The Astonishing Transformation of Austin
Settle in one place that truly feels like home
Author grew up in Texas but left immediately
Spent “vagabond years” with wife looking for home
Joined writing staff of Texas Monthly in Austin
Small population then
Favored the Raw Deal restaurant
Relaxed city culture
“Keep Austin Weird” anecdote with Oat Willie’s mascot character
Beautiful city, but undermined by racial divisions
Liked the small town of Austin
Induction of Joe Ely, “Austin City Limits”
Suddenly confronted with skyscrapers because of fast growth
Loss of defining qualities of Austin - traffic, billionaires, higher costs
Disorienting to the new metropolis feel
1983 Microelectronics and Computer Consortium (MCC) hosted in Austin
Because of quality of life & affordability
Dell began his career and launching off Austin’s tech industry
Culture & tax breaks drew in tech giants
Music clubs razed; Barton Springs polluted; Capitol overshadowed
Austin used to not have lavish properties for billionaires
Now celebrities in massive estates
Now identity and culture seems to have changed extremely
McConaughey went to UT in an Austin culture that was laidback
Five years later, he was arrested for “disorderly conduct”
He appointed himself as Austin’s minister of culture to preserve qualities of Austin
Armadillo World Headquarters founder Eddie Wilson criticizes Austin’s lack of affordability
Armadillo & Raw Deal both gone
Music scene used to be “youthful and cheap”
Jim Franklin’s “icon of hippiedom”
Started South by Southwest (SXSW)
When it expanded beyond music, it became placeless
“Austin City Limits” origin
Musical epicenter
Country-music inspired showcase, Armadillo type vibe
“Live-music capital of the world”
Should there be more focus on smaller Austinite musicians or celebrities?
Henri Herbert, an English piano player, vouched for the greatness of SXSW - community
Gin Chavez, musician, “city of legends”, ambivalent attitude
Income disparities
1928 Master Plan & gentrification racially divided Austin
East Austin became melting pot, but received complaints
Market pressure & housing crisis
UT’s equity initiatives aim to address these issues, but hard to change systemically (voter suppression, CJR, etc.)
Not demographically proportional because Houston attracting talent away from Austin
East-west divide highlighted in the mayoral race → West conservative & East progressive
Transportation & affordable housing always issue, just scale changed
Growth is too fast paced (scarcity of campus housing & rent hikes)
“Decriminalized homelessness”
Save Austin Now reinstated camping ban
Reminiscent of 1988 protest on camping ban enforcement
Texas passed law to make public camping a misdemeanor
Alan Graham → Mobile Loaves & Fishes to deliver food to homeless, Community First! Village provide housing & caring social structure (rent w gov assistance
Elon Musk created businesses in Austin (Tunnel-drilling, computer-brain interface, SpaceX)
Relocated children to Austin
Goat statue on Circuit of the Americas
“More unknowable and unlimited every day”
Gigafactory that promises to make Austin an “ecological paradise” one day