Economics of the Firm: Production and Cost

Firms and Production

What are Firms' Problems?

  • Firms employ inputs to produce and sell outputs.

  • Three key jobs of a typical firm:

    • Master how to produce (production technology).

    • Determine what inputs are required.

    • Control total cost of production at the lowest level (cost-minimization).

    • Attain the highest profit (profit-maximization).

Production

  • Production function represents the relationship between inputs and output.

  • General form: q=F(x<em>1,x</em>2,,xn)q = F(x<em>1, x</em>2, …, x_n)

  • qq: quantity of output

  • xix_i: quantity of input ii

  • Producing output at a quantity of qq requires nn kinds of inputs at respective quantities.

  • Two-input model: q=F(K,L)q = F(K, L)

    • Capital (K): machine or factory building.

    • Labor (L): workers.

    • To achieve the same output target, we can use more of one input but fewer of another.

    • Some inputs (L) are more flexible and its quantity employed can be changed even in the short run but some (K) are fixed.

    • Economists often work with a two-input model for simplicity.

Short Run vs. Long Run

Short Run
  • Time period where levels of some inputs are fixed (capacity constraint).

  • In a two-input model, capital (K) is fixed, while labor (L) can change.

    • Example: Firm already signed a contract for renting a machine/flat for a year.

Long Run
  • Time period where employment levels of all inputs can change.

  • Example: Selling noodles.

    • In the short run, shop space is a fixed input, while flour and materials are variable inputs.

    • In the long run, shop space becomes a variable input (can rent more or shut down).

Fixed vs. Variable

  • Inputs are either fixed or variable in the short run.

  • Fixed Cost (FC):

    • Costs that do not change with output.

    • Cost of employing the fixed inputs is exactly the fixed cost

  • Variable Cost (VC):

    • Costs that change with output.

    • Producing more requires more variable inputs, not fixed inputs.

    • The cost of employing the variable inputs is exactly the variable costs.

  • In the long run, all inputs are variable, so all costs are variable costs.

  • The shop rent is a fixed cost in the short run, while the cost of noodles, food materials, and staff (including overtime) are variable costs.

Theory of the Firm and Production

  • Economists can't tell you how to make noodles, but the general pattern of fixed vs. variable inputs/costs is applicable to all businesses.

  • This general pattern provides useful insights to decision-makers.

Application: Fixed vs. Variable Costs

  • Running a noodle shop: Fixed (rent) and variable (materials and staff) costs are often equally important.

  • Running an app: Almost all costs are fixed (expenditure on inventing the app).

  • Businessmen need to know the share of fixed vs. variable costs for different business strategies.

  • Different patterns matter very much to business and competition.

Law of Diminishing Marginal Product (MP) or Marginal Return

  • Consider a production function q=F(K,L)q = F(K, L), where KK is fixed in the short run and LL is variable.

    • Total Product (TP) = qq

    • Average Product of Labor (AP or APLAP_L) = q/Lq/L

    • Marginal Product of Labor (MP or MPLMP_L) = ΔqΔL\frac{\Delta q}{\Delta L} (when KK is unchanged)

  • The law states that MPMP is decreasing with LL when LL is large enough, other things being equal.

  • "Other things" include other inputs and the production technology.

  • Generally speaking, MPMP of an input will be diminishing when its quantity is large enough, other things being equal.

Why is this a Law?

  • Suppose you need two inputs (K and L) to produce a good.

  • For example, craftsmen (L) produce wooden toys using a knife (K).

  • If you increase only one input but not the others, the sharing of the fixed inputs will eventually take effect.

Application: Law of Diminishing MP

  • If a producer runs a firm, it may need more K to avoid the falling MP. A single firm's perspective.

  • If all firms have already done that, what happens? Can the diminishing MP be avoided? A whole-economy perspective.

  • The resources on earth are limited. So, there are always some inputs that are fixed. When all firms expand, the law will apply sooner or later.

  • Thomas Malthus (1766-1834) used the law to predict massive hunger due to population growth and fixed land (Economics is called a dismal science due to this analysis).

  • The law applied in growing economies: without balanced growth, output per person cannot grow forever.

Total Product Curve

  • The TP curve generally looks concave.

  • Up to point B, output increases at an increasing rate. From point B, output increases at a decreasing rate.

  • The segment beyond D need not exist (the downward sloping segment is possible).

Marginal Product Curve

  • There must be a downward sloping segment of the MP curve.

  • The upward sloping segment of MP may or may not exist.

Average Product and Marginal Product

  • The relation between AP and MP is useful in economics.

  • Imagine the average height of students in a classroom (AP).

  • A newcomer's height is MP.

  • If MP > AP, AP is increasing.

  • If MP < AP, AP is decreasing.

Costs in the Short Run

  • Consider q=F(K,L)q = F(K, L), where L is variable and K is fixed.

    • Total Variable Cost (TVC) = wLwL, where ww is the wage rate.

    • Total Fixed Cost (TFC) = rKrK, where rr is the rental rate of capital.

    • Total Cost (TC) = wL+rKwL + rK

    • Average Total Cost (ATC) = TCq\frac{TC}{q}

    • Average Variable Cost (AVC) = TVCq\frac{TVC}{q}

    • Average Fixed Cost (AFC) = TFCq\frac{TFC}{q}

    • Marginal Cost (MC) = ΔTCΔq\frac{\Delta TC}{\Delta q}

  • If ww and rr are unchanged, the change in cost reflects the change in LL.

Total Cost Curves

  • TP curve must have a concave segment.

  • Correspondingly, TC (and TVC) curve must have a convex segment.

  • TFC is a horizontal line.

  • TC is above TVC by the same vertical distance, which is TFC.

Average and Marginal Cost Curves

  • If MP > AP, AP is increasing. If MP < AP, AP is decreasing.

  • If MC > AC, AC is increasing. If MC < AC, AC is decreasing.

  • The vertical gap between ATC and AVC is AFC. AFC is decreasing with q.

Long Run: No Specific Knowledge

  • In a two-input model q = F(K, L), both K and L are variable in the long run.

  • It is still useful to understand why a pattern may appear (or not).

Returns to Scale

Increasing Returns to Scale
  • If all inputs increase proportionally, output increases more than proportionally.

  • In a two-input model, if K and L double, q is more than doubled.

  • Reasons:

    • Larger scale enables specialization.

    • Better coordination between inputs.

Constant Returns to Scale
  • If all inputs increase proportionally, output increases proportionally.

  • In a two-input model, if K and L double, q is doubled.

  • This is true only if there are no any inputs that can be shared between the two factories.

Decreasing Returns to Scale
  • If all inputs increase proportionally, output increases less than proportionally.

  • In a two-input model, if K and L double, q is less than doubled.

  • Reasons:

    • Communication becomes difficult.

    • Expansion reduces productivity.

Applying Returns to Scale

  • A producer should be mindful of the output-input ratio when running a firm at a larger scale.

  • Whenever more inputs do not pay off much, we say it is decreasing returns.

  • Whenever more inputs pay off greatly, we say it is increasing returns.

Returns to Scale vs. Scale Effects of Cost

  • If input prices are constant, then returns to scale and scale effects of cost are closely related.

  • Economies of scale. Total cost increases less than proportionally.

  • Diseconomies of scale. Total cost increases more than proportionally.

  • Neither one of above. Total cost increases proportionally.

  • When a firm is small relative to the whole market of inputs, it is realistic to assume that input prices will not be affected by a firm's expansion.

Long-Run Average Cost (LAC) Curve

  • LAC exhibits all three patterns.

  • Downward sloping segment reflects scale economy.

  • Upward sloping segment reflects scale diseconomy.

  • Horizontal segment reflects neither.

  • It is U-shaped.

Avoiding Fallacious Applications

  • Focus on the conditions for scale economy/diseconomy instead of merely stating that a firm is big and therefore has scale economy.

  • Just scale economy does not imply low prices.

Economy of Scope

  • So far, assumed a firm produces only one type of good.

  • Sometimes a firm produces more than one product because economy of scope exists.

  • Degree of scope economy: [C(x,0)+C(0,y)C(x,y)]C(x,y)\frac{[C(x, 0) + C(0, y) - C(x, y)]}{C(x, y)}

  • Unless otherwise specified, we don't assume economy of scope for our discussion.

Formal Definition:
  • C(x, y) < C(x, 0) + C(0, y)

  • For x, y > 0

  • Why scope economy exists? Some inputs can be shared for more than one type of production.

Firm's Rational Choice

  • How will a firm choose inputs to produce output?

  • A firm will choose the plan that costs least (cost minimization).

  • Best Producers also try to make a profit (profit maximization).

  • If a firm generates a higher revenue but also a higher total cost, it will likely produce and sell more.

Isoquants

  • Isoquants: different input plans that can produce the same output.

  • Plan A: more K and fewer L.

  • Plan B: fewer K and more L.

  • Plan D: same K and fewer L than Plan B; produces less than q2q_2.

Properties of Isoquants

  • Along the same isoquant, output is the same.

  • An isoquant is downward sloping.

  • A higher isoquant represents a higher output.

  • The shape of an isoquant is normally convex.

Marginal Products and Marginal Rate of Technical Substitution (MRTS)

  • Marginal Product of Labor (MPL): The extra output brought about by employing one more unit of input L (other inputs unchanged).

  • Marginal Product of Capital (MPK): ΔqΔK\frac{\Delta q}{\Delta K}. The extra output brought about by employing one more unit of input K (other inputs unchanged).

  • Marginal Rate of Technical Substitution: MRTSLK=ΔKΔLMRTS_{LK} = -\frac{\Delta K}{\Delta L}. To produce the same output, how many units of input K can be saved when an extra unit of input L is used.

Properties of MRTS and Isoquants

  • Along the same isoquant, 0=ΔqΔLΔL+ΔqΔKΔK0 = \frac{\Delta q}{\Delta L} \Delta L + \frac{\Delta q}{\Delta K} \Delta K

  • ΔKΔL=MP<em>LMP</em>K\frac{\Delta K}{\Delta L} = - \frac{MP<em>L}{MP</em>K}

  • An isoquant is downward sloping: [-\frac{MPL}{MPK}] < 0

  • The shape of an isoquant is normally convex (MRTSLK is normally diminishing with L and normally diminishing with K).

Total Cost and Isocost Line

  • Isocost line: C0=wL+rKC_0 = wL + rK

  • Rearranging, K=C0rwrLK = \frac{C_0}{r} - \frac{w}{r}L

  • If K = 0, then L = C0w\frac{C_0}{w}

  • If L = 0, then K = C0r\frac{C_0}{r}

  • The slope of the isoquant is -w/r

Cost Minimization

  • When the output target is q<em>1q<em>1, Plan A minimizes cost at C</em>1C</em>1.

  • If output target is different, another plan should be chosen and another cost level will be incurred.

Conditions for Cost Minimization

  • The slope of the isoquant equals the slope of the isocost line: MP<em>LMP</em>K=wr\frac{MP<em>L}{MP</em>K} = \frac{w}{r}

  • The target output can be produced: (L,K)(L, K) must satisfy q1=F(K,L)q_1 = F(K, L)

  • The first condition above is applicable only for the following scenarios:

    • Interior solutions (both K > 0 and L > 0) exist at the minimization point.

    • The isoquant and isocost line are continuous (smooth curve or line).

Short Run vs. Long Run Cost Minimization

  • If any K and L can be employed, Plan A is cost-minimizing.

  • If the firm cannot increase K more than K<em>1K<em>1, it can only adopt Plan B to produce q</em>2q</em>2.

  • The cost of producing q2q_2 in the short run is represented by the blue line, but in the long run by the green line.

  • When the output target is q1q_1, however, Plan D is cost-minimizing. Both the short run and long run cost is the same.

Long-Run vs. Short-Run Cost

  • When the output target is q2q_2, short-run average cost (SAC) is higher than long-run average cost (LAC).

  • When the output target is q1q_1, both the short-run and long-run cost are the same.

Impact of Input Price Changes

  • The demand curve for labor is downward sloping: a lower wage is accompanied by a larger quantity demanded for labor.

  • The cost of producing q1q_1 at a higher wage is represented by the green line; lower wage is represented by the blue line.

Short Run vs. Long Run with Fixed Capital

  • A lower wage does not change the quantity demanded for labor in the short run.

  • The costs (green vs. blue) of producing q1q_1 in the short run are different.

Cost Minimization vs. Output Maximization

  • We have so far discussed the choices for cost-minimization, which explores the lowest total cost at a given output quantity.

  • Why don't we discuss output maximization at a given total cost level?

  • If a firm maximizes output at a given cost, how does it choose when input prices change? Is its demand curve for an input downward sloping (in the long run)?

Special Functions of Isoquants

  • Perfect Substitutes

    • It is hard to imagine an example of perfect substitutes in production. The example is Bottles sold by a vending machine vs Bottles sold by a sales person

  • Fixed Proportions

    • Mobile Phones is an example of fixed-proportion function (also called perfect complements)

Examples and Class Discussion

  • Some questions will be handled in lecture class. You may try it before the lecture class.

  • The answer will be given in lecture class.

Cost Curve Derivation

  • Given the TP curve, students can try to do the same for TC, AC, and MC with each other.

  • Combining the AP curve and MP curve found from above, their relation can be seen.

  • These relations are derived from a TP curve. If the TP curve is of a different shape, the AP and MP curves may also be different.

Appendix

  • The information contained in pages 51-62 are extra examples and practice problems. The user is encouraged to further explore the concepts within.