In-Depth Financial Analysis Notes
Diagnostic Tools for Financial Analysis
Common-Size Analysis (Vertical)
- Financial statement items are presented as a percentage of a base figure to allow for easier comparison.
- Balance Sheet: Items displayed as a % of total assets.
- Income Statement: Items displayed as a % of sales.
Trend Analysis (Time-Series)
- Analyzes growth rates over time to assess performance.
Financial Ratios
- Evaluate relationships among elements of financial statements.
- Significance depends on the firm's financial state (e.g., P/E ratio more meaningful for profitable firms).
Benchmarking
- Comparing financial metrics against industry norms.
Cross-Sectional Analysis
- Comparison with similar companies in the same industry to benchmark performance.
- Example Metrics: Gross margin, Income as % of sales, Growth in sales.
Common-Size and Trend Analysis: Income Statement
Common-Size Vertical Analysis
- All line items expressed as a proportion of total revenue.
- Helps in understanding changes in cost structure.
Trend (Horizontal) Analysis
- Presents historical percentage change for key metrics to identify growth patterns.
- Example of Inventory & Sales from Home Depot over years showing trends in cost structure and price evolution.
Common-Size and Trend Analysis: Balance Sheet
Common-Size Balance Sheet
- Each account expressed as a percentage of total assets to analyze asset and liability structure.
Horizontal Analysis
- Presents year-over-year changes in asset composition, liabilities, and equity to assess performance.
Financial Ratio Analysis
- Purpose: Understand inter-relationships between financial ratios and the broader strategic context of the firm.
- Key Areas of Focus:
- Profitability Ratios: ROE, ROA, Net Profit Margin
- Efficiency Ratios: Asset Turnover, Working Capital Turnover
- Liquidity Ratios: Current Ratio, Quick Ratio
- Solvency Ratios: Debt ratios, Interest Coverage Ratio
Profitability Ratios
- Return on Assets (ROA): Measures the efficiency of asset usage.
- Return on Equity (ROE): Reflects the profitability relative to equity.
Efficiency Metrics
- Days Sales Outstanding: Average number of days to collect receivables.
- Inventory Turnover: Efficiency in selling inventory is measured.
Leverage Analysis
- Importance of measuring the extent of debt usage in capital structure.
- Optimal leverage improves ROE but increases risk.
Liquidity Management
- Current Ratio (CR): Current Assets / Current Liabilities
- Indicates short-term financial health.
- Quick Ratio (QR): (Cash + Marketable Securities + Receivables) / Current Liabilities
- A stricter test of liquidity.
Cash Flow Statement Analysis
- Cash Flows from Operating Activities (CFO): Key indicators of financial health and sustainability.
- Cash Flows from Investing Activities (CFI): Insight into capital investments and growth potential.
- Cash Flows from Financing Activities (CFF): Financing strategies and capital structure analysis.
Market Tests
- Price to Earnings (P/E) Ratio: Compares the value of a firm’s stock to its earnings to gauge valuation.
- Price to Book (P/B) Ratio: Compares a firm's market value to its book value.
- Dividend Yield: Measures dividend income as a percentage of share price.