Economics of the Firm: Production and Cost
Firms and Production
What are Firms' Problems?
Firms employ inputs to produce and sell outputs.
Three key jobs of a typical firm:
Master how to produce (production technology).
Determine what inputs are required.
Control total cost of production at the lowest level (cost-minimization).
Attain the highest profit (profit-maximization).
Production
Production function represents the relationship between inputs and output.
General form:
: quantity of output
: quantity of input
Producing output at a quantity of requires kinds of inputs at respective quantities.
Two-input model:
Capital (K): machine or factory building.
Labor (L): workers.
To achieve the same output target, we can use more of one input but fewer of another.
Some inputs (L) are more flexible and its quantity employed can be changed even in the short run but some (K) are fixed.
Economists often work with a two-input model for simplicity.
Short Run vs. Long Run
Short Run
Time period where levels of some inputs are fixed (capacity constraint).
In a two-input model, capital (K) is fixed, while labor (L) can change.
Example: Firm already signed a contract for renting a machine/flat for a year.
Long Run
Time period where employment levels of all inputs can change.
Example: Selling noodles.
In the short run, shop space is a fixed input, while flour and materials are variable inputs.
In the long run, shop space becomes a variable input (can rent more or shut down).
Fixed vs. Variable
Inputs are either fixed or variable in the short run.
Fixed Cost (FC):
Costs that do not change with output.
Cost of employing the fixed inputs is exactly the fixed cost
Variable Cost (VC):
Costs that change with output.
Producing more requires more variable inputs, not fixed inputs.
The cost of employing the variable inputs is exactly the variable costs.
In the long run, all inputs are variable, so all costs are variable costs.
The shop rent is a fixed cost in the short run, while the cost of noodles, food materials, and staff (including overtime) are variable costs.
Theory of the Firm and Production
Economists can't tell you how to make noodles, but the general pattern of fixed vs. variable inputs/costs is applicable to all businesses.
This general pattern provides useful insights to decision-makers.
Application: Fixed vs. Variable Costs
Running a noodle shop: Fixed (rent) and variable (materials and staff) costs are often equally important.
Running an app: Almost all costs are fixed (expenditure on inventing the app).
Businessmen need to know the share of fixed vs. variable costs for different business strategies.
Different patterns matter very much to business and competition.
Law of Diminishing Marginal Product (MP) or Marginal Return
Consider a production function , where is fixed in the short run and is variable.
Total Product (TP) =
Average Product of Labor (AP or ) =
Marginal Product of Labor (MP or ) = (when is unchanged)
The law states that is decreasing with when is large enough, other things being equal.
"Other things" include other inputs and the production technology.
Generally speaking, of an input will be diminishing when its quantity is large enough, other things being equal.
Why is this a Law?
Suppose you need two inputs (K and L) to produce a good.
For example, craftsmen (L) produce wooden toys using a knife (K).
If you increase only one input but not the others, the sharing of the fixed inputs will eventually take effect.
Application: Law of Diminishing MP
If a producer runs a firm, it may need more K to avoid the falling MP. A single firm's perspective.
If all firms have already done that, what happens? Can the diminishing MP be avoided? A whole-economy perspective.
The resources on earth are limited. So, there are always some inputs that are fixed. When all firms expand, the law will apply sooner or later.
Thomas Malthus (1766-1834) used the law to predict massive hunger due to population growth and fixed land (Economics is called a dismal science due to this analysis).
The law applied in growing economies: without balanced growth, output per person cannot grow forever.
Total Product Curve
The TP curve generally looks concave.
Up to point B, output increases at an increasing rate. From point B, output increases at a decreasing rate.
The segment beyond D need not exist (the downward sloping segment is possible).
Marginal Product Curve
There must be a downward sloping segment of the MP curve.
The upward sloping segment of MP may or may not exist.
Average Product and Marginal Product
The relation between AP and MP is useful in economics.
Imagine the average height of students in a classroom (AP).
A newcomer's height is MP.
If MP > AP, AP is increasing.
If MP < AP, AP is decreasing.
Costs in the Short Run
Consider , where L is variable and K is fixed.
Total Variable Cost (TVC) = , where is the wage rate.
Total Fixed Cost (TFC) = , where is the rental rate of capital.
Total Cost (TC) =
Average Total Cost (ATC) =
Average Variable Cost (AVC) =
Average Fixed Cost (AFC) =
Marginal Cost (MC) =
If and are unchanged, the change in cost reflects the change in .
Total Cost Curves
TP curve must have a concave segment.
Correspondingly, TC (and TVC) curve must have a convex segment.
TFC is a horizontal line.
TC is above TVC by the same vertical distance, which is TFC.
Average and Marginal Cost Curves
If MP > AP, AP is increasing. If MP < AP, AP is decreasing.
If MC > AC, AC is increasing. If MC < AC, AC is decreasing.
The vertical gap between ATC and AVC is AFC. AFC is decreasing with q.
Long Run: No Specific Knowledge
In a two-input model q = F(K, L), both K and L are variable in the long run.
It is still useful to understand why a pattern may appear (or not).
Returns to Scale
Increasing Returns to Scale
If all inputs increase proportionally, output increases more than proportionally.
In a two-input model, if K and L double, q is more than doubled.
Reasons:
Larger scale enables specialization.
Better coordination between inputs.
Constant Returns to Scale
If all inputs increase proportionally, output increases proportionally.
In a two-input model, if K and L double, q is doubled.
This is true only if there are no any inputs that can be shared between the two factories.
Decreasing Returns to Scale
If all inputs increase proportionally, output increases less than proportionally.
In a two-input model, if K and L double, q is less than doubled.
Reasons:
Communication becomes difficult.
Expansion reduces productivity.
Applying Returns to Scale
A producer should be mindful of the output-input ratio when running a firm at a larger scale.
Whenever more inputs do not pay off much, we say it is decreasing returns.
Whenever more inputs pay off greatly, we say it is increasing returns.
Returns to Scale vs. Scale Effects of Cost
If input prices are constant, then returns to scale and scale effects of cost are closely related.
Economies of scale. Total cost increases less than proportionally.
Diseconomies of scale. Total cost increases more than proportionally.
Neither one of above. Total cost increases proportionally.
When a firm is small relative to the whole market of inputs, it is realistic to assume that input prices will not be affected by a firm's expansion.
Long-Run Average Cost (LAC) Curve
LAC exhibits all three patterns.
Downward sloping segment reflects scale economy.
Upward sloping segment reflects scale diseconomy.
Horizontal segment reflects neither.
It is U-shaped.
Avoiding Fallacious Applications
Focus on the conditions for scale economy/diseconomy instead of merely stating that a firm is big and therefore has scale economy.
Just scale economy does not imply low prices.
Economy of Scope
So far, assumed a firm produces only one type of good.
Sometimes a firm produces more than one product because economy of scope exists.
Degree of scope economy:
Unless otherwise specified, we don't assume economy of scope for our discussion.
Formal Definition:
C(x, y) < C(x, 0) + C(0, y)
For x, y > 0
Why scope economy exists? Some inputs can be shared for more than one type of production.
Firm's Rational Choice
How will a firm choose inputs to produce output?
A firm will choose the plan that costs least (cost minimization).
Best Producers also try to make a profit (profit maximization).
If a firm generates a higher revenue but also a higher total cost, it will likely produce and sell more.
Isoquants
Isoquants: different input plans that can produce the same output.
Plan A: more K and fewer L.
Plan B: fewer K and more L.
Plan D: same K and fewer L than Plan B; produces less than .
Properties of Isoquants
Along the same isoquant, output is the same.
An isoquant is downward sloping.
A higher isoquant represents a higher output.
The shape of an isoquant is normally convex.
Marginal Products and Marginal Rate of Technical Substitution (MRTS)
Marginal Product of Labor (MPL): The extra output brought about by employing one more unit of input L (other inputs unchanged).
Marginal Product of Capital (MPK): . The extra output brought about by employing one more unit of input K (other inputs unchanged).
Marginal Rate of Technical Substitution: . To produce the same output, how many units of input K can be saved when an extra unit of input L is used.
Properties of MRTS and Isoquants
Along the same isoquant,
An isoquant is downward sloping: [-\frac{MPL}{MPK}] < 0
The shape of an isoquant is normally convex (MRTSLK is normally diminishing with L and normally diminishing with K).
Total Cost and Isocost Line
Isocost line:
Rearranging,
If K = 0, then L =
If L = 0, then K =
The slope of the isoquant is -w/r
Cost Minimization
When the output target is , Plan A minimizes cost at .
If output target is different, another plan should be chosen and another cost level will be incurred.
Conditions for Cost Minimization
The slope of the isoquant equals the slope of the isocost line:
The target output can be produced: must satisfy
The first condition above is applicable only for the following scenarios:
Interior solutions (both K > 0 and L > 0) exist at the minimization point.
The isoquant and isocost line are continuous (smooth curve or line).
Short Run vs. Long Run Cost Minimization
If any K and L can be employed, Plan A is cost-minimizing.
If the firm cannot increase K more than , it can only adopt Plan B to produce .
The cost of producing in the short run is represented by the blue line, but in the long run by the green line.
When the output target is , however, Plan D is cost-minimizing. Both the short run and long run cost is the same.
Long-Run vs. Short-Run Cost
When the output target is , short-run average cost (SAC) is higher than long-run average cost (LAC).
When the output target is , both the short-run and long-run cost are the same.
Impact of Input Price Changes
The demand curve for labor is downward sloping: a lower wage is accompanied by a larger quantity demanded for labor.
The cost of producing at a higher wage is represented by the green line; lower wage is represented by the blue line.
Short Run vs. Long Run with Fixed Capital
A lower wage does not change the quantity demanded for labor in the short run.
The costs (green vs. blue) of producing in the short run are different.
Cost Minimization vs. Output Maximization
We have so far discussed the choices for cost-minimization, which explores the lowest total cost at a given output quantity.
Why don't we discuss output maximization at a given total cost level?
If a firm maximizes output at a given cost, how does it choose when input prices change? Is its demand curve for an input downward sloping (in the long run)?
Special Functions of Isoquants
Perfect Substitutes
It is hard to imagine an example of perfect substitutes in production. The example is Bottles sold by a vending machine vs Bottles sold by a sales person
Fixed Proportions
Mobile Phones is an example of fixed-proportion function (also called perfect complements)
Examples and Class Discussion
Some questions will be handled in lecture class. You may try it before the lecture class.
The answer will be given in lecture class.
Cost Curve Derivation
Given the TP curve, students can try to do the same for TC, AC, and MC with each other.
Combining the AP curve and MP curve found from above, their relation can be seen.
These relations are derived from a TP curve. If the TP curve is of a different shape, the AP and MP curves may also be different.
Appendix
The information contained in pages 51-62 are extra examples and practice problems. The user is encouraged to further explore the concepts within.