Ch. 3 - Perception
taking sensory input and interpreting it meaningfully (via inference & learning)
→ main types: visual, auditory, olfactory, haptic (touch) & gustatory (taste)
distal stimulus - object/event in real world
proximal stimulus - sensory registration (upside down; backwards etc.)
percept - meaningful interpretation of proximal stimulus
!! not the same (e.g. size constancy)
pattern recognition - categorization of object/event to a class
Gestalt Approach
whole > sum of its parts
principles of organization:
proximity (near) vs similarity (alike)
continuation (following continued lines/curves rather than breaks)
closure (filling in the gaps)
common fate (group of elements move together; e.g. traffic on road)
→ under the law of pragnanz where simple > complex
figure-ground organization: distinguishing objects from background
is it a baby or trees with their tree branches?
subjective/illusory contours: perception not fully determined by stimulus)
e.g. phantom triangle made by other shapes
In Research
property of emergence: wholes can show new properties as parts combine.
configural superiority effect (CSE): when odd elements are detected faster in complex groups than simple groups
Bottom-Up Processing
few sensory input → combined step by step → percept
(built from distal stim. therefore no prior knowledge needed)
→ one way system, no feedback (can’t revise), automatic/reflexive processing
template matching
sensory input compared to template/pattern
near exact pattern match
problems: large number of stored templates, variability struggle, only works w/ clean & predictable stim
feature analysis
recognition when objects → features/parts
dog → ears, tail, eyes, paws
bierderman’s recognition by components: objects = geons (aka basic 3D shapes)
geon + arrangement → recognition
supporting evidence: neuroscience, visual search tasks, letter confusions, auditory/speech perception
problems: no clear definition on what counts as a feature & there’s too many to recognize an object, misses overall arrangement
prototype matching
input compared to prototype (most typical representation of a category)
doesn’t require exact features; depends on overall similarity (approx. matches)
supporting evidence: posner & keele’s dot pattern study (distorted were grouped w/o seeing the prototype), 1999 face recognition study (“prototype” recognized after seeing altered face photos of it)
Top-Down Processing
perception guided by what you already know (context, expectations, past learning)
!! perception is when top-down & bottom-up processing interacts
Marr’s Model of Visual Perception
perception uses special modules which work separately as bottom-up processes
primal sketch - 2D map of edges/brightness/contours; no meaning yet
2½D sketch - shading, texture, depth
3D sketch - incorporates top-down knowledge to reconigze objects + give meaning
Perceptual Learning
→ perception improves w/ practice + experience, training attention to the right details
e.g. gibson & gibson’s card task: spot the original card hidden among similarities
Word Superiority Effect
→ being able to identify a letter best in a familiar word than in jumbles or in isolation
(supports that context helps perception)
connectionist model (mcclelland & rumelhart)
letters & words = many simple units (aka nodes)

Holistic Processing
→ seeing something as a whole, rather than separate features
e.g. laguesse & rossion - holistic face perception
composite face illusion: same top halfs of a face look different when the bottom halfs are different
other-race effect (ORE): easier to recognize faces of your same race than different due to more perceptual experience
Constructivist Perception
perception = ambiguous/incomplete sensory input (proximal stimulus) + learned knowledge regarding stimulus (to fill missing gaps)
e.g. 2D retinal image → 3D mental picture via active interpretation
Direct Perception (Gibson)
argument: sensory input provides organized information where mental construction isn’t as required, therefore, perception = direct pick-up of information
e.g. invariance - stable patterns that can be recognizable despite being “different” (such as a melody in diff. key)
evidence: point-light displays (johansson) used to show perceptual invariance via dots on key joints + relative motion patterns → perceived as human movement
affordance - the possibility for actions that an object offers (dependent on the ability of the object)
can be too vague/circular
!! perception linked to action & behavior
Visual Agnosia
→ where people can see but can’t recognize what they’re looking at (able to sense but not perceive well)
*not a memory problem
apperceptive agnosia - inability to distinguish visual shapes (able to see outlines but cannot categorize)
associative agnosia - inability to recognize what objects actually are (able to categorize/describe)
prosopagnosia - face blindness; inability to recognize faces as a whole
Unilateral Neglect (hemineglect)
→ damage to parietal cortex results in ignoring one side of space (usually left side)