Media and Information Literacy — Study Notes

Definition: Media Literacy is how an individual accesses, analyses, evaluates and creates media from different media types.
It is also the ability to communicate information through television, radio, newspapers, magazines, internet, and the like.
Importance: Practicing critical thought while evaluating various types of media.

Definition: This refers to specific data collected for a particular reason. (Note: page reference shows $78$ Information Literacy and the year $2013$ appears on the slide.)
Ability: The ability to identify when information is needed, and how it can be effectively obtained, found, analyzed, and utilized.
Importance: With technology, distinguish which information sources are relevant from various media.

Definition: The ability to acquire relevant information, and to use modern day tools for obtaining, managing, sending, applying, evaluating, creating, and communicating information.
Etymology: $techne = art or skills; teknologia = scientific treatment$
Importance: Technology gives convenience and efficiency.

This topic asks how the three literacies interact to shape communication.
Media literacy, information literacy, and technology literacy influence how people access, analyze, evaluate, create, and share information.

Writers and Journalists: primary function is to translate relevant and important information into written materials; generally they have strong grammar.
Editors: ensure manuscripts or writer-submitted articles are high in standard.
Directors: ensure that a show\'s message is clear to the public.
Performers: the actors who represent the role are named performers in movies, series, and plays.
Visual Artists: through their artworks they share their thoughts and feelings.

Truthfulness: communicate correct, honest, and truthful message or facts.
Fairness and Objectivity: the disseminated information should be factual and focused on well-founded evidences.
Responsibility and Integrity: for expressing partiality or partisanship, they should not risk their honesty.
Empathy and Sympathy: they should be mindful of other people\'s needs; respectful of others\' privacy too.
Hardworking: a media professional should bring all of their energy into their job.

Page 40 shows a prompt: What is your realization about our topic? Google Search; I\'m Feeling Lucky.

Directions: You are going to create a Puzzle Poster (How media affects our daily lives).
Group work: create a group; draw a poster on 1/2 illustration board; use coloring materials; follow the provided format.
Rubrics for the Activity (4 levels: 4 – Expert, 3 – Advanced, 2 – Intermediate, 1 – Beginner):
- Content and Quality of information and Idea:
- 4: The poster is very catchy, highly informative, and artistically done.
- 3: The poster is informative and interesting.
- 2: The poster shows some potential.
- 1: The poster lacks content and ideas; information and ideas are not well organized.
- Presentation and Layout:
- 4: The graphics and text are arranged very neatly and appropriately.
- 3: The graphics and text are arranged neatly and appropriately.
- 2: The graphics and text are arranged irregularly.
- 1: The graphics and text look untidy and disorganized.
- Creativity / Artistry:
- 4: The design is very creative and attractive; show relevance, resourcefulness, and artistry.
- 3: The design shows creativity and artistry.
- 2: The design shows limited creativity, ingenuity, resourcefulness, and artistry.
- 1: Very limited creativity, ingenuity, resourcefulness, and artistry.

Contains a creative narrative fragment about adventures, exploration, and storytelling; the excerpt illustrates how media narratives can convey experiences, though the exact text is garbled in the transcript.

Writers and Journalists: translate relevant and important information into written materials; generally they have strong grammar.
Editors: ensure manuscripts or writer-submitted articles are high in standard.
Directors: ensure that a show\'s message is clear to the public.
Performers: actors who represent roles in movies, series, and plays.
Visual Artists: share thoughts and feelings through artworks.

Google realization prompt and the associated task: reflect on the topic using a Google search approach.
Performance Task directions and rubrics (see above).

A list of reference sources used in the slide deck (Google, Google Search, I\'m Feeling Lucky) and specific URLs provided on page 43.
Example URLs from page 43 include cultural features, image sources, writing and editing resources, video editing software, essential legal documents, and other media-related sources. They illustrate how students might explore external references when researching media and information literacy topics.

The three literacies (Media Literacy, Information Literacy, Technology Literacy) are interconnected and collectively shape how individuals access, interpret, evaluate, and share information.
Ethics in media work: the slides emphasize truthfulness, fairness, responsibility, empathy, and hard work as core practitioner traits.
Practical application: performance tasks and rubrics reinforce applying theory to a tangible artifact (poster) that demonstrates understanding of media effects on daily life.

techne: $\text{art or skills}$
teknologia: $\text{scientific treatment}$
Information Literacy: the ability to identify when information is needed and how to obtain, analyze, and utilize it.
Media Literacy: the ability to access, analyze, evaluate, and create media across types.
Technology Literacy: the ability to acquire information and use tools to obtain, manage, send, apply, evaluate, create, and communicate information.