Organisational Structures of Multinational Corporations
Organisational Structures of Multinational Corporations
Types of Organisational Structures
- Necessity of Organisational Structures
- Businesses begin as small enterprises with the founder managing all activities.
- As a company expands, it becomes challenging for one person to coordinate all employees, which leads to the need for formal organisational structures.
- Organisational structures define relationships among company parts, influence information flow, and help achieve organisational objectives.
Functional Organisational Structure
Basic Concept
- A functional structure organizes departments based on main business functions (production, marketing, accounting).
- As the company expands internationally, an export department may be added to handle international activities.
- Simplified example of an international car manufacturer:
- 1st Level: Corporate Management
- 2nd Level: Exporting, Production, Marketing, Accounting
- 3rd Level: Product-specific departments (e.g., types of cars produced)
Advantages
- High degree of specialization and efficiency.
- Economies of scale (e.g., bulk purchasing).
- Clear departmental objectives (e.g., marketing maximizes sales, production minimizes costs).
Disadvantages
- Potential for inter-departmental conflicts (e.g., production vs. marketing on special requests).
- Coordination and communication issues requiring corporate management intervention.
Divisional Organisational Structure
Basic Concept
- Division structure emerges as companies grow and find functional structures inadequate for coordination.
- Organizes departments by product lines, regions, or customer types (e.g., corporate vs. consumer).
- Example in car industry: Each product line has its own production, marketing, and accounting departments under corporate management.
Advantages
- Focused approach enables specialization per product line (e.g., sports cars, SUVs).
- Easier assessment of each division's contribution to company success.
Disadvantages
- Inefficient resource usage due to duplication of departments.
- Conflicts arise if divisions operate independently without coordination (e.g., marketing strategies).
Evaluating Organisational Structures of MNCs
- Criteria for Evaluation:
- Responsibilities: Managerial accountability at various hierarchy levels (centralized vs. decentralized).
- Communication Channels:
- Top-down decision-making (chain of command).
- Reporting structures: Tall (many levels) vs. flat (few levels) hierarchies.
- Coordination Effort: Necessary integration of activities across departments or divisions, affecting overall efficiency.
Responsibilities
- Authority vs. Delegation:
- Centralized structures concentrate decision-making power at the top level, while decentralized structures allow lower management levels to make decisions.
Communication and Reporting Channels
- Importance of Communication:
- Ensures efficient decision-making and departmental integration.
- Tools include informative intranets, email, teleconferencing, and virtual teams, which enhance coordination across different locations.
Coordination Effort
- Vertical Coordination: Management links higher and lower levels to achieve objectives.
- Horizontal Coordination: Critical for inter-departmental activities at similar managerial levels, especially in larger MNCs.
In Summary:
- Organisational structures define relationships, guide information flow, and affect overall efficiency.
- Understanding advantages and disadvantages helps in adapting to international markets effectively.
- Evaluating structures based on criteria like responsibilities, communication, and coordination is essential for organisational success in multinational companies.