RHETORICAL TERMS

  • Ad hominem: Attacking the person, not the argument.

  • Ad populum (bandwagon appeal): "Everyone's doing it, so it must be good."

  • Alliteration: Repeating consonant sounds.

  • Allusion: Reference to something well-known.

  • Analogy: Comparing two different things.

  • Anaphora: Repeating words at the start of sentences.

  • Concession: Admitting the other side has a point.

  • Counterargument: An argument against your claim.

  • Anecdote: A short story to explain an idea.

  • Closed thesis: Main idea + supporting points.

  • Connotation: Emotional meaning of a word.

  • Ethos: Building trust and credibility.

  • Pathos: Appealing to emotions.

  • Logos: Using logic and facts.

  • Hyperbole: Exaggeration for effect.

  • Understatement: Downplaying something for effect.

  • Juxtaposition: Placing things side by side to compare.

  • Purpose: The goal of the message.

  • Polysyndeton: Using lots of conjunctions.

  • Refutation: Proving the other side wrong.

  • Persona: The speaker's voice or character.

  • Bias: Prejudice affecting fairness.

  • Syllogism: A logical argument with two premises leading to a conclusion.

  • Asyndeton: Leaving out conjunctions.

  • Archaic diction: Old-fashioned words.

  • Deduction: Reasoning from general to specific.

  • Equivocation: Using unclear language to mislead.

  • Polemic: A strong attack on something.

  • Qualitative evidence: Non-numerical, descriptive evidence.

  • Quantitative evidence: Numbers and data.

  • Enthymeme: An argument with an implied premise.

  • Trope: Creative use of words, like metaphors.

  • Syntax: Sentence structure.

  • Synecdoche: Using a part to represent the whole.

  • Propaganda: Spreading ideas to influence, often misleading.

  • Satire: Using humor to criticize.

  • Rhetorical question: A question not meant to be answered.

  • Post hoc: Assuming something caused another because it happened first.

  • Paradox: A contradictory statement with truth.

  • Rhetoric: Persuading through writing or speech.