descriptive statistics is the branch that involves The

organization, summarization, and display of data. (Note, no

inferences are made nor conclusions drawn).

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Descriptive vs Inferential Statistics

Descriptive statistics is the branch that involves The

organization, summarization, and display of data. (Note, no

inferences are made nor conclusions drawn).

Inferential Statistics is the branch that involves the use of a

sample to draw conclusions and inferences about an overall

population. Note that probability is an important tool in drawing

these conclusions and inferences.

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Example: Descriptive or Inferential?

Example 1

A company creates a bar graph to represent profits earned in each

month of 2021.

Example 2

A school system decides to alter their curriculum to better prepare

students for the SAT based on test scores from previous years.

Example 3

A pharmacy decides to stop carrying a brand of gum after

analyzing its sales from the past year.

Example 4

A political campaign team creates a pie chart to present reasons

that voters support and oppose their campaign.

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Results: Descriptive or Inferential?

Example 1

A company creates a bar graph to represent profits earned in each

month of 2021.

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Results: Descriptive or Inferential?

Example 1

A company creates a bar graph to represent profits earned in each

month of 2021.–Descriptive

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Results: Descriptive or Inferential?

Example 1

A company creates a bar graph to represent profits earned in each

month of 2021.–Descriptive

Example 2

A school system decides to alter their curriculum to better prepare

students for the SAT based on test scores from previous

years.

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Results: Descriptive or Inferential?

Example 1

A company creates a bar graph to represent profits earned in each

month of 2021.–Descriptive

Example 2

A school system decides to alter their curriculum to better prepare

students for the SAT based on test scores from previous

years.—Inferential

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Results: Descriptive or Inferential?

Example 3

A pharmacy decides to stop carrying a brand of gum after

analyzing its sales from the past year.

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Results: Descriptive or Inferential?

Example 3

A pharmacy decides to stop carrying a brand of gum after

analyzing its sales from the past year.–Inferential

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Results: Descriptive or Inferential?

Example 3

A pharmacy decides to stop carrying a brand of gum after

analyzing its sales from the past year.–Inferential

Example 4

A political campaign team creates a pie chart to present reasons

that voters support and oppose their campaign.

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Results: Descriptive or Inferential?

Example 3

A pharmacy decides to stop carrying a brand of gum after

analyzing its sales from the past year.–Inferential

Example 4

A political campaign team creates a pie chart to present reasons

that voters support and oppose their campaign.–Descriptive

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Why Distinguish between Descriptive and

Inferential?

The divide between descriptive and inferential statistics is an

important one because both contribute different things to our

statistical study.

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Why Distinguish between Descriptive and

Inferential?

The divide between descriptive and inferential statistics is an

important one because both contribute different things to our

statistical study.

Within descriptive statistics, we ask important questions about

how to best organize and represent data. An important

precursor to making inferences and drawing conclusions.

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Why Distinguish between Descriptive and

Inferential?

The divide between descriptive and inferential statistics is an

important one because both contribute different things to our

statistical study.

Within descriptive statistics, we ask important questions about

how to best organize and represent data. An important

precursor to making inferences and drawing conclusions.

Within inferential statistics, we ask important questions about

what we can do with the data and representations we’ve come up

with. Here we are focused on making the reliable conclusions

from our data.

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Section 1.2: Data Classification

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

2 Kinds of Data

Qualitative Data Data entries consisting of attributes, labels, or

nonnumerical entries.

Examples: car models, cities, eye color,

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

2 Kinds of Data

Qualitative Data Data entries consisting of attributes, labels, or

nonnumerical entries.

Examples: car models, cities, eye color,

Quantitative Data Data entries consisting of numerical

measurements or counts.

Examples: population size, height, distance, salaries,

frequencies.

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Levels of Measurement

Within these two categories of data (qualitative and quantitative),

we can also identify different levels of measurement. These levels

are determined by the amount of calculation we can do with the

given data.

1 Nominal level

2 Ordinal level

3 Interval level

4 Ratio level

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Levels of Measurement: Nominal Level

Nominal

Data that can be put into qualitative categories without any kind

of mathematical sorting (i.e., without ordering)

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Levels of Measurement: Nominal Level

Nominal

Data that can be put into qualitative categories without any kind

of mathematical sorting (i.e., without ordering)

“Nominal” means “naming” so this is the level where the only

thing you can do with data is categorize it using labels.

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Levels of Measurement: Nominal Level

Nominal

Data that can be put into qualitative categories without any kind

of mathematical sorting (i.e., without ordering)

“Nominal” means “naming” so this is the level where the only

thing you can do with data is categorize it using labels.

Example: A data set consisting of the hometowns of LMC

students is at the nominal level. You could organize this data by

categorizing students by their hometown.

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Levels of Measurement: Ordinal Level

Ordinal

Data that can be put into an order of some sort (qualitative of

quantitative). In other words the data can be understood on some

kind of scale and placed in order on that scale.

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Levels of Measurement: Ordinal Level

Ordinal

Data that can be put into an order of some sort (qualitative of

quantitative). In other words the data can be understood on some

kind of scale and placed in order on that scale.

“Ordinal” means ordering so this is the level where the you are

able to put the data into an ordering. Note that both qualitative

and quantitative data can be ordered.

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Levels of Measurement: Ordinal Level

Ordinal

Data that can be put into an order of some sort (qualitative of

quantitative). In other words the data can be understood on some

kind of scale and placed in order on that scale.

“Ordinal” means ordering so this is the level where the you are

able to put the data into an ordering. Note that both qualitative

and quantitative data can be ordered.

Example: A data set consisting of the shade of blue of a closet of

t-shirts is at the ordinal level because it can be ordered from light

to dark.

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Levels of Measurement: Interval Level

Interval

At this level data can be meaningfully subtracted. In other words

you can subtract data entries and that calculation will be provide

information about the collected data.

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Levels of Measurement: Interval Level

Interval

At this level data can be meaningfully subtracted. In other words

you can subtract data entries and that calculation will be provide

information about the collected data.

Example: A data set consisting of the birth years of family

members is at the interval level. We can subtract birth years to

gain information about relative age.

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Levels of Measurement: Ratio Level

Ratio

Data entries at the ratio level can be understood as multiples of

one another.

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Levels of Measurement: Ratio Level

Ratio

Data entries at the ratio level can be understood as multiples of

one another.

Example: A data set consisting of the heights of trees on campus

falls at the ratio level of measurement. We are able to say that one

tree is twice as tall as another—hence, we are able to determine

whether data entries are multiples of another.

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Differentiating Interval vs Ratio

Use the following methods to differentiate between the interval and

ratio levels:

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Differentiating Interval vs Ratio

Use the following methods to differentiate between the interval and

ratio levels:

Ask if it makes sense to say that one entry is twice as much as

another.

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Differentiating Interval vs Ratio

Use the following methods to differentiate between the interval and

ratio levels:

Ask if it makes sense to say that one entry is twice as much as

another.

Example: It makes to say that something is twice as tall as

something else, but it doesn’t make sense to say that one

birth year is twice as much as another.

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Differentiating Interval vs Ratio

Use the following methods to differentiate between the interval and

ratio levels:

Ask if it makes sense to say that one entry is twice as much as

another.

Example: It makes to say that something is twice as tall as

something else, but it doesn’t make sense to say that one

birth year is twice as much as another.

Check for an “inherent zero”. An inherent zero is when a data

entry of zero means “none” or “no value”. Only data sets at

the ratio level have inherent zeros.

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Differentiating Interval vs Ratio

Use the following methods to differentiate between the interval and

ratio levels:

Ask if it makes sense to say that one entry is twice as much as

another.

Example: It makes to say that something is twice as tall as

something else, but it doesn’t make sense to say that one

birth year is twice as much as another.

Check for an “inherent zero”. An inherent zero is when a data

entry of zero means “none” or “no value”. Only data sets at

the ratio level have inherent zeros.

Example: A data set consisting amount in people’s savings

account is at the ratio because $0 on a bank statement means

there are no savings. However, temperature is not on the ratio

level because 0◦ does not mean no temperature.

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Hierarchy: Levels of Measurement

It’s important to remember that the levels of measurement form a

hierarchy so that the possible calculations increase as we move up

the hierarchy.

Nominal–name

Ordinal–order

Interval–subtract

Ratio–multiply

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Hierarchy: Levels of Measurement

It’s important to remember that the levels of measurement form a

hierarchy so that the possible calculations increase as we move up

the hierarchy.

Nominal–name

Ordinal–order

Interval–subtract

Ratio–multiply

Data entries that fall at the ratio level can be multiplies of one

another and they can be subtracted, ordered, and categorized.

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Examples

Determine which level of measurement each of the following stats

falls under.

Note: we always categorize data at the highest level of

measurement that it falls under.

Example 1

The distance employees of LMC commute to campus.

Example 2

The top ten fiction books on the New York Times Best Sellers List.

Example 3

The times a person wakes up each day in July 2022.

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Examples

Example 1

The distance employees of LMC commute to campus.

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Examples

Example 1

The distance employees of LMC commute to campus.

Ratio level: we can say that one employee has a commute twice as

long as another.

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Examples

Example 1

The distance employees of LMC commute to campus.

Ratio level: we can say that one employee has a commute twice as

long as another.

Example 2

The top ten fiction books on the New York Times Best Sellers List.

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Examples

Example 1

The distance employees of LMC commute to campus.

Ratio level: we can say that one employee has a commute twice as

long as another.

Example 2

The top ten fiction books on the New York Times Best Sellers List.

Ordinal level: The top ten list is ordered.

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Examples

Example 3

The times a person wakes up each day in July 2022.

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Examples

Example 3

The times a person wakes up each day in July 2022.

Interval Level: Wake-up times can be subtracted to say things like

“the subject woke up 5 minutes later the next day”. But it does

not make sense to say that one wake-up time is twice as much as

another.

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Examples

Example 3

The times a person wakes up each day in July 2022.

Interval Level: Wake-up times can be subtracted to say things like

“the subject woke up 5 minutes later the next day”. But it does

not make sense to say that one wake-up time is twice as much as

another.

Take-Away

The main take-away here is that when we’re conducting a

statistical study it is important to be aware of the kind of data we

have so that we know what tools we are able to use to analyze it.

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Section 1.3: Data Collection and

Experimental Design

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Motivation

It’s important to know how to design a statistical study for a

couple reasons:

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Motivation

It’s important to know how to design a statistical study for a

couple reasons:

1 If you want to conduct a statistical study of your own, then

you’ll have to design it from the ground up.

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Motivation

It’s important to know how to design a statistical study for a

couple reasons:

1 If you want to conduct a statistical study of your own, then

you’ll have to design it from the ground up.

2 If you’re trying to determine whether the conclusions of a

statistical study are reliable, then you’ll need to be able to

determine whether the study was well-designed.

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Designing a Statistical Study

A statistical study should (at least roughly) follow this outline:

Outline for Statistical Study

Step 1: Identify the variable(s) and the population.

Step 2: Develop a plan for collecting data.

Step 3: Collect the data.

Step 4: Describe the data (using descriptive statistics).

Step 5: Interpret the data and make decisions about the

population (using inferential statistics).

Step 6: Identify any possible errors.

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Designing a Statistical Study

A statistical study should (at least roughly) follow this outline:

Outline for Statistical Study

Step 1: Identify the variable(s) and the population.

Step 2: Develop a plan for collecting data.

Step 3: Collect the data.

Step 4: Describe the data (using descriptive statistics).

Step 5: Interpret the data and make decisions about the

population (using inferential statistics).

Step 6: Identify any possible errors.

For now, we’ll focus on steps 1-3 and discuss how to carry out

these steps reliably in order to set up a statistical study for success.

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Step 1: Identify Variables and Population

Population

The first step of any statistical study is to determine what

population is relevant to your study is. Note that this doesn’t

mean that you will collect data from the entire population—you

may still choose to use a sample.

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Step 1: Identify Variables and Population

Population

The first step of any statistical study is to determine what

population is relevant to your study is. Note that this doesn’t

mean that you will collect data from the entire population—you

may still choose to use a sample.

Variable(s)

The variables of a study are the focus or subject of the study. A

good indicator of a variable is that changes in the study.

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Step 1: Identify Variables and Population

Example

An electrical company in North Carolina is interested in studying

changes in average household electric bill costs throughout the

year.

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Step 1: Identify Variables and Population

Example

An electrical company in North Carolina is interested in studying

changes in average household electric bill costs throughout the

year.

What’s the relevant population?

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Step 1: Identify Variables and Population

Example

An electrical company in North Carolina is interested in studying

changes in average household electric bill costs throughout the

year.

What’s the relevant population?

All NC households with electric bills.

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Step 1: Identify Variables and Population

Example

An electrical company in North Carolina is interested in studying

changes in average household electric bill costs throughout the

year.

What’s the relevant population?

All NC households with electric bills.

What are the variables?

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Step 1: Identify Variables and Population

Example

An electrical company in North Carolina is interested in studying

changes in average household electric bill costs throughout the

year.

What’s the relevant population?

All NC households with electric bills.

What are the variables?

Electric bill amounts

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Examples: Populations and variables

Example 1

The provost wants to study the average number of hours LMC

students spend studying each day of the week.

Example 2

A town’s animal control office wants to determine how many pets

in the town are spayed or neutered.

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Examples: Populations and variables

Example 1

The provost wants to study the average number of hours LMC

students spend studying each day of the week.

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Examples: Populations and variables

Example 1

The provost wants to study the average number of hours LMC

students spend studying each day of the week.

Population: All LMC students.

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Examples: Populations and variables

Example 1

The provost wants to study the average number of hours LMC

students spend studying each day of the week.

Population: All LMC students.

Variable: Day of the week.

Variable: Hours spent studying in a day.

Example 2

A town’s animal control office wants to determine how many pets

in the town are spayed or neutered.

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Examples: Populations and variables

Example 1

The provost wants to study the average number of hours LMC

students spend studying each day of the week.

Population: All LMC students.

Variable: Day of the week.

Variable: Hours spent studying in a day.

Example 2

A town’s animal control office wants to determine how many pets

in the town are spayed or neutered.

Population: All pets in the town.

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Examples: Populations and variables

Example 1

The provost wants to study the average number of hours LMC

students spend studying each day of the week.

Population: All LMC students.

Variable: Day of the week.

Variable: Hours spent studying in a day.

Example 2

A town’s animal control office wants to determine how many pets

in the town are spayed or neutered.

Population: All pets in the town.

Variable: Pet status as spayed/neutered or not.

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Step 2: Plan for Collecting Data

Two Methods of Data Collection

1 Simulation: The use of a mathematical or physical model to

reproduce the conditions of a situation or process.

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Step 2: Plan for Collecting Data

Two Methods of Data Collection

1 Simulation: The use of a mathematical or physical model to

reproduce the conditions of a situation or process.

2 Survey: An investigation of one or more characteristics of a

population, which is most often carried out by asking people

for their responses to established questions.

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Simulations

Examples

Using a computer program to simulate population sizes of

predator-prey relations.

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Simulations

Examples

Using a computer program to simulate population sizes of

predator-prey relations.

Automobile manufacturers using test dummies to assess the

effects of car crashes.

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Simulations

Examples

Using a computer program to simulate population sizes of

predator-prey relations.

Automobile manufacturers using test dummies to assess the

effects of car crashes.

Features of Simulations

They are often more practical and safer.

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Simulations

Examples

Using a computer program to simulate population sizes of

predator-prey relations.

Automobile manufacturers using test dummies to assess the

effects of car crashes.

Features of Simulations

They are often more practical and safer.

They allow us to study impossible scenarios.

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Survey

Examples

Surveys usually take the form of a questionnaire carried out

through interview, the internet, phone, or mail.

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Survey

Examples

Surveys usually take the form of a questionnaire carried out

through interview, the internet, phone, or mail.

The US census.

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Survey

Examples

Surveys usually take the form of a questionnaire carried out

through interview, the internet, phone, or mail.

The US census.

Student evaluations of instructors.

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Survey

Examples

Surveys usually take the form of a questionnaire carried out

through interview, the internet, phone, or mail.

The US census.

Student evaluations of instructors.

Features of Surveys

Surveys are practical and can be far-reaching (allowing for

larger sample sizes).

Surveys need to be carefully designed so that the survey

questions do not lead to biased results.

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Kinds of Statistical Studies

There are two different kinds of statistical studies:

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Kinds of Statistical Studies

There are two different kinds of statistical studies:

Observational Study

An observational study is when the researcher collects and

analyzes the data without intervening.

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Kinds of Statistical Studies

There are two different kinds of statistical studies:

Observational Study

An observational study is when the researcher collects and

analyzes the data without intervening.

Examples:

Cholera Outbreak of 1854

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Kinds of Statistical Studies

There are two different kinds of statistical studies:

Observational Study

An observational study is when the researcher collects and

analyzes the data without intervening.

Examples:

Cholera Outbreak of 1854

your semester projects

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Kinds of Statistical Studies

There are two different kinds of statistical studies:

Observational Study

An observational study is when the researcher collects and

analyzes the data without intervening.

Examples:

Cholera Outbreak of 1854

your semester projects

Experiment

An experiment is when the researcher introduces specifics changes

in order to observe the effects of these changes.

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Kinds of Statistical Studies

There are two different kinds of statistical studies:

Observational Study

An observational study is when the researcher collects and

analyzes the data without intervening.

Examples:

Cholera Outbreak of 1854

your semester projects

Experiment

An experiment is when the researcher introduces specifics changes

in order to observe the effects of these changes.

Example: Pavlov’s experiment on classical conditioning

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Observational Study vs Experiment

The key difference between observational studies and experiments

are the role that the research plays in the study.

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Observational Study vs Experiment

The key difference between observational studies and experiments

are the role that the research plays in the study.

In observational studies, the researcher only plays a passive,

observational role. They do not play any kind of interactive role

with what they are studying.

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Observational Study vs Experiment

The key difference between observational studies and experiments

are the role that the research plays in the study.

In observational studies, the researcher only plays a passive,

observational role. They do not play any kind of interactive role

with what they are studying.

In experiments, the researcher manipulates one variable to see

how it affects another variable, which requires active interaction

with what they are studying.

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Variables

Variables in Observational Studies

1 Response Variables A variable that is the primary focus of

observation in the study.

2 Explanatory Variable A variable that may explain changes in

the response variable. Note an observational study may not

have explanatory variables.

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Variables

Variables in Observational Studies

1 Response Variables A variable that is the primary focus of

observation in the study.

2 Explanatory Variable A variable that may explain changes in

the response variable. Note an observational study may not

have explanatory variables.

Variables in Experiments

1 Independent Variable: A variable that is stand alone. That

is, they do not change as a result of other variables in the

study.

2 Dependent Variables: these are variables that do depend on

another variable. In other words, these variables change in

response to a change in another variable.

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Experimental Design

3 key elements of a well designed experiment:

1 control

2 randomization

3 replication

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Control

It is important for the researcher to have sufficient control over an

experiment. If there isn’t sufficient control, then the results of the

experiments may be biased.

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Control

It is important for the researcher to have sufficient control over an

experiment. If there isn’t sufficient control, then the results of the

experiments may be biased.

Confounding variables

A confounding variable occurs when the researcher cannot tell

the difference between the effects of different factors on the

variable.

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Control

It is important for the researcher to have sufficient control over an

experiment. If there isn’t sufficient control, then the results of the

experiments may be biased.

Confounding variables

A confounding variable occurs when the researcher cannot tell

the difference between the effects of different factors on the

variable.

Example: A coffee shop is experimenting about how offering

different kinds of food increases business. But if a local attraction

opens down the road at the same time as this experiment, then it

will not be clear what the cause of the increase in business is. In

this case, the opening of the local attraction is the confounding

variable.

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Control

Blinding

The technique of blinding is when subjects of the experiment do

not know whether they are receiving treatment or the placebo.

That is, the do not know whether they are a part of the test group

or the control group.

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Control

Blinding

The technique of blinding is when subjects of the experiment do

not know whether they are receiving treatment or the placebo.

That is, the do not know whether they are a part of the test group

or the control group.

Example: Scientists who are testing the side-effects of a new

pharmaceutical may use the technique of blinding so that the

subjects are more likely to give genuine reactions and responses to

the treatment.

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Control

Blinding

The technique of blinding is when subjects of the experiment do

not know whether they are receiving treatment or the placebo.

That is, the do not know whether they are a part of the test group

or the control group.

Example: Scientists who are testing the side-effects of a new

pharmaceutical may use the technique of blinding so that the

subjects are more likely to give genuine reactions and responses to

the treatment.

This technique counteracts the placebo effect which is when

subjects reacts favorably to a placebo even though they have not

been given the actual treatment.

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Randomization

During the set-up of an experiment, researchers will often have to

assign subjects to different groups—test groups and control

groups. It is important that groups are not set-up in a way that

introduces bias.

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Randomization

During the set-up of an experiment, researchers will often have to

assign subjects to different groups—test groups and control

groups. It is important that groups are not set-up in a way that

introduces bias.

Randomization

Randomization is the method of randomly assigning subjects to

groups.

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Randomization

Methods of Randomization

Completely Randomized Design: Here subjects are

assigned to treatment groups completely at random.

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Randomization

Methods of Randomization

Completely Randomized Design: Here subjects are

assigned to treatment groups completely at random.

Randomized Block Design: This method is used if there is

some property or characteristic that researchers want to make

sure is distributed throughout the experiment. For instance,

subjects may be first broken into age group and then randomly

assigned to a treatment group from within their age group.

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Replication

Replication

A good experiment or study should always be able to be

replicated. Replication is a test of the validity and reliability of

the experiment’s results.

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Replication

Replication

A good experiment or study should always be able to be

replicated. Replication is a test of the validity and reliability of

the experiment’s results.

Why is replication important?

When an experiment or study is replicated and the same

conclusions are drawn from the replication, then we get a

better confirmation of those conclusions. We have more

reason to accept them.

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Replication

Replication

A good experiment or study should always be able to be

replicated. Replication is a test of the validity and reliability of

the experiment’s results.

Why is replication important?

When an experiment or study is replicated and the same

conclusions are drawn from the replication, then we get a

better confirmation of those conclusions. We have more

reason to accept them.

If an experiment cannot be replicated, then it suggests that

there was something specific about it’s process that could

have biased the results.

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Step 3: Collect the Data

An important component of data collection is using a reliable

sampling method. There are several sampling methods to consider:

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Step 3: Collect the Data

An important component of data collection is using a reliable

sampling method. There are several sampling methods to consider:

Sampling Methods

1 Random sampling

2 Stratified Sample

3 Cluster Sample

4 Systematic Sample

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Sampling Methods

Random Sampling

A random sample is one in which every member of the population

is equally likely to be selected for the sample.

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Sampling Methods

Random Sampling

A random sample is one in which every member of the population

is equally likely to be selected for the sample.A simple random

sampling is when every member of the population has an equal

chance of being selected and every possible sample (of the same

size) is equally likely to be the actual sample.

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Sampling Methods

Random Sampling

A random sample is one in which every member of the population

is equally likely to be selected for the sample.A simple random

sampling is when every member of the population has an equal

chance of being selected and every possible sample (of the same

size) is equally likely to be the actual sample.

Example: One way to select a random sample is to assign every

member of the population a number and then randomly select

numbers to include in the sample.

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Sampling Methods

Random Numbers in Excel

Note that you can generate a random number in excel using the

command =RANDBETWEEN(lower number, higher number).

This can allow you to generate a random sample.

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Sampling Methods

Stratified Sample

In a stratified sample, the population is broken into groups or

strata before the sample is selected. This is to ensure that some

members from each group are included in the sample.

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Sampling Methods

Stratified Sample

In a stratified sample, the population is broken into groups or

strata before the sample is selected. This is to ensure that some

members from each group are included in the sample.

Example: If a new drug is being tested, then a stratified sample

may be used to ensure that people all of ages are being tested. To

do this, the population would be broken into groups by age before

the sample is selected.

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Sampling Methods

Stratified Sample

In a stratified sample, the population is broken into groups or

strata before the sample is selected. This is to ensure that some

members from each group are included in the sample.

Example: If a new drug is being tested, then a stratified sample

may be used to ensure that people all of ages are being tested. To

do this, the population would be broken into groups by age before

the sample is selected.

30 − 39 40 − 49 50 − 59

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Sampling Methods

Cluster Sample

A cluster sample is used when the population is naturally divided

into groups and it is appropriate to use one or more (but not all of

them) of these groups as the sample.

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Sampling Methods

Cluster Sample

A cluster sample is used when the population is naturally divided

into groups and it is appropriate to use one or more (but not all of

them) of these groups as the sample.

Example: A study about what LMC students think about the new

food service in the cafeteria could be conducted using a cluster

sample. LMC students are naturally divided into groups based on

the dorms where they live. For this study the sample could be

chosen as the students in one or more specific dorms.

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Sampling Methods

Systematic Sample

A systematic sample involves assigning each member of the

population, then ordering the members of the population, and

systematically selecting them. That is, a random number is

selected as a starting place and then you select every nth member

of the list.

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Sampling Methods

Systematic Sample

A systematic sample involves assigning each member of the

population, then ordering the members of the population, and

systematically selecting them. That is, a random number is

selected as a starting place and then you select every nth member

of the list.

Example:

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Sampling

All of these sampling methods can be useful, but it is important to

consider the details of the study and data collection to ensure that

a sampling method does not introduce bias.

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Sampling

All of these sampling methods can be useful, but it is important to

consider the details of the study and data collection to ensure that

a sampling method does not introduce bias.

Convenience Sampling

One method of sampling that should be avoided is called

convenience sampling. This method is when members of the

population are selected for the sample out of convenience.

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Bad Statistics

Throughout this chapter, we’ve emphasized the importance of how

a statistical study is designed and the fact that statistical methods

can sometimes be misused. To further illustrate the significance of

this, let’s look at some example of failed statistical studies.

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Bad Statistics

Throughout this chapter, we’ve emphasized the importance of how

a statistical study is designed and the fact that statistical methods

can sometimes be misused. To further illustrate the significance of

this, let’s look at some example of failed statistical studies.

Failures of Statistics

The Law of Small Numbers

Francis Galton’s work on heredity and intelligence.

Norwegian testing of the meningococcus vaccine.

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

The Law of Small Numbers

The Law of Small Numbers

This the incorrect belief that a small sample will display the same

behavior as the total population.

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

The Law of Small Numbers

The Law of Small Numbers

This the incorrect belief that a small sample will display the same

behavior as the total population.

This law is appealed to quite commonly and can lead to

harmful generalizations about a population.

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

The Law of Small Numbers

The Law of Small Numbers

This the incorrect belief that a small sample will display the same

behavior as the total population.

This law is appealed to quite commonly and can lead to

harmful generalizations about a population.

Has been appealed to in politics, medicine, for new articles.

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

The Law of Small Numbers

The Law of Small Numbers

This the incorrect belief that a small sample will display the same

behavior as the total population.

This law is appealed to quite commonly and can lead to

harmful generalizations about a population.

Has been appealed to in politics, medicine, for new articles.

To be sure that a conclusion from a statistical study is

reliable, it is necessary to determine that the chosen sample is

representative.

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Francis Galton

Galton’s work on Intelligence

Francis Galton was a scientist working in the 1800s in a

variety of fields. He hypothesized that human intelligence is

hereditary—i.e., passed on through genetics.

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Francis Galton

Galton’s work on Intelligence

Francis Galton was a scientist working in the 1800s in a

variety of fields. He hypothesized that human intelligence is

hereditary—i.e., passed on through genetics.

Galton’s work on intelligence was problematic in several ways:

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Francis Galton

Galton’s work on Intelligence

Francis Galton was a scientist working in the 1800s in a

variety of fields. He hypothesized that human intelligence is

hereditary—i.e., passed on through genetics.

Galton’s work on intelligence was problematic in several ways:

He ignored confounding variables—such as the role that

environmental influences play.

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Francis Galton

Galton’s work on Intelligence

Francis Galton was a scientist working in the 1800s in a

variety of fields. He hypothesized that human intelligence is

hereditary—i.e., passed on through genetics.

Galton’s work on intelligence was problematic in several ways:

He ignored confounding variables—such as the role that

environmental influences play.

He did not conduct his study in a systematic and rigorous way.

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Francis Galton

Galton’s work on Intelligence

Francis Galton was a scientist working in the 1800s in a

variety of fields. He hypothesized that human intelligence is

hereditary—i.e., passed on through genetics.

Galton’s work on intelligence was problematic in several ways:

He ignored confounding variables—such as the role that

environmental influences play.

He did not conduct his study in a systematic and rigorous way.

There is evidence that he fabricated at least some of the

statistical evidence he relied on.

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Francis Galton

Galton’s work on Intelligence

Francis Galton was a scientist working in the 1800s in a

variety of fields. He hypothesized that human intelligence is

hereditary—i.e., passed on through genetics.

Galton’s work on intelligence was problematic in several ways:

He ignored confounding variables—such as the role that

environmental influences play.

He did not conduct his study in a systematic and rigorous way.

There is evidence that he fabricated at least some of the

statistical evidence he relied on.

Consequences

The conclusions of Galton’s research and the theory that

intelligence is purely hereditary was used to justify oppressive social

programs and gave rise to eugenics movements.

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Meningococcus vaccine in Norway

Meningococcus vaccine study

In Norway, one-hundred and eighty thousand teenagers were

subjects of a test of a new vaccine for meningococcus. Going

into the study, subjects were told that “it is unlikely to expect

serious complications” as a result of the trial.

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Meningococcus vaccine in Norway

Meningococcus vaccine study

In Norway, one-hundred and eighty thousand teenagers were

subjects of a test of a new vaccine for meningococcus. Going

into the study, subjects were told that “it is unlikely to expect

serious complications” as a result of the trial.

Before the study, began the researchers were aware that

serious side-effects of the vaccine could not be ruled out, but

they neglected to honestly report this to the subjects of the

study.

Ch 1: Intro to Stats

Section 1.1: Overview of Statistics

Section 1.2: Data Classification

Section 1.3: Data Collection and Experimental Design

Meningococcus vaccine in Norway

Meningococcus vaccine study

In Norway, one-hundred and eighty thousand teenagers were

subjects of a test of a new vaccine for meningococcus. Going

into the study, subjects were told that “it is unlikely to expect

serious complications” as a result of the trial.

Before the study, began the researchers were aware that

serious side-effects of the vaccine could not be ruled out, but

they neglected to honestly report this to the subjects of the

study.

Several subjects of the trial did experience serious side-effects,

including the development of serious neurological diseases.

Ch 1: Intro to Stats