Statistical Reasoning, Research Design, and Ethics in Psychology

Research Methods & Data Types

  • Non-Experimental Methods:

    • Case Studies, Naturalistic Observations, and Surveys: Observe and record behavior without manipulating variables. Weaknesses include a lack of variable control and potentially misleading single-case findings.

    • Correlational Studies: Collect data on 22 or more variables to detect naturally occurring relationships and assess predictive power without variable manipulation. Weakness: cannot establish cause and effect.

  • Experimental Research: Explores cause-and-effect relationships by manipulating 11 or more independent variables using random assignment. Weaknesses include potential generalization limits and ethical restrictions on variable manipulation.

  • Data Types:

    • Quantitative: Uses numerical data to represent variable degrees (e.g., Likert scales from "strongly disagree" to "strongly agree").

    • Qualitative: Uses in-depth narrative data (e.g., structured interviews with preset questions).

  • Predicting Everyday Behavior: Laboratory experiments test theoretical principles under controlled settings rather than directly replicating exact real-world scenarios.

Descriptive Statistics

  • Purpose: Measure and describe the specific characteristics of a studied group (e.g., unit exam scores).

  • Graphing & Scale Impact: Changing graph scale baselines (e.g., starting a y-axis at 95\text{\n%} versus 0\text{\n%}) drastically alters visual perception of the exact same data set.

Comparing vertical scales on truck longevity data
  • Measures of Central Tendency:

    • Mean: Arithmetic average of a data set. Note that skewed data reduces the reliability of the mean.

    • Median: Exact midpoint score of a data set.

    • Mode: Most frequently occurring score. A distribution with 22 modes is bimodal.

    • Percentile Rank: Percentage of scores falling below a given score.

  • Measures of Variation:

    • Range: Difference calculated by subtracting the lowest score from the highest score.

    • Standard Deviation: Computed statistic indicating how much individual scores vary around the mean. Low variability yields more reliable averages.

    • Normal Curve: Symmetrical, bell-shaped distribution where most scores cluster near the mean.

Wechsler intelligence score normal distribution curve

Inferential Statistics & Generalizability

  • Purpose: Uses numerical sample data to determine the probability that a finding is true for an entire population.

  • Rules for Generalizability:

    1. Representative samples are superior to biased (unrepresentative) samples.

    2. Larger samples yield better reliability than smaller samples.

    3. More estimates or replicated studies (meta-analyses) provide stronger conclusions than fewer estimates.

  • Statistical Significance: A judgment of how likely an observed difference between control and experimental groups occurred by chance, assuming no actual difference exists in the underlying population.

  • P-values: Results are considered statistically significant when the probability of occurrence by chance is small (p<0.05p < 0.05).

  • Effect Size: Indicates the strength of the relationship between 22 variables.

Ethical Guidelines in Psychological Research

  • Animal Subject Guidelines:

    • British Psychological Society (BPS): Mandates housing animals in reasonably natural living environments with companions for social species.

    • American Psychological Association (APA): Requires humane care, healthful conditions, and minimization of discomfort during testing.

    • Research proposals must receive prior Institutional Review Board (IRB) or animal care ethics committee approval.

  • Human Subject Guidelines:

    • Informed Consent / Assent: Providing sufficient information for subjects to make rational decisions about participating.

    • Protection: Safeguarding participants from potential physical or psychological harm and discomfort.

    • Confidentiality: Keeping participant records and data strictly private.

    • Debriefing: Fully disclosing the study's true purpose and explaining any necessary deception after participation ends.

    • Avoid Coercion: Restricting excessive compensation (e.g., extreme financial rewards) that forces participation.

    • Deception & Confederates: Deception and fake participants (confederates) are permitted only when essential to test hypotheses without bias.

    • IRB Composition: Requires at least 55 members: 11 scientist, 11 non-scientist, and 11 community representative.

  • Research Integrity: Data falsification constitutes fraud and causes severe real-world harm (e.g., fraudulent claims linking vaccines and autism).

Review Questions & Discussion

  • Question 1: What is the mean of the data set 33,40,12,25,8033, 40, 12, 25, 80?

    • Response: 3838 (calculated by 33+40+12+25+805=1905=38\frac{33 + 40 + 12 + 25 + 80}{5} = \frac{190}{5} = 38).

  • Question 2: What is the mode of the data set 33,40,12,25,8033, 40, 12, 25, 80?

    • Response: There is no mode, as all numbers appear exactly once.

  • Question 3: How do descriptive statistics compare to inferential statistics?

    • Response: Descriptive statistics summarize data, while inferential statistics assess if data can be generalized to broader populations.

  • Question 4: What must a researcher do to fulfill the ethical principle of informed consent?

    • Response: Provide participants with enough information about a study to enable them to make a rational decision about whether to participate.

  • Question 5: Which ethical principle requires that participants be told about the true purpose of the research at the end of the study?

    • Response: Debriefing.

  • Question 6: Which proposed animal study is most likely to meet ethical principles and receive IRB approval?

    • Response: Studying whether dolphins can learn simple language.