Aggregate Demand in Keynesian Analysis
12.1 Aggregate Demand in Keynesian Analysis
Learning Objectives
Explain definitions of real GDP, recessionary gaps, and inflationary gaps.
Recognize the Keynesian Aggregate Demand/Aggregate Supply (AD/AS) model.
Identify factors determining consumption and investment expenditures.
Analyze factors influencing government spending and net exports.
Keynesian Focus on Aggregate Demand
The Keynesian perspective emphasizes aggregate demand as a critical determinant of output.
Firms produce goods and services only if they anticipate sales.
Real GDP is responsive to the level of demand in the economy in contrast to potential GDP, which reflects available resources.
Figure 12.3 illustrates the Keynesian AD/AS model, displaying how the Short-Run Aggregate Supply (SRAS) curve behaves:
Horizontal below potential GDP, indicating that output can change without affecting prices when AD shifts.
Vertical at potential GDP, showing that at full employment, changes in AD will primarily influence price levels rather than output.
Recessionary and Inflationary Gaps
If AD falls while starting from potential output (Yp), the economy enters a recessionary gap (Y < Yp), leading to underemployment and reduced output.
Conversely, if AD increases excessively, it can create an inflationary gap, pushing output beyond potential GDP, resulting in inflation.
Keynes argued these gaps can persist over extended periods without intervention.
The government should intervene by:
Increasing spending during recessions to boost AD.
Decreasing spending during economic booms to control inflation.
Components of Aggregate Demand
Aggregate demand is defined as total planned expenditure on domestic goods and services, consisting of four principal components:
Consumption Expenditure
Investment Expenditure
Government Spending
Net Exports (the balance of exports and imports).
What Determines Consumption Expenditure?
Consumption expenditure refers to household spending on:
Durable Goods: Long-lasting items (e.g., automobiles).
Nondurable Goods: Items consumed quickly (e.g., groceries).
Services: Intangible goods (e.g., healthcare, entertainment).
Key Factors Influencing Consumption:
Disposable Income: Income after taxes; a primary determinant of consumption.
Expected Future Income: Consumer optimism can drive spending.
Wealth: Rising household wealth can lower saving rates.
For instance, stock market gains can increase consumption but downturns can lead to increased savings.
What Determines Investment Expenditure?
Investment expenditure relates to spending on:
Producer’s Durable Equipment and Software
Nonresidential Structures (factories, offices)
Changes in Inventories
Residential Structures (homes, apartments).
Crucial factors include expectations of future profits and interest rates:
Expectations of Future Profits: Higher expected profits can boost investment.
Interest Rates: Lower rates encourage investment by reducing opportunity costs.
Historical Context: U.S. investment levels rose sharply during economic growth in the late 1990s but fell during the recession of 2001.
What Determines Government Spending?
Government spending affects AD and is crucial during economic downturns, where it can stimulate the economy through:
Federal, state, and local budgets that shape aggregate demand.
Key Insights:
Increased government expenditure raises AD, while tax adjustments can also influence consumption and investment patterns.
What Determines Net Exports?
Net exports (exports minus imports) contribute to aggregate demand:
Exports: Domestic goods sold abroad.
Imports: Foreign goods consumed domestically.
Fluctuations in net exports arise from:
Relative Growth Rates: Economic conditions in importing countries affect demand.
Relative Prices: Changes in competitiveness due to pricing or exchange rates can impact exports and imports.
Summary of Determinants of Aggregate Demand
Decreasing Aggregate Demand Factors:
Increase in taxes
Decreased income
Higher interest rates
Increased savings desire
Reduced wealth
Lower expectations of future income
Increasing Aggregate Demand Factors:
Decrease in taxes
Increased income
Lower interest rates
Reduced savings desire
Increased wealth
Higher expectations of future income
Investment Factors:
Decreasing investment: Falling expected returns, rising interest rates, decreased business confidence.
Increasing investment: Rising expected returns, declining interest rates, increased business confidence.
Government Spending:
Decrease: Reduction in government spending or tax increases.
Increase: Expansion of government spending or tax cuts.
Net Exports Factors:
Decrease in foreign demand, increase in U.S. goods prices.
Increase in foreign demand, decrease in U.S. goods prices.