AK Psi Social Media Planning Meeting Notes
Canva Access and Tools
Access Granted: The team has been granted delegated access to the AK Psi Canva account for both Instagram and Canva. This includes the ability to log in and manage content.
Login Credentials: The password used for access was
yellowrose1904!
.Ease of Use: Canva templates are acknowledged as being very easy to use, allowing for simple modifications (e.g., replacing text).
Existing Resources: The Canva account contains a lot of useful marketing resources and templates that the team plans to leverage.
Missing Content: The Fall 2024 recruitment brochure is currently not available on the Canva account.
Social Media Strategy and Content Ideas
Goal: The primary objective is to implement a consistent schedule of weekly Instagram posts.
General Post Ideas:
Tip Tuesday / Tuesday Tip: A recurring post featuring helpful tips, utilizing existing easy-to-modify templates.
Major Monday: Posts designed to highlight different academic majors and the corresponding career opportunities available within those fields.
Friday Interviews: Interviews with current brothers, focusing on questions like what inspired them to join AK Psi.
Brother Internship Spotlight / Brother Spotlight: Features highlighting brothers' internships or individual achievements and experiences.
Happy Birthday Posts: Acknowledging and celebrating brothers' birthdays.
Instagram Story Features: Utilizing interactive features like multiple-choice questions on Instagram stories.
New Member/Pledge Class Posts:
Initial Discussions: Ideas included making a post for new pledges, specifically mentioning a