25.2 President Hoover’s Response

1. Hoover’s Philosophy & Approach

  • Believed in limited government and rugged individualism.

  • Opposed direct federal aid; thought handouts would destroy initiative and character.

  • Urged Americans to tighten belts and businesses to voluntarily maintain employment.

  • Programs for relief were small-scale, highly specific, barely helping millions.

  • Personal background shaped beliefs: poor → Stanford → engineer → wealthy → hard work = moral fiber + national strength.

  • Left office with one of the lowest approval ratings in U.S. history.


2. Hoover’s Early Reaction to the Crash (1929–1931)

  • After Black Tuesday (Oct 1929): reassured the public “The worst is behind us.”

  • Warned President Coolidge about stock speculation; encouraged the Federal Reserve to raise rates, but avoided public panic warnings.

  • Relied on voluntary industrial agreements:

    • Industrialists to maintain wages.

    • Railroads/utilities promised new construction.

    • Labor leaders held off wage demands.

  • Congress passed $160M tax cut to boost incomes.

  • Early efforts were praised but failed to stop economic decline.


3. Limited Government Programs

  • PECE → POUR: assisted state & private charities (Red Cross, YMCA, Salvation Army). No direct aid.

  • Hoover personally donated ~$25k/year and raised $500k for child welfare.

  • Congress tried direct aid:

    • $60M drought relief → only $47M (no food).

    • $375M Federal Emergency Relief Bill → defeated; Hoover opposed it.

  • 1932: Reconstruction Finance Corporation (RFC):

    • $2B to banks & financial institutions, small towns mostly excluded.

  • Emergency Relief & Construction Act: $1.5B for public works; limited to self-paying projects & skilled workers.

  • Outcome: well-intentioned programs, but most Americans still suffered.


4. Public Anger & Protests

  • Hoover became symbol of suffering:

    • Hoovervilles = shantytowns

    • Hoover blankets = newspapers for warmth

    • Hoover flags = empty pockets turned inside out

  • Strikes & labor unrest:

    • 80% auto workers lost jobs

    • Ford Hunger March (1932): 3,000 workers marched 9 miles → police fired → 4 dead, 60+ injured, 50 arrested

  • Farm protests (Farm Holiday Association):

    • Demanded higher farm prices & gov’t purchase of surpluses

    • Tactics: barricades, attacking nonmembers, “penny auctions,” threatening judges

    • At least one death, protests declined after FDR election

  • Public anger focused on Hoover’s refusal to provide direct relief, not causing the Depression.


5. Bonus Army & Hoover’s Final Blow (1932)

  • ~15,000 WWI veterans marched for early bonuses due 1945.

  • Set up camps in Anacostia Flats, stayed nearly 2 months.

  • Senate rejected request → Hoover ordered police → fired into crowd (2 veterans killed).

  • Hoover escalated → General MacArthur, Eisenhower, Patton forcibly removed veterans.

  • Result: shantytown burned, dozens injured, 12-week-old infant killed.

  • Public outrage cemented Hoover’s unpopularity, presidency effectively over by summer 1932.


Timeline of Key Events

Year

Event

1929 (Oct)

Black Tuesday; stock market crash

1929–1930

Hoover urges volunteerism, tight belts, tax cut, industrial agreements

1930

Congress proposes $60M drought relief; Hoover blocks direct aid

1931

PECE → POUR created to help charities, not individuals

1932 (early)

RFC created ($2B to banks), Emergency Relief & Construction Act ($1.5B for public works)

1932 (March)

Ford Hunger March → 4 dead, 60+ injured

1932 (Spring)

Bonus Army marches on Washington; Hoover orders military eviction

1932 (Summer)

Hoover’s approval plummets; FDR poised to win presidency