Exam 2
Yale approach to persuasion (this covers everything on Who (e.g., credibility) says what
(e.g., fear appeals) to whom (e.g., good mood or bad mood))
ELM (what is it, what does it postulate, etc.)
Factors that reduce persuasion
Minority influence, what it is, how it can happen
Attitude inoculation
Triplett (1988)
Social facilitation (how does it affect performance, why, when)
Zajonc (1965)
In social facilitation, what factors contribute to the production of arousal?
Social loafing (why it happens, consequences of it, when it happens, etc.); how to prevent
it
Group polarization (why, when, how it occurs, consequences of it)
Group think (why, when, how it occurs, consequences); how can we prevent it;
Janis & Mann’s Guidelines for effective group decision-making
Deindividuation (why, when, how it occurs, what does it do)
Stereotypes vs. prejudice vs. discrimination (differences, similarities between these
concepts)
Modern racism (characteristics, consequences)
Clark & Clark (1947)
Causes of prejudice (“cognitive” vs. “hot” theories of stereotyping and prejudice)
What does it means to say stereotype activation happens automatically? Given the current
research, does this statement seem true?
Belief in a just world
Scapegoat theory
Conflict theory
Stereotype threat
Self-fulfilling prophecy
Word et al., 1974
Social identity theory
Reducing prejudice (know each method we discussed in class; e.g., contact hypothesis,
jig saw classroom, etc)
Know Sherif’s study (Eagles and Rattlers study) on reducing conflict. What does the
study tell us about reducing conflict between groups?
Minimal group paradigm studies (what do they find)
Out-group homogeneity
Perceived vs. actual conflict group conflict (how do we perceive group differences and
what are the implications)
Types of dilemmas
Types of aggression
Theories of aggression (instinct theories; biological causes; frustration-aggression model;
Berkowitz’s revision)
Social learning theory (Bandura)
Television and aggression